6 Today Strategies For Creating The Next Killer Brand

Startup Professionals Musings

Toms shoes donates a pair for every one sold, and maintains employee passion and loyalty by giving their most effective employees international trips to assist non-profit partners in distributing shoes in interesting places like Nepal and Honduras. Brand loyalty is still critical for your business growth, but is becoming tougher and tougher to achieve and hold.

Paul Herdsman Of NICE Global: The Benefits Of Utilizing Nearshore Outsourcing For Your Business

YoungUpstarts

Back in 2013, my own company was offshore outsourcing to four different countries: the Dominican Republic, Honduras, the Philippines, and India. In today’s ever-changing, highly competitive business climate, small startups and large companies alike are increasingly turning to outsourcing processes.

Global 118

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Welcome to the culture of Extremistan

Start Up Blog

Now hardcore globe trotters visit Afghanistan and Honduras to ensure their story gathers more kudos. Famed author and modern day renaissance man Nassim Taleb talks about Extremistan. While his analysis refers to black swan events, randomness and outliers in the economic world, it seems as though pop culture is on a similar trajectory. Tattoos used to be an extreme thing in themselves. Now real tattoo people have to differentiate through full body cover and face tattoos.

Of Sharks and Men

Pascal's View

 We've all read about the shark feeding programs that have developed at dive sites around the world, from Cape Town to Honduras– and there is plenty of controversy about whether sharks should be fed by humans– especially in close proximity of divers. I also found a pretty interesting video on YouTube from a  shark dive in Roatan, Honduras. I've been a PADI certified scuba diver since 1991 and just recently obtained my advanced diver certification.

Who are we? And where do we come from? (2011 edition)

crowdSPRING Blog

Buyers from Honduras accounted for 0.014% of projects last year. It is almost 3 years since we opened the doors to crowdSPRING and in that time we have grown dramatically. In May of 2008, we started out with fewer than 600 registered users.

Reflections of America this July 4th

Both Sides of the Table

At the time he had been living with his long-time girlfriend from Honduras. July 4th. The funniest experience I ever had on July 4th (US Independence Day) was in 1999. That was the year I spent July 4th in Tokyo, where I was living for 6 months. I had been living in Europe since the start of 1995, most recently in London. I have always had a strong affinity for Japanese culture, perhaps because I grew up in Northern California. So one of my bucket list items was to live in Japan.

5 Takeaways from the 2012 Skoll World Forum | Stanford Social Innovation Review

Campus Entrepreneurship

Ned describes his organization’s work as creating new “water economies” in emerging markets like Rwanda and Honduras, and has leveraged the private sector to catalyze his market development efforts. John Saul over at Stanford Social Innovation Review blog shares his thoughts after attending the Skoll World Forum. He has some interesting insights: 1. It’s OK to make an economic return from solving social problems.

Social Trends Podcast: We Are Storytellers Weaving Stories With Customers

Brandanew

In Honduras, the greatest compliment you can give a person is, “Listo” meaning, you’re ready. What does it take to create a big brand? What does it take to rebrand and follow your heart in doing something new? Can you change your brand DNA and begin to weave stories with customers? If you’ve been looking for answers to these questions, here’s the next edition of the Social Trends Show.