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The secret behind products that ‘magically’ sell themselves

The Next Web

Marketing is often treated as a bad word in Silicon Valley. Pitch the hell out of it, to friends and family, angels, journalists, random people you meet on the streets, and just about anyone who will lend you an ear. Because as you pitch it, you’ll start to see patterns in people’s responses to the idea. Do they smile?

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7 Plan Elements That Separate Businesses From Hobbies

Startup Professionals Musings

Don’t believe that Silicon Valley myth that all you have to do is sketch your idea on the back of a napkin, and investors will line up to give you money. This is your elevator pitch hook, which you must be able to deliver in 30 seconds. No more pain of phone shutdown in the middle of a call.”

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1001 Serial Articles for Entrepreneurs & Startups

Startup Professionals Musings

Every entrepreneur should work first on his elevator pitch. The elevator pitch should be the first few paragraphs of your business plan, your executive summary, your investor presentation, and the first page of your web site. A different message everywhere is no message. Don’t plan to get rich from your startup.

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5 Reasons Your Business Idea Isn’t As Good As You Think It Is

YoungUpstarts

Is your elevator pitch lack luster? You came up with what you think is a brilliant business idea, you moved to Silicon Valley , and you’re working on connecting with venture capitalists to get your first round of funding in motion. Take a hard look at your presentation, your business plan, and your elevator pitch.

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10 Key Business Plan Elements Not In A Product Spec

Startup Professionals Musings

You may have heard that venture capitalists in Silicon Valley no longer read business plans. Be sure to include this in your “elevator pitch,” which you must always deliver as a prelude to your technology features. For the rest of us, we need a business plan, as well as a product plan.

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Startups With Real Revenue Can Get Venture Capital

Startup Professionals Musings

Back to VCs, Silicon Valley venture capital firms are still the most active. Practice every step, including the elevator pitch to get the first meeting. Angels are also moving up-stage, leaving a bigger and bigger black hole for new startups. Remember you only have one chance for a good first impression.

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114 Entrepreneurs On 1 Train For 8 Hours Pitching Ideas

ReadWriteStart

Think an elevator pitch is hard ? The destination was Dealmaker Media's GROW 2012 conference , a summit of startup rock stars and wannabe-rock stars raring to pitch, invest and innovate their hearts out in Vancouver. Try selling your vision with a beer in each hand, balancing in the aisle of a train barreling north at 80 mph.

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