What is Sweat Equity Worth?
SEPTEMBER 22, 2011
What is Sweat Equity Worth? Determining how to value sweat equity is key when negotiating with investors and employees. Entrepreneurs often ask me how to value the sweat equity invested in their startup. But over the years, I have come to realize that sweat equity isn't the same thing as market value for your startup. As the business owner, you should be the expert on valuing sweat equity, not your investors, accountants or lawyers.