Trending Sources

The Power of Bing Search Marketing

Blogtrepreneur | Entrepreneur Blog

Bing Network enhances search experiences on the Xbox and in Microsoft Office, reinforces local search options on Yelp, powers Twitter’s translation interface, and provides Uber’s extensive mapping unit. What has helped you optimize your website’s rankings in Bing search results?

Search versus Execute

Steve Blank

Search Versus Execution. However, we now know that a startup is a temporary organization designed to search for a repeatable and scalable business model. Once your business model (market, customers, features, channels, pricing, Get/Keep/Grow strategy, etc.)

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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

In late 2011, Google announced an effort to make search behavior more secure. This encrypted their search queries from any prying eyes, and kept from being passed on to websites the users visits after seeing search results. Implications of Secure Search Decision.

The Future of Mobile Search Marketing

Duct Tape Marketing

The Future of Mobile Search Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing and today’s guest post is from Justin Emig – Enjoy! Search on Mobile Devices.

The Search For The Next Platform

A VC : Venture Capital and Technology

Trillions of dollars of collective market capitalizations are on the line. So for the next few years (I have no idea how long this search for what’s next will go on), a game to be playing is building a platform that can plausibly be the next big thing.

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7 Digital Marketing Trends For Your Brand Success in 2016

Brandanew

Digital marketing has gone under some major makeovers over the last few years. But as a digital marketer, how do you keep up with these ever changing trends? Here are some marketing predictions for your brand success in 2016. 7 digital marketing predictions in 2015.

Why You Can’t Search for a Job From a Remote Location

Both Sides of the Table

I usually slip into counsel mode and tell them it’s a lost cause unless they’re truly committed to living in that city and if they are they should move there first and job search second. If you really care about having the perfect job then being in-market increases your probability 100x.

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Two Amazing Bar Charts: % Content Consumption, % Share of Search

Occam's Razor

In the second example there is no site analytics data, that bar chart will tell you that you might be celebrating success too early when it comes to Search while pinpointing for you how high the upper limit is. Content marketing is all the rage, as you are well aware of. Search Share.

6 Cases Where Quick-To-Market Beats Market Research

Startup Professionals Musings

I know entrepreneurs who have suffered from premature execution often associated with the ready-fire-aim quick-to-market approach. If your product is highly innovative, and speed to market is critical, you won’t get it right the first time anyway, no matter how cautiously you plan.

Leveraging Social Media and Search Marketing to Skyrocket Your Local Business’s Sales

Duct Tape Marketing

Leveraging Social Media and Search Marketing to Skyrocket Your Local Business’s Sales written by Guest Post read more at Duct Tape Marketing. While it is true that a lucrative market awaits you out there, let’s not overlook the local business opportunities you already have. And social media and search marketing, used properly, helps you skyrocket your local sales. B2B business need to focus more on marketing infographics via these platforms.

5 Relatively Simple Steps to Dominate Local Search

Duct Tape Marketing

5 Relatively Simple Steps to Dominate Local Search written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. If you do business mostly in your town, your marketing efforts must be hyper focused.

Customer Discovery: The Search for Product/Market Fit. 2 Minutes to See Why

Steve Blank

If you can’t see the video click here Filed under: 2 Minute Lessons , Business Model versus Business Plan , Customer Development , Lean LaunchPad , Teaching. 2 Minute Lessons Business Model versus Business Plan Customer Development Lean LaunchPad Teaching

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Google Analytics Custom Reports: Paid Search Campaigns Analysis

Occam's Razor

In this post I want to share with you three insightful custom reports for effective paid search (PPC) analysis. These insightful reports are from the six I'd created for my latest video for the Market Motive Web Analytics Master Certification course.

What Search Marketers Get Wrong About Demographic Research

Inc Startups

You need to understand who your customers are, why they might be searching for your business, and what kinds of things they want to see when they get to your site

Where Is My Search Engine Traffic?

Blogtrepreneur | Entrepreneur Blog

You need to explore all avenues of getting traffic, and search engines are the primary way users will locate your site. So why aren’t you ranking in the search engines? Evaluate some of the common problems below and see if they help in your search.

Content Diversity is Key to Search Engine Optimisation Success

Blogtrepreneur | Entrepreneur Blog

Google wants its users to be able to search and find high quality sites that offer fresh and original content. The idea is that the more popular your content is, the more likely it is to be shared and linked to which will contribute to your search engine optimisation success.

3 Tips To Help Small Businesses Get More Customers In A Post-Google Search World

YoungUpstarts

Because of the explosion of social media and mobile as the primary, go-to consumer device for local information, Google is increasingly losing search share to local directories, social media sites and maps apps. is one of the most critical local search ranking factors in Google and Maps.

Why is Local Search So Important?

Duct Tape Marketing

Why is Local Search So Important? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Marketing podcast with David Mihm. 74% of internet users perform local searches (Kelsey Group).

How to Dominate Local Search Results for Your Business

Blogtrepreneur | Entrepreneur Blog

Now that the Internet is a huge force behind the success of any business, domination of local search results is vital to the growth of your brand. While some businesses think they have done enough to get seen, others know the tricks of the trade to reach the top of local search results.

5 Local Search Tactics You Must Employ Today

Duct Tape Marketing

5 Local Search Tactics You Must Employ Today written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Search is pretty much everything these days. Is Google Local Search For Sale? Social Media Web Marketing Canon Grade.us

5 Common Mistakes Made By Content Marketing Beginners

Brandanew

Look around and you’ll notice that almost every other company – rather, all of them, are trying their hand at content marketing. Today I am listing down some of the most common mistakes made by Content Marketing beginners!

