article thumbnail

The unimportance of product names

37signals.com

Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. We usually decide upon a product name by seeing what the product does. Everybody knows what a product name should be.

article thumbnail

Crowdsourcing Your Product Name

Software By Rob

Product naming is hard. Too many factors come into play when looking for a name and it’s almost impossible to decide on the right name once you’ve stared at the same list for a week straight. The Approach A while back Patrick contacted a handful of Academy members and asked for opinions on potential product names.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Strategies To Prepare For Global Market Challenges

Startup Professionals Musings

This approach, popularly known as “ glocalization ,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. What all this doesn’t mean is that you should roll out your product in every country at the same time. with demands for new products and services.

Global 235
article thumbnail

When Does a Private-to-Private Merger Make Sense?

Both Sides of the Table

Most products out there suck so mom gets stuck with angst of wanting to have decorations, activities and chatzkies for other kids to take home. I couldn’t be more enthusiastic about the outcome of the combined company and its products in the market. Startup Lessons Tech Market Analysis Upfront Ventures'

Merger 296
article thumbnail

How Hashtags Can Supercharge Small Business Marketing

YoungUpstarts

Here’s what you need to know to use hashtag marketing better as part of your overall small business marketing strategy. What is hashtag marketing? Hashtag marketing is the practice of using hashtags strategically to help your content reach your intended audience. Looking for ways to ease into hashtag marketing?

article thumbnail

Why Some Startups Win

Steve Blank

I was having a second coffee with an ex student, now the head of a marketing inside a rapidly growing startup. His company had marched through customer discovery, learning about the customer problem, validated solutions and was now scaling sales and marketing. All good news. Why Do You Work Here? Titles Are Not Your Job.

Startup 310
article thumbnail

How to Select a Company or Product Name

www.developer-resource.com

General Marketing. How to Select a Company or Product Name. or product name. or product name. Names can be distinctive, unique. The problem with descriptive names is that they. A competitor could enter the market. and use the same name funneling your traffic and.