Lead Generation – A Complete System

Duct Tape Marketing

Lead Generation – A Complete System written by John Jantsch read more at Duct Tape Marketing. Leads are the lifeblood of every business. Clients are actually the lifeblood, however, without leads there are no clients, but that’s a topic for another post.

113 of the Best Lead Generation Tools and Resources

Duct Tape Marketing

113 of the Best Lead Generation Tools and Resources written by John Jantsch read more at Duct Tape Marketing. Teach referrals to your customers and offer to teach referral generation to their customers in B2B settings. Lead Generation with Facebook Ads.

Trending Sources

How to Pick a New Lead Generation Channel

Duct Tape Marketing

How to Pick a New Lead Generation Channel written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Some examples of marketing channels are: SEO. Advertising Facebook Lead Generation Marketing Strategy word of mouth steven moody

6 Tactics for Turning Your Website into a Lead Generating Machine

Duct Tape Marketing

6 Tactics for Turning Your Website into a Lead Generating Machine written by Guest Post read more at Duct Tape Marketing. Some of the leading pop-up software includes Opt-in Monster and SumoMe. Lead Generation Nathan Elly

The Changing Face of Lead Generation

Duct Tape Marketing

The Changing Face of Lead Generation This content from: Duct Tape Marketing. I’ve spent a great deal of time over the last few years professing the virtues of what I’ve been calling the lead generation trio made up of some combination or advertising, public relations and referrals.

A Visual Guide to Local SEO for Small Business Websites

Duct Tape Marketing

A Visual Guide to Local SEO for Small Business Websites written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. He is a Duct Tape Marketing Consultant and employs the DTM system to provide strategic support and leading marketing tools to his clients.

SEO 40

4 Local SEO Tips For 2016

Duct Tape Marketing

4 Local SEO Tips For 2016 written by Alex Boyer read more at Duct Tape Marketing. If you run a company that depends on local customers, then local SEO is vital for your business. The Top 4 Tips for Local SEO in 2016. Direct Data Matters for Local SEO. Search Engines SEO

SEO 42

How To Get More SEO Value Out of Your Existing Content

Duct Tape Marketing

How To Get More SEO Value Out of Your Existing Content written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Here are a few ways to optimize your titles and on-page SEO: Use a hyphen or colon.

Local SEO Tips For Small Business Owners

Duct Tape Marketing

Local SEO Tips For Small Business Owners written by John Jantsch read more at Duct Tape Marketing. Any business that wants to thrive locally must get very, very good at local SEO. We discuss SEO, website design and the keys to getting your business to rank.

SEO 39

The Local SEO Playbook – Your Guide to Local Rankings

Duct Tape Marketing

The Local SEO Playbook – Your Guide to Local Rankings written by John Jantsch read more at Duct Tape Marketing. Look, if you’re a local business, meaning most or all of your business comes from customers living in your community, you must get very serious about local SEO. SEO Local SE

SEO 35

SEO Is An Integral Marketing Channel

Duct Tape Marketing

SEO Is An Integral Marketing Channel written by Guest Post read more at Duct Tape Marketing. If you don’t get SEO and your website right, many of your referral leads, trade show leads, and advertising leads bounce right into the arms of the competition. .

How and Why to Use SEO for Growth

Duct Tape Marketing

How and Why to Use SEO for Growth written by John Jantsch read more at Duct Tape Marketing. It’s not that people don’t understand SEO, okay maybe it kind of is, it’s that the very nature of SEO seems to shift with each new pronouncement from Google. Traction SEO.

SEO 39

How Networking Can Increase Your Sales and Help Your SEO

Duct Tape Marketing

How Networking Can Increase Your Sales and Help Your SEO written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Networking is a powerful strategy earning you high-quality leads, more customers, and brand trust.

