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Forecasting ecommerce multiples at exit

The Equity Kicker

revenue multiple because it’s strong on both these metrics. 1-800 Flowers, meanwhile is valued at 0.6x revenues because growth is much lower – forecast at 5-7% next year, and their EBITDA margin is 8%. Fitbit enjoys a 3.3x Hence the revenue multiple is directly linked to growth and margin.

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Model Building from the Ground Up

ConversionXL

Is your KPI net present value of the project? The partitioning of this metric can be written as: Expected profit = Expected revenue – expected costs. Be detailed about dates, country, metric name, etc. You could include time-series forecasting, predictive analysis , etc. Is it the return on investment?

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