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  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  TUESDAY, AUGUST 9, 2016
    [Media] 9 Ways to Validate Your Startup Ideas
    Moreover, they could be shared through email and social media outlets. Starting a business from scratch is one of the hardest things you can do. It takes lots of discipline, trial and error to build something successful enough to provide for you and your family. Be realistic with crafting any idea, as it will determine the journey you undertake. One of the biggest components to this is figuring out what you have to offer to a public who doesn’t know or need you.
  • WINSTON-SALEM JOURNAL STATE/REGION NEWS  |  WEDNESDAY, OCTOBER 25, 2017
    [Media] The Latest: NC State's Freeman eager for pain-free return
    AP) — The Latest on the Atlantic Coast Conference's preseason media day for men's basketball (all times local CHARLOTTE, N.C. (AP)
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  THURSDAY, AUGUST 25, 2016
    [Media] How to Spice Up Your Blog Using Images
    Posts with an image placed every 75-100 words garner about 30 more shares on social media than posts without the same number of images. It’s been said that a picture is worth 1,000 words, but there’s a lot more to the science behind using images on your blog than an old saying. When there’s some type of colored visual involved, people are 80% more willing to read a blog post. About 46% of marketers believe the use of photos is a vital part of their marketing strategies.
  • BERKONOMICS  |  THURSDAY, DECEMBER 31, 2015
    [Media] Four ways to find new business in the new year
    We think of media advertising as either paid or free – placed by paying a fee or by a PR firm or by you at no placement cost, especially when you provide editorial content beneficial to the publisher. Owned media comes from the databases you own, such as your company’s web site, email. newsletters, profiles in social media, or apps you have created requiring registration or download.
  • INC STARTUPS  |  MONDAY, MAY 13, 2013
    [Media] What Really Attracts Gen Y to a Job
    Sure, you''re probably working your network, using social media and perhaps reaching out to local colleges, but you''re almost bound to put out a good, old fashioned notice when you begin hiring. Hiring the best and brightest can be surprisingly tricky. These things are catnip to young talent. The recent news that America has one of the highest rates of youth unemployment in the developed world may be horribly discouraging, but it''s hardly surprising.
  • UP AND RUNNING  |  THURSDAY, JUNE 27, 2013
    [Media] What’s One Thing Startups Can Teach Big Companies?
    Embrace social media, and you’ll find that superior results are delivered for much less money. - Andrew Schrage , Money Crashers Personal Finance. The following answers are provided by The Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs.
  • INC STARTUPS  |  MONDAY, JULY 1, 2013
    [Media] Lesson From Zynga: Not All Founders Make Good CEOs
    Clearly, leaders like Jeff Bezos, Mark Zuckerberg, and Jeremy Stoppelman are the outliers--which is probably why they get so much media attention. But that media attention can create a false echo chamber that might lead you to believe that "most" founders are able to lead a publicly-held company. It''s official: Mark Pincus is stepping aside as CEO of Zynga. It''s hardly surprising: Founders rarely make good public-company CEOs. Mark Pincus has left the building. Well, sort of.
  • YOUNGUPSTARTS  |  WEDNESDAY, MARCH 15, 2017
    [Media] 5 Things Businesses Can Learn From Dating Apps
    Use your design skills or hire a designer to make your website, social media, newsletters, videos and any other content you provide eye-catching and sexy. by David Lester, Brightworks Managing Director, US Finance Lead. Welcome to the 21 st Century, where although we’re not quite as established as The Jetsons predicted, groceries can still be delivered by drones, some cars can drive themselves and dating app analogies can be used in the business world.
  • START UP BLOG  |  WEDNESDAY, JANUARY 28, 2015
    [Media] Startups are the new MTV – and 15 other thoughts for 2015
    Read here, ‘make it available to the corporate market to buy’ Just like a strong social media voice became an asset, expect personal data trails to have as much or more value in the coming years. They all have the same capability, and the humans at the end of it don’t care about legacy revenue, or traditional media supply chains. People don’t care how media companies built their business or report their revenue by media.
