9 Ways To Make Your Startup Grow Virally

Vinicius Vacanti

Unless you can afford to buy users, you’ll have to grow virally. Below are 9 ways your start-up can grow virally: Get Your Users to Spread the Word. Get users to generate content that you optimize for search engines.

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7 Ways To Attract Customers Without Viral Marketing

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches.

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Trending Sources

Forget Viral Videos: Write a Book to Grow Your Business

Up and Running

The number one search engine is Google. Even more relevant to entrepreneurs, it’s the number one search engine when looking for products and services (with 44 percent of searches for products and services starting there).

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Engagement loops: beyond viral

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. Today, I was comparing notes with Ed Baker (one of the gurus of viral growth). We were trying to broaden the conversation beyond just viral customer acquisition.

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9 Ideas to Make Your Next Business Article Go Viral

Inc Startups

Going viral isn''t something that happens to you; it''s an active state of promotion in search of that tipping point. -- Corey Blake , Round Table Companies 4. Useful Information There isn''t one magic bullet for making a blog post or online article go viral.

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5 Common Mistakes Made By Content Marketing Beginners


Or worse still, expecting every single piece to be viral. Ensure that each of your content piece is optimized for search engine results. Look around and you’ll notice that almost every other company – rather, all of them, are trying their hand at content marketing.

You Can't Make Word of Mouth Viral


You Cant Make Word of Mouth Viral. Virality is something that has to be engineered from the beginning…and it’s harder to create virality than it is to create a good product. Thats why we often see good products with poor virality , and poor products with good virality. The reason that over $150 Billion is spent on US advertising each year is because virality is so hard. If virality was easy, there would be no advertising industry."


HopStop founder: 'Engineer Virality into Your Product'

Inc Startups

Chinedu Echeruo, founder of Gigameet and HopStop, explains why the key to rapid growth is having users bring their networks to your product

Startup Investor Makes a Deal: Engineers for Equity


But a new angel fund is hoping that they’ll do the same in exchange for engineering talent. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started!

Introduction to Growth Hacking for Startups

VC Cafe

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. accessible to search engines, sitemap.xml), fresh (i.e.

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5 Startup Marketing Actions to Impress Investors

Startup Professionals Musings

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. Viral marketing costs real money these days, which usually means adding at least an extra zero to budget estimates. Use social media and Search Engine Marketing (SEM) to start.

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How an Entrepreneur Turned the Airbnb 'XXX Freak Fest' Into a Viral Hit

Inc Startups

Teman decided to parlay the experience into a business opportunity, deftly engineering multiple international media appearances that made his story the number-one trending topic on Facebook and ultimately landed him in talks with major Hollywood studios about a movie or TV series deal.

Does Your Growth Engine Need a Tune-Up?

Inc Startups

Is your growth engine humming or stalling? Often, even quickly growing companies can suffer from a sputtering growth engine. In the book The Lean Startup , author Eric Ries identifies three engines of growth for a business: 1. Which growth engine drives your business?

Excellent Analytics Tip #26: Every Critical Metric Should Have A BFF!

Occam's Razor

Raise your hand if you've heard this: "How can we make our video viral?" And you know the moment those words are uttered you are dealing with a video/effort that is most definitely never going to become "viral."

Eight Silly Data Things Marketing People Believe That Get Them Fired.

Occam's Razor

When I search for "avinash" on Google I might rank #1 in the search results because I'm logged into my Google account, the engine has my search history, my computer IP address, it also has searches by others in my vicinity, local stories right now, and so many other signals.

Five Blogging Secrets for SEO, Community, and Visibility

Blogtrepreneur | Entrepreneur Blog

Search Engine Optimization has a certain mystique to it. An Engaged Audience Will Take Your Content Viral. If you haven’t already started a blog about your business, idea, or community then you should probably get started.

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Become An SEO Master With These Awesome Tips


Only then can you reap the rewards that come with top quality search engine optimization. Search engines rank your site off a lot of things, and your buzz is one of them. If you go viral on social media, Google will have to take notice and adjust your ranking accordingly.

Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting

Occam's Razor

Why should we spend our marketing budget on the "99 guaranteed ways to make your video go viral" to deliver a great brand ad? I'm immensely excited about how completely mobile platforms impact our lives.

A Step-By-Step Guide To Rank #1 On LinkedIn Search

Entrepreneurs-Journey.com by Yaro Starak

I am really looking forward to making this post holy smokes viral, and I need your help. Headline The engine also looks at the profile headline and sees if the keyword appears there. My fourth article on EJ, and the love I have been receiving from this community is amazing.

Viral Growth

Launching Tech Ventures

Thursday, February 3, 2011 Viral Growth by Andrew Perlmutter Lean startup theory makes viral growth seem like the simplest piece of building a large-scale business from scratch. Viral growth. pumps in a lot of cash), and viral growth happens.

3 Lessons in Viral Buzz From the Mars Rover

Inc Startups

Sure, exploring the final frontier is a huge advantage when it comes to generating viral buzz, but it's not all that NASA does right. In short, it went viral.

