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Why You Should Be Doing Product Discovery

YoungUpstarts

by Nick Frandsen, co-founder and managing partner at Dovetail. Before rushing to build your concept to push out to consumers, it’s important to first undertake product discovery. Product discovery is the purpose of identifying the smallest amount of software needed to determine market value. Why is product discovery important?

Product 264
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Bringing Marketing and Product Development Together

Duct Tape Marketing

Bringing Marketing and Product Development Together written by John Jantsch read more at Duct Tape Marketing. On this episode of the Duct Tape Marketing Podcast, I visit with author and product and marketing executive Jill Soley. How does the go-to-market approach vary between services versus products?

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8 Reality Checks That Every Startup Founder Dreads

Startup Professionals Musings

Product development is stuck at that 90% mark, a key person leaves, and customers are talking but not buying. I challenge any startup to show me they have avoided all of these: One of the founders isn’t delivering. Besides, he is now more interested in designing the next product. The product is behind schedule.

Founder 250
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Should You Build Out Features Or Create A New Product?

YoungUpstarts

by Adam Root, founder and CTO of Hiplogiq. The same rule applies to product and app development. Launching a new product can be costly, but adding features to a successful existing product can be even more costly if the additions take away from your product’s unique focus. A DUI lawyer? Didn’t think so.

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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

But for founders who do their homework, the cost of entry is lower and the opportunity is higher than ever. Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Building a minimum viable product, with customer validation.

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Second Startups: Why Founders Often Struggle to Find Their Second Act

View from Seed

Investors love the idea of backing second-time founders, especially if they have had success in their last company. etc… In addition, first-time founders I speak to often talk about how much they have learned and how they resolve to do things differently and better the next time. Is there a sophomore slump to avoid?

Founder 159
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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. We didnt think wed able to compete with that.