  • INC STARTUPS  |  THURSDAY, JANUARY 16, 2014
    [Media] What Really Makes People Click
    Researchers tested different headlines on social media to figure out the best way to get people''s attention. Here''s what they found. Professionals in direct marketing have spent years testing headlines against each other, trying to find the perfect formulation that will catch consumers'' eyes. Now academics are getting into the hunt.
  • DUCT TAPE MARKETING  |  MONDAY, SEPTEMBER 7, 2015
    [Media] Must-Use Lead Conversion Tactics for Video Marketing
    So I did some research and came up with six ways that you can steer prospects into leads by using video, to send them to your website or a landing page, or even your social media sites. Use these annotations to push leads to your social media sites, website or landing page! Must-Use Lead Conversion Tactics for Video Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing.
  • DUCT TAPE MARKETING  |  TUESDAY, AUGUST 28, 2012
    [Media] There’s Never Been a Better Time To Be an Entrepreneur
    Related Posts: Unapologetic Rules for Entrepreneurs Do The Work with Steven Pressfield How to Steal Like An Entrepreneur How to Get an MBA for Less Than $20 Has Social Media Changed Customer Service? Marketing podcast with Phil Auerswald (Click to play or right click and “Save As” to download – Subscribe now via iTunes or subscribe via other RSS device (Google Listen). Here’s my take.
  • DUCT TAPE MARKETING  |  FRIDAY, JANUARY 17, 2014
    [Media] Why Video Marketing is Underrated (and How to Use it to Your Advantage)
    Post them to social media and your blog page. Why Video Marketing is Underrated (and How to Use it to Your Advantage) written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Today is guest post day here at Duct Tape Marketing and today’s guest is David Preston – Enjoy! photo credit: Andrew* via photopin cc. Words tell the story. Images illustrate it. But video brings it to life.
  • INC STARTUPS  |  WEDNESDAY, AUGUST 8, 2012
    [Media] Are Gay People Better Entrepreneurs?
    Darren Spedale, a co-founder of StartOut, was building his own media company, A-List Global Media, when he launched the group. It's rare to find an openly gay CEO of a large company. But there seem to be social and logistical reasons openly gay people excel at building their own businesses. When Joel Simkhai came out of the closet at age 18, he was worried about what kind of professional future he could have as an openly gay man.
  • THE PRODUCT GUY  |  TUESDAY, JUNE 16, 2015
    [Media] Behavioral Economics in Product Management
    I have 20 years experience developing and growing products and services for companies of all sizes in the mobile, enterprise, e-commerce, media and education sectors. My nearly 15 years in mobile provide me a unique perspective and experience where I now build media and monetization solutions scaling businesses from concept to widespread adoption. In our a recent live stream from one of our mentors of The Product Mentor , Jeff Otto, lead a conversation around “Behavioral Economics”.
  • SMALL BUSINESS FORCE  |  TUESDAY, DECEMBER 28, 2010
    [Media] "First Perceptions" Are Critical. Your Image Can Drive Market Success!
    Social media is important in expanding your image and driving your message. Use other social media like Twitter and Facebook to further your image and drive traffic to both your blog and your website. Cross link all social media. When it comes to image, perception IS reality. And first "perceptions" are critical.
  • YOUNGUPSTARTS  |  MONDAY, MAY 16, 2016
    [Media] The Growing Business Of Fashion In The UK
    The fashion industry is also keen to keep abreast of new ways of reaching out to its potential customers and utilises social media extremely well with firms like Burberry live streaming its famous catwalk shows so people can see their latest creations no matter where they are living. This global reach is underlined by its social media presence, which is huge, and helps to grow what is a lucrative industry and the growth in the sale of wedding dresses is helping hugely.
  • YOUNGUPSTARTS  |  THURSDAY, MAY 5, 2016
    [Media] How To Make Your Start-up Stand Out From The Crowd
    Adding the same branding to your website, social media pages, videos and all of your online content will make customers and shoppers more aware of your business, products and services and what your business stands for. However, it’s not enough to simply create a website, social media pages and videos. Are you a new business owner who wants to start reaching and impressing more customers? If so, it’s important to spend time developing your brand.
