Rembrandt Communications

MARCH 1, 2022

If your social media team posts one idea, your marketing team sends out a different message and your public relations’ team promotes something else, you create a confusing mess and lose credibility. Start with brief training sessions on copywriting, search engine optimization, social media, financial operations, sales, and more.

Campaign 245

Campaign Social Media PR Public Relations 245

Rembrandt Communications

FEBRUARY 1, 2022

Let the media know about it and promote it via social media, email messaging and more. Then, think of creative ways to share this information with your audience. For example, you can have a chili cook-off, pet contest, a fun race, or some other type of event to raise money for a local non-profit.

Software Review 264

Software Review Database Public Relations Audience 264

Rembrandt Communications

SEPTEMBER 1, 2020

After all, the expensive press releases, media relations, events, and content involved with PR offer little proof of how they will affect the overall, bottom line. Also, if you share your media clipping with potential investors, partners, sponsors, and more, it can be an important selling tool. Finance and PR… hmmm.

PR 147

PR Finance Public Relations Software Review 147

Rembrandt Communications

JUNE 16, 2016

Public relations can help you boost sales and create a positive reputation When you have a big event, new product or service or news to share, does the media know about it? The post Does the Media Know About You? What about your online reputation? Could it use some help?

Media 100

Media Public Relations PR Reputation 100

Rembrandt Communications

OCTOBER 16, 2011

But it may be time to take a closer look at your social media efforts. You post interesting tweets every day and add to your Facebook pages up to five times a day. People seem to like your posts, and you are obtaining a following. Good for you! After all, you may be forgetting one [.].

Social Media 178

Social Media Media Engineer SEO 178

Rembrandt Communications

OCTOBER 1, 2015

You need to post something on all of your social-media channels again. The post Content Strategy…Turn Social Media Hassles Into Happiness! You have your morning cup of coffee, turn on your computer and look at all of your e-mails and “To Do” list. Then, that gnawing feeling hits you. It’s never-ending. What to post?

Social Media 100

Social Media Media PR Channel 100

Rembrandt Communications

MARCH 13, 2014

Stop sending hundreds of pitches to a massive list of media members. If you are new to the world of public relations, you may think that sending out a press release to the masses will help you get the media coverage you are looking for. Well, many businesses and organizations do this, and that’s one […].

Media 145

Media PR Public Relations Management 145

Rembrandt Communications

NOVEMBER 1, 2023

Begin by posting the information on your site, in your physical store and on all of your social media channels. In addition to your social media posts, mail (yes, via snail mail and the U.S. Talk to the media. Do you have some interesting information to share with the media about holiday sales, trends, shopping tips, and more?

Marketing 246

Marketing Social Media Sales Email 246

Rembrandt Communications

JANUARY 1, 2023

Do they simply write a press release, click a button and instantly distribute it to thousands of media members hoping for a response? However, it’s a great way to get media members to ignore all of your news in the future and build a bad reputation for your company! Communicate with the media the right way?

Distribution 264

Distribution Public Relations Reputation Media 264

Rembrandt Communications

FEBRUARY 1, 2023

“We’ll get your news on the top media sources.” Media members know what’s credible. Media members know what’s credible. Are you trying to get noticed by a specific publication, broadcast or other media venue? Instead, develop a specific story idea for a specific media member and talk to them directly. But hold on!

Due Diligence 263

Due Diligence Distribution Reputation Public Relations 263

Rembrandt Communications

JULY 6, 2010

Here are eight quick-tips to help you through the media process: 1. Know Your Targeted Media-Members. After optimizing your site for the search engines and pursuing other marketing-efforts, it’s time to use the “power of the press” to boost sales, awareness and credibility cost-effectively. Before [.].

Media 164

Media Engineer Search Sales 164

Rembrandt Communications

FEBRUARY 15, 2012

As a small business owner, you are probably inundated with news about the latest, social media trends. There is facebook, Twitter, LinkedIn, Google Plus, and more. Do you have this feeling that you should get involved with it but just aren’t sure? Well, here are… 3 Ways to Know Whether or Not You Should Get [.].