Paid Search: Are You Wasting Your Money?

crowdSPRING Blog

Are you wasting your money on paid search? Paid search marketing is the paid use of search engines (such as Google or Bing) to promote your product or service. Some people also refer to paid search marketing as SEM (search engine marketing).

10 Tips For A Successful Startup Job Search

OnStartups

Startup job searches are hard. So how do you navigate a startup job search successfully? Job searches are not fun, so everybody’s tempted to jump at the first opportunity that comes up. I told my HubSpot manager, Mike Volpe, shortly after I began my job search.

Why Small Businesses Can Take Up the Content Marketing Opportunity

Brandanew

The Content marketing opportunity is here. It is going to be an inherently strong marketing trend in the 2016 and beyond. Want to succeed with Content Marketing? Discover how to use digital marketing to drive sales. Content Marketing is a similar journey.

F-Patterns No More: How People View Google & Bing Search Results

ConversionXL

How do people view search results? The answer to this questions brings great insight to those trying to make money on search marketing, whether SEO or PPC. There have been a few eye-tracking and mouse-tracking studies done on search behavior in the past.

The Future of Search

Blogtrepreneur | Entrepreneur Blog

Over the years, search has changed drastically. Not only is search valuable for the everyday audience, it has also became highly essential for businesses over time. Yelp – Local Yelp search results make finding the perfect business a snap.

Why Your Sales Team Should Spend More Time On Content Marketing

Brandanew

In many previous organizations that I’ve worked with Sales was always a team somehow disconnected with marketing or product. A decade later, I became a content marketer instead. And here’s why your sales team should spend more time on content marketing too.

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YouTube Marketing: A Small Business Guide

Up and Running

As my series on using social media marketing platforms to market your small business comes to a close (check out past installments on Facebook, Twitter, Instagram, Pinterest, and LinkedIn ), we arrive at what is possibly the most niche platform in terms of content: YouTube.

Why Social Search Is Rotting Our Brain

Duct Tape Marketing

Why Social Search Is Rotting Our Brain This content from: Duct Tape Marketing. One of the things that I both loved and hated about the early days of search was that you would inadvertently stumble on to things you didn’t intend to find.

Indeed.com Surpasses 200 Million Unique Monthly Searches

SiliconHills

“These candidates searched for jobs in over 60 markets and in 28 languages—a record number of countries […] The post Indeed.com Surpasses 200 Million Unique Monthly Searches appeared first on SiliconHills. Lots of people are looking for a new job. And where are they going? From the traffic statistics, it looks like Austin-based Indeed.com. Over the past 31 days, Indeed reached a record number of 200 million unique visitors.

Maximizing Your Mobile Marketing Results with Search and Beacons

Duct Tape Marketing

Maximizing Your Mobile Marketing Results with Search and Beacons written by Guest Post read more at Duct Tape Marketing. In October, Google confirmed that mobile searches had passed desktop searches worldwide. The Challenge of Mobile Search.

The Illusion of Product/Market Fit for SaaS Companies

Feld Thoughts

“We have product/market fit.” ” “We are searching for product/market fit.” ” “We are raising this financing to find product/market fit.” ” “Our customer traction demonstrates product/market fit.” ” Product/market fit. I was in a meeting a month ago with a company I’m on the board of where product/market fit was asserted. You’ve got a semblance of product/market fit.

30 Tips for Great Digital Marketing

Duct Tape Marketing

30 Tips for Great Digital Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing and today’s guest post is from Tara Banda – Enjoy! Search Advertising Tips.

Search Behavior: A Case Study with SurveyMonkey and iAcquire

Blogtrepreneur | Entrepreneur Blog

iAcquire , a full-service digital marketing agency, recently joined forces with SurveyMonkey to issue a “State of Search” study. Here is the first of a three-part infographic series featuring compelling data on how and what people are searching on the Internet. This first infographic will answer questions like: “What do people search for?” “Who and “Are paid search listings effective?” The study was conducted using market research tools like.

Launching A New Website? Get Your SEO Right With These 6 Tips

YFS Magazine

Grow Marketing & Sales company website marketing mobile websites online marketing paid search search search engine optimization seo website design website developmentIf done properly, launching a new website can set a company on a path to growth.

SEO 34

Six Visual Solutions To Complex Digital Marketing/Analytics Challenges

Occam's Razor

A secondary, under-appreciated, challenge is that search engines value freshness of content. You launch your site, it becomes stale in due course (from a organic search signal perspective). 2: The Secret to Content Marketing Success. Content marketing is all the rage these days.

Digital Marketing And Analytics: Two Ladders For Magnificent Success

Occam's Razor

Progress in digital marketing and analytics in either scenario becomes painful (the organization / systems / thinking is simply not in the optimal position). One day your leadership realizes you stink at digital (all of it or just Facebook or search and display or mobile or whatever).

25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

2015 was a great year for Content marketers and brand owners. Social analytics and video marketing are likely to be the key marketing trends for 2016. Keep this list printed out next to your marketing plans! My two go-to Twitter analytics and search tools?

SEO News: Google Gets Serious About Mobile Search

YoungUpstarts

The company stated that the changes would help Google adapt to what its users expect from a mobile search. If your business website isn’t mobile-friendly, you could start paying for it in the search results.

SEO 18

How to Improve Your Content for the Search Engines… Fast

Rembrandt Communications

As an entrepreneur, you know you need to build online awareness and get high rankings on the search engines. Business Content Marketing Content Strategy Copywriting Increase Sales Repuation Management Sales SEO SEO Copywriting Social Media Strategy Web Copywriting Writing Tips content content strategy search engine optimization SEO content strategy 3 No-Cost Ways to Get Noticed Online Improve your content to boost online awareness.