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Common B2B Challenges and How To Solve Them

ConversionXL

Our research showed that LTV was much higher compared to other verticals we have worked in the past which made the decision to change our approach a no-brainer. The goal of the sprint was validating the demand in the “IT integrators” vertical in 5 European countries: Belgium, Netherlands, France, Spain and England.

B2B 150
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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Search engines are vital for discoverability. Google’s Public Search Liaison Danny Sullivan has openly pushed back against those who want subscription-only content flagged in search results: Our automated systems try to present the best information in relation to a search topic, as people expect us to do as a search engine.

SEO 122
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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

A page that’s well-matched for user intent can outperform those that optimize primarily for search engines—in search and after the click. IP address) can provide clues to search engines, as can search history, time of year, or time of day. Look at the search engine results page (SERP). Geography (i.e. What does it show?

Search 126
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Looking Back On Tech, Startups, And VC In 2018

Haystack

companies, more sensitivity around technology IP and security. This was the big consumer behavior story of 2018, behind the rapid rise of digitally-native vertical brands (like the breakout , Hims), and the rise of prosumer-level data applications (like breakout Airtable). In the meantime, we have what we have today.

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Spectacles and $SNAP’s $20B Valuation

Austin Startup

The smartphone is for everyone, we don’t have to think the iPhone is about a certain demographic, or country or vertical market: it’s for everyone. Although the rendering engines and computer vision are rather mature, we’re still years away in terms of packaging all of this in a sleek glasses-like form factor.

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The Future of America’s Innovation Economy- Progress and Challenges at the USPTO

David Teten

Our process to process appeals is particularly bad; # appeals not yet heard forms a vertical line if we graph it. We want to enable people to buy & sell IP in the same way that buy & sell cars. He’s involved in this project to sort out unique identifiers for owners of IP (e.g., Dickinson: Why is that important?

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Austin AI startups raised more than $50 Million in 2017

Austin Startup

Enterprise Platform or Vertical Business Focused. The enterprise focus has a tough time showing their own IP versus the vertical business solutions have limited total addressable market. One of their engineers have now taken that and used AI to model that for other companies. There are challenges on both sides.

Austin 49