Social Media 113

Social Media Media Small Business Campaign 113

Rembrandt Communications

MARCH 14, 2012

And while a publicist has the skills to build buzz and cultivate relationships with the media, it is possible [.]. As a small business owner, you may think it’s impossible to get a big, feature story about your company in one of your favorite publications, especially if you don’t have the money to hire a publicist.

Media 133

Media Hiring Small Business Public Relations 133

Rembrandt Communications

MARCH 8, 2019

After all, a publicist can spend hours researching and pitching a story, but the outcome is under the control of an editor, producer, director, or someone else at the media venue. It will also hold your team accountable for completing specific actions, even if media clippings are out of their control.

B2B 100

B2B PR Public Relations Technical Review 100

Rembrandt Communications

MARCH 8, 2019

After all, a publicist can spend hours researching and pitching a story, but the outcome is under the control of an editor, producer, director, or someone else at the media venue. It will also hold your team accountable for completing specific actions, even if media clippings are out of their control.

PR 100

PR B2B Public Relations Technical Review 100

Rembrandt Communications

FEBRUARY 9, 2012

You just started your new business, and customers are starting to arrive at your door and visit your Website, but you haven’t heard from the media. Well, here are… The Top 3 Reasons Why The Media Is Not Calling You 1. They won’t unless you call them. Why aren’t they calling you? Have [.].

Media 127

Media Customer SEO Search 127

Rembrandt Communications

JANUARY 1, 2024

Why will your target market and the media care about this? For the media, turn your benefit into a story that people will find entertaining, useful and unique. For the media, turn your benefit into a story that people will find entertaining, useful and unique. What is one valuable benefit that you provide no one else does?

Public Relations 130

Public Relations Viral PR Social Media 130

Rembrandt Communications

JUNE 30, 2020

As a small business owner, you probably have all kinds of content going out to current and potential customers including social media, articles, newsletters, emails, sales messages, and more. Your current impression on customers may surprise you! What does your content say to customers?

Customer 147

Customer Technical Review Software Review SEO 147

Rembrandt Communications

SEPTEMBER 11, 2011

Well, here are three, free tips to help you get noticed by the media and the search engines… fast. Are you a new business owner struggling to increase sales, handle public relations and get new customers to come to your site? Write An Article. Want to share some valuable information with potential customers? Write [.].

Engineer 154

Engineer Search Media Public Relations 154

Rembrandt Communications

MAY 1, 2023

Plus, there is a lot of behind-the-scenes research, media pitching, copywriting, and follow-up that goes on. After your publicist writes your press release and obtains your approval, they will probably distribute it to the media using one of the many distribution services available. Then, you get your big, monthly retainer bill.

Public Relations 246

Public Relations PR Distribution Reputation 246

Rembrandt Communications

JUNE 1, 2022

If you can get the right message out to the right audience at just the right time, you can steal customers from the competition, enjoy free media attention (and the third-party credibility that comes with it), win top talent, and more… without losing money, employees or sleep! Contact the media. Focus on the unique benefits you offer.

Public Relations 245

Public Relations PR Social Media Audience 245

Rembrandt Communications

JULY 6, 2010

Here are eight quick-tips to help you through the media process: 1. Know Your Targeted Media-Members. After optimizing your site for the search engines and pursuing other marketing-efforts, it’s time to use the “power of the press” to boost sales, awareness and credibility cost-effectively. Before [.].

Media 100

Media Engineer Search Sales 100

Rembrandt Communications

DECEMBER 1, 2022

Then, research local media venues and make a list of the people you need to contact. Call media members and invite them to your holiday events, charity functions, contests, and more. Share your news! Now, get the word out. Don’t let a small budget turn you into a Scrooge this holiday season!

Sales 244

Sales Advertising Media Channel 244

Rembrandt Communications

APRIL 1, 2023

Usually, it’s written in the standard AP Style and distributed to media members via a distribution service. Now, if you think that’s how you get major media attention, it’s not. That usually comes after one-on-one media pitching that I’ve covered in previous articles. Your customers are not thinking about you all the time.

Distribution 130

Distribution SEO Social Media Search 130

Rembrandt Communications

NOVEMBER 8, 2009

You’ve got an interview scheduled with a key media venue. To have a good experience and improve your chances of being quoted correctly, follow these helpful tips: 1) Know your company. Review your company’s website, history and key events.

