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PR Crisis Management: 7 Steps to Successfully Handle Your Next Crisis

Board Effect

A poorly managed crisis could cost your nonprofit its reputation, yet developing a solid PR crisis management plan could help maintain the public’s trust through the worst possible crisis. An excellent place to start board discussions about PR crisis management planning is by defining a crisis. What’s the Worst That Could Happen?

PR 98
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How to Improve Your PR Content Online

Duct Tape Marketing

How to Improve Your PR Content Online written by John Jantsch read more at Duct Tape Marketing. In this episode of the Duct Tape Marketing Podcast , I interview Farzad Rashidi Co-founder of Respona, the all-in-one digital PR and link building software that combines personalization with productivity. million users and pass 1.5M

PR 97
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What Startups Can Learn About PR and Crisis Management

Both Sides of the Table

In a nutshell – I think airbnb eventually got to the right place and I was impressed with the letter their founder Brian Chesky wrote and their new commitment to safety and damages. And any great PR firm will have a media training department. Have a PR Strategy. You probably also want to have PR people with whom you work.

PR 329
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6 Key Leaders Every Technical Startup Needs To Thrive

Startup Professionals Musings

It takes a long immersion in the marketplace for someone to be a true insider, understand the subtleties of the competitive landscape, recognize the people who are true assets (independent of titles), and look through the propaganda of technical collateral and PR campaigns. A sales fanatic on the founder team helps to contain that risk.

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Here’s How to Do PR on a Budget

Both Sides of the Table

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). When to start PR? It’s a continual process.

PR 319
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6 Team Members Who Will Make Your New Venture Robust

Startup Professionals Musings

It takes a long immersion in the marketplace for someone to be a true insider, understand the subtleties of the competitive landscape, recognize the people who are true assets (independent of titles), and look through the propaganda of technical collateral and PR campaigns. A sales fanatic on the founder team helps to contain that risk.

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New, Small Business PR Academy Arrives!

Rembrandt Communications

News: Small Business PR Academy Opens for Pre-Registration. Entrepreneurs can now pre-register for the new, Small Business PR Academy from Rembrandt Communications at www.rembrandtwrites.com. PR builds online awareness that can increase new customer leads and sales. That’s where the new Small Business PR Academy comes in.

PR 100