What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

What is Structured Data & Schema for Websites & SEO? For business owners and even for many marketing consultants, search engine optimization can seem like a headache – especially when it comes to any level of technical SEO. Schema Helps SEO, Big Time. Google SEO

SEO 35

SEO for Growth

Duct Tape Marketing

SEO for Growth written by John Jantsch read more at Duct Tape Marketing. He interviews authors every week about the latest in modern marketing and, for this week’s episode of the Duct Tape Marketing Podcast, Doug interviews me and Phil Singleton, CEO of Kansas City SEO & Web Design.

How to Pick a New Lead Generation Channel

Duct Tape Marketing

How to Pick a New Lead Generation Channel written by Guest Post read more at Duct Tape Marketing. Some examples of marketing channels are: SEO. If you want to find more customers than you have already, maybe it’s time to try a new lead generation channel.

6 Key Tactics Agencies Use to Help Local Businesses Rank Higher in Google

Duct Tape Marketing

photos credit: Business strategy with seo concept © Ximagination | Dreamstime.com. Here are a few examples of keywords: Short-tail keywords – Marketing, SEO, Social Media, Content Creation (usually one or two words, not very targeted).

The Biggest SEO Mistakes You’re Making with Your Blog

Blogtrepreneur | Entrepreneur Blog

We share the biggest SEO mistakes that businesses tend to make with their blog and how to avoid them: Duplicate content When your website is hosting copy that is duplicated elsewhere, search engines can have a hard time when deciphering the page which has the most relevance to a search term.

SEO 30

Online Lead Generation Techniques: 5 Best Methods and Keys to Success

Growthink Blog

Get more customers, and you'll generally generate more revenues, more profits and you and your shareholders will be happier. So what are the best ways to generate new leads for your business? One of the benefits of online lead generation is that it's quick.

Why Online Reviews Are Almost As Good As Actual Referrals

Duct Tape Marketing

Referral leads have a tremendously high closing percentage as well versus other cultivated leads. Entrepreneur Lead Conversion Lead Generation Referral Marketing Small Business Jason Keeler

How to Succeed at Facebook Advertising (or How to Fail)

Duct Tape Marketing

In other words, if you ad is promoting something to do with SEO, your content or landing page better specifically offer some great SEO info and value. We discuss Facebook marketing, lead generation and lead conversion. How can you generate new leads on social media?

Why You May Be Missing the Boat When It Comes to Local SEO

Duct Tape Marketing

Why You May Be Missing the Boat When It Comes to Local SEO written by John Jantsch read more at Duct Tape Marketing. If you own or work for a local business within your community, you simply can’t ignore local SEO if you want your business to stay competitive.

4 “MUST DOs” to Drastically Improve Your Website’s On-Page Optimization

Duct Tape Marketing

One of my SEO expert partners dominated the first page of search results with high-quality pages containing the main keyword term as well as the other keyword themes, effectively “blocking” out their competition. Use WordPress SEO Yoast for page and post optimization.

Creating a Strong Online Presence for Marketing Success

Duct Tape Marketing

To take advantage of this, you need to make sure to look at search engine optimization (SEO) for your website. Who : Everyone – anyone who has information that people want to find on the internet should be using SEO techniques. When : All the time – SEO is an ongoing process.

SEO 39

Which Online Marketing Tools Lead to Substantial Growth?

Duct Tape Marketing

The research revealed that the proportion of new business leads generated online had a direct impact on both firm growth and profitability. Online Lead Generation Drives Firm Growth and Profitability. SEO is closely followed by web analytics and blogging.

SEO 35

How to Pick a New Lead Generation Channel

Duct Tape Marketing

How to Pick a New Lead Generation Channel written by Guest Post read more at Duct Tape Marketing. Some examples of marketing channels are: SEO. If you want to find more customers than you have already, maybe it’s time to try a new lead generation channel.

Inbound vs. Outbound Marketing

Duct Tape Marketing

Half of marketers across B2B, B2C, and nonprofit sectors ranked inbound as their primary lead source, exceeding the average (42%) of all other channels combined.”. The average cost per lead in North America is significantly less when using inbound marketing strategies.

