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Why You Should Embrace Opposing Views at Your Startup

Both Sides of the Table

I talked to one company who had build really differentiated IP and had great customer traction. What guerilla tactics do you want to use? Don’t just mentally write off their features or marketing as “dumb” – ask internally what you could learn from it. What’s fair game? What’s not?

Startup 313
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Innovation MoshPit

Gregg Fraley, Author of Jack's Notebook

Organizational IP. A “MoshPit” where the elements (domains) listed below are combined by carefully composed diverse teams, in a rigorous way, to apply to broad organizational challenges: Set A — Domains of Concepts Outside Your Organization. Global Trends. Consumer Insights. New Materials or Science. Unique Org Capabilities.

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Beware The Consultant

infochachkie.com

IP) is an ugly thing at a startup. Guerilla Marketing Fail – What I Learned From The Austin Police. |. Works out better that way – they only get the relationships that make their attitudes into self-fulfilling prophecies. It requires you to expend your two most valuable resources, your time and your money. Team Building (23).

Equity 40
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The Billion Dollar Breakthrough You Missed

Gregg Fraley, Author of Jack's Notebook

Then, make a list next to it of your existing products and IP portfolio. Innovation leaders and CEO’s leave breakthrough on the table because their innovation processes leave out deliberate combinations. Do this experiment: Make a list of the new digital technologies (AI, Social Media, Internet of Things, Robotics).

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Why Your Company NEEDS to Start Playing Pokémon Go

crowdSPRING Blog

Obviously, there’s going to be some drop-off when it comes to daily spend as the hype wears out, but Pokémon has a number of benefits that could add to its stickiness, including a beloved IP and ample avenues to expand its content offerings in order to keep users coming back. Gabby ‘Yug’ Boreland (@YugSTAR) July 10, 2016.