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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

The growth also outpaced their forecast from the prior year, which suggested that video would reach 17% of digital ad spend by 2021.). Cisco’s VNI forecast estimates that 82% of all Internet traffic will be video in 2022. The inability to retarget video viewers doesn’t preclude lead generation. Image source ).

Video 129
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Smartphone Location Tracking Apps Next Wave Is B2B

Startup Professionals Musings

Inexpensive lead generation. During lead nurturing, you could use LBS data to better understanding your contacts’ interests and use that to your advantage. Identify potential new relationships. See who is checking into your business. See who checks into your competition.

B2B 210
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Location-Based Services in B2B Offer Better Return

Startup Professionals Musings

Lead generation. During lead nurturing, you could use LBS data to better understanding your contacts’ interests and use that to your advantage. LBS data can not only give you information to drive the relationship, but you can also use it to identify your sales reps with similar interests and partner them with the prospect.

B2B 206
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Location-Based Services are a Bonanza for Startups

Startup Professionals Musings

Lead generation. During lead nurturing, you could use LBS data to better understanding your contacts’ interests and use that to your advantage. LBS data can not only give you information to drive the relationship, but you can also use it to identify your sales reps with similar interests and partner them with the prospect.

B2B 227
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Modern Day Sales: 8 Ways Companies are Changing the Future of Sales

ReadWriteStart

Lead generation , customer acquisition, and sales resources are being approached differently. If you are a small to medium-sized business, you may be contemplating how to transform your sales team to maximize the results from lead generation and customer acquisition activities while minimizing sales resources.

Sales 71
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What is CRM? Customer Relationship Management Explained

Up and Running

Provide employees with the information and processes necessary to know their customers, understand their needs, and effectively build relationships between the company, its customer base, and distribution partners. Typically, this is most valuable for marketing, sales, and service teams who are actively working on lead generation.

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Are You Building Your Business With a Crock-pot or a Microwave?

Duct Tape Marketing

The impact of this is pretty profound in 3 key areas: We have a much more difficult time forecasting our sales future because we get engaged with prospects much later. If we sell a product that used to have a 6-month sales cycle, we could reasonably do a weighted forecast, six months out.