A Smart Bear: Startups and Marketing for Geeks

OCTOBER 11, 2010

"We're putting a 'Retweet' button inside the product to encourage viral growth.". We'll have an email address so people can communicate with us without picking up the phone.". This is the viral step: Having trialed the tool, the stranger might use it herself, then more people find out about it, and so forth.

Software Review 261

Software Review Technical Review Viral Software Developers 261

Startup Professionals Musings

AUGUST 6, 2016

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Email marketing.

Viral 120

Viral Lead Generation Customer SEM 120

Startup Professionals Musings

DECEMBER 7, 2022

Too many entrepreneurs don’t know what to do at this point, largely accounting for a disappointing 50 percent of startups that fail in the first five years, according to InvoiceTracker. Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially.

Startup 335

Startup Social Media Metrics Viral 335

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Email marketing.

Lead Generation 365

Lead Generation Customer SEM Marketing 365

Startup Professionals Musings

JUNE 4, 2011

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Viral is an outcome, not a strategy. Innovation in marketing is perhaps more important than product innovation. Keep it real, social, and events-based. Want control?

Viral 228

Viral Marketing Startup Demand 228

Berkonomics

APRIL 8, 2021

Discord is a great example of a company going viral mostly from word of mouth. How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral? Email readers, continue here…] Second: channels. A story of an app from nowhere to near dominance.

Viral 62

Viral Product Channel Audience 62

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

mashable.com

OCTOBER 27, 2010

Many successful entrepreneurs learned how to run a business as they built one, and they had the educational benefit of being able to make mistakes and learn from them as they went along. These nine websites will help you track down the appropriate entrepreneurs. Small Business Administration, SCORE gives free advice to entrepreneurs.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

Hearpreneur

DECEMBER 29, 2017

At the launch of the company, the core email community (people with a lot of technical understanding) was our target audience. 250ok,” the receiver-SMTP response for an accepted message, is a term known by all email nerds. 10- One email. All it took was one email from someone I serve. . #1- Based on our target audience.

Naming 105

Naming Entrepreneur Social Media PR 105

Berkonomics

SEPTEMBER 25, 2014

What are the elements needed to focus upon in making the attempt to take a product viral? It was as much in reaction to my getting blank stares from entrepreneurs when I asked that question as it was for me to better understand the problem itself. of going viral that makes all the difference between failure and success.)

Viral 71

Viral Matching Syndicate Syndication 71

Duct Tape Marketing

DECEMBER 15, 2022

Because nobody trusts papa ads and you don't even see emails anymore cuz they go into spam. So when we talk through our accountant and the way that she can bring this to market, she has the email blasts, right? Connect with Liz on LinkedIn. More About Strategy First: Apply for the Agency Workshop. Like this show? Duct Tape Transcript.

Community 82

Community Framework Advisory Board Viral 82

ConversionXL

FEBRUARY 3, 2022

SEO, email marketing, Facebook advertising). Whenever someone listed their accommodation on Craigslist, Airbnb emailed them to ask if they wanted to also post listings on its platform: Image source. Instead, they could simply click a link and enter an email address. Revival messaging.

Retention 113

Retention Marketing Acquisition Channel 113

Cracking the Code

MARCH 23, 2007

Popular Media: the key to viral marketing. Geoffrey Arone , the founder of FLock, who is now an Entrepreneur-In-Residence in our Menlo Park office, mentioned this company to me and I thought it was worth writting a post about it. Subscribe via email. Popular Media: the key to viral marketing. Newer Post. Older Post.

Software Review 48

Software Review Viral Media Marketing 48

Startup Professionals Musings

MARCH 9, 2020

Too many entrepreneurs don’t know what to do at this point, largely accounting for that disappointing 50 percent of startups that fail in the first five years, according to Gallup. Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially.

Social Media 329

Social Media Metrics Viral Channel 329

Startup Professionals Musings

SEPTEMBER 28, 2012

Don’t use the same message on Twitter you developed for email blasts and postcard blitzes. Read everything you can about viral marketing. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. It’s not free, so budget appropriately, but not excessively.

Social Media 289

Social Media Small Business Media Technical Review 289

Both Sides of the Table

JANUARY 11, 2014

And if there is a term for that which helps entrepreneurs stay focused on these good and true objectives then I’m all for it. We spend a lot of time trying to get people focused on building products that have viral components and why that has to be measured and constantly tested.

Technical Review 384

Technical Review Hockey Stick SEM Channel 384

Startup Lessons Learned

SEPTEMBER 22, 2008

I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Professionals Musings

OCTOBER 27, 2012

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. But most entrepreneurs don’t know where to start. The registration process to join can give you a very targeted email list. Curation, the most efficient content. Widgets and badges.

Widget 233

Widget Entrepreneur Marketing Curation 233

The Next Web

DECEMBER 12, 2013

Mayfield recently hosted a Mobile Marketplaces dinner with leading entrepreneurs, which yielded several insights. A marketplace is not often a natural hangout, and relies on a barrage of emails, offers and marketing campaigns to get you to remember to go back to check out the site or app. “In Entrepreneur Analysis and Opinion'

Mobile 136

Mobile Silicon Valley Viral Technical Review 136

Austin Startup

AUGUST 3, 2017

I talk to at least a dozen new entrepreneurs each week and probably review two dozen email pitches. If you contact me cold then we’re probably going to exchange a few emails before I invite you to meet in person (however, it’s worth noting that I still do take a lot of meetings this way). with 95% Monthly Active Users.