Media 133

Media Product Marketing 133

Rembrandt Communications

SEPTEMBER 1, 2023

Once you have your free offer, post it on social media, send out emails, put on a gorilla outfit and stand outside of your business with a big sign, call potential customers… Basically, you need to do whatever it takes to get the word out effectively! Don’t forget about the local media! Get the power of the press working for you.

Sales 147

Sales Social Media Community Audience 147

Rembrandt Communications

AUGUST 7, 2019

Speed is of the essence when dealing with media members and getting appropriate marketing messages out at the right time via the right medium. After all, customer feedback from social media feeds, online forums, emails, and more can provide invaluable insights to improve products and give people the services they really want.

PR 100

PR Technical Review B2B Public Relations 100

Rembrandt Communications

SEPTEMBER 1, 2021

What exciting and valuable information can you share with targeted media members? Secure valuable media placements. Another advantage of planning your marketing in advance is that you can secure the best media placements and space at upcoming events. . Secure valuable media placements.

PR 246

PR Marketing Public Relations Security 246

Rembrandt Communications

MARCH 1, 2023

For example, if you want to get more media mentions, research the reporters you need to contact, learn about the information they want and add it to a personal, media database. Then, create a spreadsheet ( Editorial Calendar ) with all of the messaging you plan to send out via email, direct mail, social media, online, and more. •

Social Media 130

Social Media Database Public Relations SEO 130

Rembrandt Communications

OCTOBER 1, 2021

They want to know what’s in it for them so be sure to talk about all of the unique benefits and value you offer them instead (even the media)! Also, add testimonials, media clippings, videos, online reviews, and more to your marketing materials. News flash! People don’t care. Is it all sell, sell sell?

Marketing 264

Marketing Flash Public Relations Media 264

Rembrandt Communications

AUGUST 1, 2023

You have news to share and find an inexpensive service to distribute your press release to the media. Conduct research and contact media members directly with your news story. Best of all, you’ll create personal relationships for the future, and that’s how you really get the positive media attention that will help your business grow!

Due Diligence 130

Due Diligence Distribution Public Relations Naming 130

Rembrandt Communications

JUNE 1, 2021

Contact Event Media. Many media members pay attention to big events in your industry. To start, research the media members who will be covering an event. Secret Hint: You can usually get a list of media members from the event coordinator. a press or media kit). Tradeshow PR and Event Secrets (Shhhh…).

PR 165

PR Public Relations Media Distribution 165

Rembrandt Communications

NOVEMBER 1, 2021

When a media venue (that many of your potential customers find as a valuable resource) talks about your company, you receive credibility and a special kind of advertising you simply can’t buy. Most media venues post their stories online so you can generate a massive amount of publicity from a single media mention. That’s right.

PR 130

PR Public Relations Advertising Media 130

Rembrandt Communications

NOVEMBER 8, 2009

You’ve got an interview scheduled with a key media venue. To have a good experience and improve your chances of being quoted correctly, follow these helpful tips: 1) Know your company. Review your company’s website, history and key events.

Media 100

Media Product Marketing 100

Rembrandt Communications

APRIL 2, 2019

What Image Do You Convey Via Social Media? Research indicates that you can decrease loneliness and depression by limiting the amount of time you are on social media. Instead of focusing on the bitter, angry feelings we can get from social media, it’s time to look at the positive aspects this medium can produce. she says.

Social Media 150

Social Media Media Viral PR 150

Rembrandt Communications

JANUARY 2, 2021

All of the Zoom meetings, social media requests, marketing, budget restraints, and more that you have to deal with on a weekly basis can be overwhelming. Find the media contacts at relative print and online publications, podcasts, radio programs, television shows, etc. Read the data and learn about each media member on your list.

Small Business 130

Small Business PR Public Relations Social Media 130

Rembrandt Communications

APRIL 1, 2024

Be creative and figure out what you are going to do, the marketing messages that go with each project, media members you’ll invite, tentative results, etc. Contests for your customers, patients and employees are fun, help build positive word-of-mouth for your business and let employees get to know each other better. Act and make changes.

Sales 130

Sales Employee Hiring Audience 130