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Nuts & Bolts of Intellectual Property for New Startups

Gust

The gulf has widened with the proliferation of social Internet / user-generated content and mobile application startups. Trademarks , which we touched on last week, are brand and product names, graphic logos, slogans, taglines, and other indicators of origin of the goods or services in question. Instagram is a textbook example.)

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The Ultimate Inventor’s Guide to Inventing Things

Up and Running

The internet. If you do have competition, pay special attention to your product name, price range, materials used, what the product claims to do, packaging, and who the manufacturer is. Here’s an example of a great sell sheet for a product called Well Well Wow! Your sell sheet should include: Your product name.