Technical Review 69

Technical Review Startup Texas Email 69

The Next Web

NOVEMBER 18, 2013

Tiny, unknown apps can suddenly go viral and, seemingly overnight, grow to millions of users. As the user base grows, so does the volume of trouble tickets: the emails, phone calls, tweets, and other messages from users who are confused or upset. Design & Dev Entrepreneur How-To''s' Image credit: LSaloni / Shutterstock.

Viral 125

Viral Developer Management Customer 125

VC Cafe

MAY 13, 2014

Danish entrepreneur and Skype funder Morten Lund said it best “any cabdriver in LA is better at marketing (than Israeli founders). Proactively approach top tech publications with a finished article and a concise, one sentence email pitch. Email Your Targets Using Rapportive. Email is still a great way to reach potential targets.

Lean 162

Lean Viral Startup Marketing 162

The Next Web

FEBRUARY 22, 2014

After going viral with one of my personals posts, a growing community of Web designers pointed fingers at my site because I was using an aggressive pop-up to grab emails. Patrick McKenzie and Nathan Barry – among others – have talked widely about the benefits on growing up an email list that can help to target your audience.

Email 132

Email Audience API Aggregator 132

The Next Web

JULY 20, 2013

You can contact him by email or on Twitter. Try what I call the “the viral reality check” or “bar test”: show your bar buddies your new app. Send personalized emails to blog owners and offer exclusive stories to your larger press targets. Entrepreneur Insider How-To''s' and Playscape. Do they want to have it right away?

PR 157

PR Development Team Review Viral Mobile 157

Startup Professionals Musings

AUGUST 17, 2018

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Email marketing.

Lead Generation 137

Lead Generation SEM Viral Social Media 137

ReadWriteStart

NOVEMBER 19, 2010

Last night 500 Startups co-hosted an event called Inbox Love on the Google campus that brought together a number of entrepreneurs and companies who are working in the email space. Being in company like Facebook and Google may be a little daunting for startups who too are attempting to address some of the problems surrounding email.

Email 122

Email Startup Cofounder Viral 122

crowdSPRING Blog

JULY 28, 2020

Many entrepreneurs and business owners make mistakes when they rush to start a business before considering important details. In fact, studies show that entrepreneurs who take the time to write a business plan are 2.5 In fact, studies show that entrepreneurs who take the time to write a business plan are 2.5 Email Address 2.

Business Plan 126

Business Plan Viral Email Search 126

Startup Professionals Musings

DECEMBER 8, 2013

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. But most entrepreneurs don’t know where to start. The registration process to join can give you a very targeted email list. Arnie Kuenn business content marketing entrepreneur startup'

Widget 286

Widget Marketing Curation Audio 286

crowdSPRING Blog

MARCH 7, 2014

7 Things Marketers Can Learn From 2,616 Viral Headlines. Be extra smart when you respond or send an email. Failure is Opportunity: It Was Good That Shaun White Lost in Sochi | by Barry Moltz - crowdspring.co/1gMg1js. Top 50 Startups To Work For After College | Business 2 Community – crowdspring.co/1kJbIIh. ripenn - crowdspring.co/1gSudHW.

Social Media 98

Social Media Small Business Design Media 98

Startup Professionals Musings

APRIL 25, 2014

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Email marketing. Scott entrepreneur lead generation startup' Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers.

Lead Generation 248

Lead Generation SEM Social Media Startup 248

Startup Professionals Musings

OCTOBER 5, 2013

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Viral is an outcome, not a strategy. brand experience entrepreneur digital marketing startup secrets business' Keep it real, social, and events-based.

Marketing 260

Marketing Viral Demand Channel 260

Startup Professionals Musings

JULY 12, 2013

Viral marketing needs a website. But word-of-mouth and viral marketing doesn’t work without a web site. On the other hand, don’t assume that viral marketing is the only marketing you will need. entrepreneur startup domain name website internet business' The website can be a source of revenue. Marty Zwilling.

Internet 247

Internet Viral Naming Web 247

mashable.com

OCTOBER 16, 2010

Not only that, but the growing battle between venture capital firms and “super angels&# presents an amazing opportunity for entrepreneurs trying to build the next big thing. The YCombinator founder believes this means great things for entrepreneurs. This all very fascinating, what a time to be an entrepreneur!

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

mashable.com

OCTOBER 16, 2010

Not only that, but the growing battle between venture capital firms and “super angels&# presents an amazing opportunity for entrepreneurs trying to build the next big thing. The YCombinator founder believes this means great things for entrepreneurs. This all very fascinating, what a time to be an entrepreneur!

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

crowdSPRING Blog

JUNE 11, 2013

However, when your industry is super specific– like, say, sustainability– it can be a struggle to connect in a meaningful way outside of cold calling and sending hundreds of unreturned emails. Our website is for professionals working on very specific issues, so that created a challenge in getting the campaign to go viral.

Small Business 77

Small Business Technical Review Cofounder Viral 77

Startup Professionals Musings

SEPTEMBER 2, 2012

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Viral is an outcome, not a strategy. Innovation in marketing is perhaps more important than product innovation. Keep it real, social, and events-based. Want control?

Customer 250

Customer Marketing Viral Demand 250

crowdSPRING Blog

DECEMBER 15, 2010

Other marketers recommend that small businesses and startups build a website or optimize their existing website , develop email lists, start blogging, and develop newsletters. Many small business owners and entrepreneurs think that picking the right marketing channel will solve all of their problems. Few young can afford that cost.

Lean 129

Lean Small Business Marketing Startup 129