The Importance Of Cultural Understanding In Business

YoungUpstarts

It is also significant for aspiring entrepreneurs that have a desire to succeed on a global scale. Inspired by the traditional tattoos of Fiji, Samoa and New Zealand, this product was soon scrutinised and considered to be a violation of the indigenous people of the Pacific. While globalisation has meant that businesses now operate and compete on a level playing field, this single marketplace has also brought different and distinctive cultures together too.

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