Finland, Internet and Product Name

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Finland

Internet

Product Name

Many Startups Stumble on International Cultures

Startup Professionals Musings

APRIL 10, 2011

Although the Internet gives you pervasive reach, it hasn’t reduced the world to one locale for your business. I was once asked by a top executive of a major software company why we were not selling more products in Finland. Watch your product naming. Proceed with caution.

Saudi Arabia

Saudi Arabia Brazil Finland Silicon Valley

International Cultures are Key Business Challenges

Startup Professionals Musings

MARCH 13, 2010

With the advent of the Internet, it’s easy to think of the world as one locale for your business. I was once asked by a division manager of a major software company why we were not selling more products in Finland. Thus, we did not translate the product and sales remained at an insignificant level.

Brazil

Brazil Finland Silicon Valley Italy

StartUpRoar

Many Startups Stumble on International Cultures

International Cultures are Key Business Challenges

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