Achieving Virality Is Hard

Launching Tech Ventures

I believe achieving virality even in the first 2 categories is a complex task. What can you do to boost viral growth? Build virality into the product Expanding on David Skok’s viral coefficient equation (K): K = (% of users that send invites) * avg. #

The Engineer’s Dilemma

Austin Startup

I wholeheartedly believe that I didn’t choose to be an engineer, “it” chose me. I can’t even tell if it was nurture or nature since my mother, my step-father, my step-brother and his wife, are also engineers. My best friend from high school ended up being an engineer too.

Virtual Virality

Launching Tech Ventures

Saturday, February 12, 2011 Virtual Virality by Natasha Prasad In the summer of 2009, Zynga launched Farmville, an unglamorous, copycat game that no one could have predicted would one day become the most popular application on Facebook. So how do you make your site viral?

The startup’s long, winding path to viral adoption

The Next Web

Like every startup out there mine is also after the holy grail of finding our viral loop — our interpretation of “invite a friend and get 1 GB free” of DropBox. I cannot stress enough the importance of finding the viral loop.

GoogleApps / Google App Engine: a year late? still impressive shit.

500 Hats

SGN buying spree battles Zynga for King of Social Games » Tuesday, April 08, 2008 GoogleApps / Google App Engine: a year late? GoogleApps / Google App Engine Originally uploaded by davemc500hats Google App Engine just launched.

6 Reasons Your Business Needs A Website At Rollout

Startup Professionals Musings

In fact, you need to have at least a prototype web site published several weeks before you expect anyone to find yours, since it takes that amount of time for the web search engine “spiders” to find you and index your content. Viral marketing needs a website.

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How to hustle your way to growth

The Next Web

With the advent and proliferation of “growth hacking”, many products are launching with hopes of leveraging data, A/B tests, and viral loops to manufacture a hockey stick growth curve. A good metaphor would be the cranks that car engines had before they got electric starters.

How To Grow Your Online Influence And Why You Are Failing


But you can connect the dots and reverse engineer things. Thankfully, search engines such as Google are favorable towards quality content. Plan only for virality. It’s amazing to be viral. But it’s less amazing to be viral without a plan.

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8 Ways For Logical Business Thinkers To Get Creative

Startup Professionals Musings

These are the stereotypical left-brain engineers. Engineering creativity, like innovate low-cost solutions, needs to be combined with marketing creativity, like viral social media campaigns, to build a sustainable competitive advantage today.

14 List Building Hacks to Grow Your Email Database Fast


Launch a viral competition. A viral competition is a competition where you enter with an email address, and then get extra entries for every person who signs up from your referral. For this viral competition we generated 2,987 emails for a total cost of $6,661.11

7 Strategies For A Low Entry-Cost Sustainable Startup

Startup Professionals Musings

They expect to find you on the first result page from search engines, and position ranking is driven by relevant keywords, new content on a regular basis, and inbound and outbound site links.

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Building Your MVP as a Non-Technical Founder


Examples might be a recommendation engine, search engine, matching engine or something with a complex interface. Equity-Only CTO and Equity-Only Developers Technology Roles in Startups Want to Know the Difference Between a CTO and a VP Engineering?

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What 6 Studies Say About The Best Time To Publish A Blog Post


The folks at KISSmetrics, HubSpot, and Search Engine Land, who specialize in copy writing services , conducted a study and learned some utterly fascinating things about the best time to publish a blog post. The Best Time for Going Viral. What makes content go viral?

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10 Course Corrections Every Startup Should Memorize


Pivots come in many different flavors, each designed to test the viability of a different hypothesis about the product, business model, and engine of growth. Engine of growth pivot. Eric Ries image via Fast Company.

Building It Is Not Enough: 5 Practical Tips On User Acquisition


If you had very limited engineering resources, would you have them try to build 4 different products at once to find one that works? Look how far Zynga has gotten with basically two channels - Facebook Ads and Viral Mechanics. Viral growth deserves its own mention here.

10 Modern Ways To Kickstart Your Business Website

Startup Professionals Musings

Search engines and people love blogs these days. Keep the atmosphere relaxed and fun, to increase traffic, and maybe even go viral. The key is new content on a regular basis to attract the attention of search engines and new customers.

It’s Time: Growth Hacking Your Content Marketing Strategy


Growth hacking refers to a series of processes wherein specially trained marketers, product managers, and even engineers conduct experiments to find the most effective methods of building their user base and engaging their customers. “A

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6 Insights On Social Media Trends You Need To Know

Startup Professionals Musings

For example, it used to be that marketing via social media meant banner ads on Facebook, buying search engine results, and sponsoring blog entries, but these don’t suffice anymore. It’s the principle underlying “viral marketing.”

Let's just add in a little virality

Redeye VC

The most disappointing answer is when they say “Oh, we’ll just make it viral.” As if virality is something you can choose to add in after the product is baked - like a spell checker. Should we spend $4 Billion on advertising this year…or should we just make it viral?”. Virality is something that has to be engineered from the beginning…and it’s harder to create virality than it is to create a good product. It happens all the time.