How to Use Press Releases to Create a Steady Social SEO PR Downpour

Duct Tape Marketing

There was a day when the press release did a lot of the work in generating actual media coverage for a firm announcing a new product, acquisition, award or some other newsworthy milestone. Marketing Strategy Social Media instant press release Links prweb SEO Submit Press Release 123

SEO 31

Why Multimedia Production Will Push Your Brand Forward

Duct Tape Marketing

For SEO purposes, the more links you acquire that point back to your website from other relevant, high-quality websites, the higher your rankings in search engines will be. . Branding Internet Marketing Lead Generation Marketing Strategy Podcasting Glenda McCarthy-Gaspar

Video 23

The Future of Mobile Search Marketing

Duct Tape Marketing

Here, Justin uses SEO, Paid Search, Content Marketing, and Social Media to increase conversions and leads. Lead Generation Marketing Strategy Marketing Tools Mobile Search Engines Justin Emig

How To Avoid the 3 Most Costly Mistakes When Using Google AdWords

Duct Tape Marketing

Advertising Google Google Small Business Internet Marketing Keywords Lead Generation online marketing Search Engines SEO Target Market Target Marketing Web Marketing Adam Lundquist

The Ultimate Tutorial to Add Inbound Marketing Into Your PR Strategy

Duct Tape Marketing

PPC can be an important method, which helps in complementing your site traffic while you create organic or natural search authority via SEO enhancements. inbound marketing Lead Generation Marketing Strategy Kelly Marsh

PPC 28

In Defense Of The Popup…

ConversionXL

I would first like to know what you’re all about and then let me choose whether I want your “FREE Traffic Generation Guide”, “FREE EBOOK” or hop on your newsletter. So they tried different lead-gen plugins until they found one that made a significant change to their bottom line.

Email 28

7 Ways To Get The Most Out Of Your PPC Guy: An Easy-To-Use Checklist

Duct Tape Marketing

In this case, your market will be smaller and you may have to use broad match to generate enough views of your ads (impressions). #4: Change is constant in SEO and Adwords. The bottom line: If you want an SEO guy, hire an SEO guy.

PPC 18

Why Keyword Themes +Modified Broad Match = Winning PPC Strategy

ConversionXL

Optimizely recently wrote about how this kind of symmetry helped them increase their visitors to leads by 39.1%. Testing ads is important, because the ad that generates the highest CTR may not be your strongest converting ad or your highest value ad. Blog Lead Generation Adwords Ppc

PPC 25

Why Startups Should Spend More Money On SEO And SMM

YoungUpstarts

Spending on SEO and SMM. SEO and SMM can also prove to be extremely cost effective and that is one of the reasons why startups, especially, should come up with robust strategies for the same. SEO and SMM allow you to create and sustain a great reputation. Lead generation.

In Sales & Marketing, Zero Dark Thirty is 30 Minutes Too Late

Duct Tape Marketing

By examining close ratios, or how many leads were converted into a sale. Although average close ratios vary by industry and market, if you are in a competitive environment and closing more than 15 – 25% of your QUALIFIED leads you are on the right track!

Media 11

How to Get Past Cold Calling

Duct Tape Marketing

Cold calling is proven to lead to high levels of anxiety for at least 40 percent of sales people during their careers. That’s why every company should strive to get to the point where they can stop relying completely on cold calling and finally see hot leads coming down the pipeline.

How To Generate Leads Through Video Marketing

YoungUpstarts

Are you having problems generating new leads? Are you having even more trouble turning those leads into conversions? Video marketing offers a unique opportunity for businesses to capitalize on digital technology in order to increase their leads. by Lewis Robinson.

How To Do Content Marketing Research

Brandanew

Content Marketing needs specialists who understand good writing, keyword analysis, SEO optimization, and audience engagement. SEO is the number one lead-generating source reported by inbound marketing professionals.