  • YOUNGUPSTARTS  |  FRIDAY, MARCH 4, 2016
    [Media] How A Company Can Recover After Workplace Violence
    Keep political talk of out of the office — and off social media. This is an important time to remind staff that the office is not the place for political debate, and neither is their social media pages if they interact with clients and other coworkers on these sites. by Rob Wilson, CEO of Employco USA. A few days ago a gunman killed three people and injured 18 others in a small Kansas town. The shootings largely took place inside Excel Industries.
  • BOTH SIDES OF THE TABLE  |  MONDAY, AUGUST 24, 2015
    [Media] Making Sense of the Stock Market Drops in Relation to Venture Financing
    You thought media twitter was bad… You thought tech twitter was bad… — Hunter Walk (@hunterwalk) August 24, 2015. If you didn’t notice that the stock markets in the US dropped nearly 4% today (after falling last Thursday and Friday) then you were probably completely off-the-grid and on vacation. It was a nerve racking morning. My favorite Tweet of the morning came from Hunter Walk.
  • AUSTIN STARTUP  |  WEDNESDAY, MARCH 29, 2017
    [Media] [INFOGRAPHIC] How Prepared Are You For a Crisis?
    Ensuring you are well-prepared allows for quick decision-making that can save not only your company’s reputation, but reduce downtime, minimize financial losses, and more importantly emphasize due diligence to customers, prospects, investors, and industry influencers such as bloggers, industry analysts, and media. crisis-communications wisdom crisis-management social-media disaster-planningI was recently reading an article in the Austin Business Journal about WP Engine, Inc.,
  • STARTUP REMARKABLE  |  WEDNESDAY, JUNE 29, 2016
    [Media] 50 Lessons Signing 100 Global Brands
    Note: Although a lot of the points below are relevant specifically to the media industry, most lessons could be applied elsewhere, simply swap the word ‘brand’ for ‘large company’! 50 Lessons from Signing 100 Brands. Commonly they leave this to their media and/or creative agencies so although going directly to brands is a great initial source of deals , it’s hard to scale this. One of the standard contracts used in media is called an ‘Insertion Order’ (or I/O).
  • FRED DESTIN  |  WEDNESDAY, JANUARY 11, 2012
    [Media] Dustin Dolginow for President !
    Right now he's involved with a number of our companies including fundraise.com , ObjectiveLogistics , PowerInbox , Kinvey and Adsafe Media. He's young, he's hungry, he's lean. Here is the all new 2012 model of the Atlas Venture tech principal: Dustin "Double D" Doooolginow. Dustin joined us almost two years ago.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  SUNDAY, JULY 10, 2016
    [Media] Do Infographics Still Work?
    A cool infographic, however, can be shared across multiple personal social media platforms and bring some welcomed excitement to the norm. Light vector designed by Freepik Infographics are the USA Today of content. They can be fast, fun and easy to read. By the end of the scroll, you’ve got plenty of new factoids. Then it’s time to go to next infographic.
  • INC STARTUPS  |  FRIDAY, MARCH 9, 2012
    [Media] Advertising Overload: Are You Guilty?
    One in 10 would take to protesting on social media sites. This is just an extension of a similar problem in social media marketing. New research on just how many marketing messages it takes to completely turn off a customer. Mae West said that too much of a good thing can be wonderful. Obviously Ms. West was never on the receiving end of the avalanche of marketing messages consumers now receive.
  • HUNTER WALKER  |  THURSDAY, JULY 14, 2016
    [Media] Trump Would Hurt Innovation (& I’m With Her)
    His penchant to censor extends to revoking press credentials and threatening to punish media platforms that criticize him. Kim Keenan, President/CEO, Multicultural Media, Telecom & Internet Council. Alex Nogales, President/CEO, National Hispanic Media Coalition. Katie Stanton, CMO, Color Genomics; Former VP of Global Media, Twitter. I’ve cosigned a letter elaborating why a Trump Presidency would be devastating for America’s innovation.
  • HUNTER WALKER  |  THURSDAY, JULY 14, 2016
    [Media] Trump Would Hurt Innovation (& I’m With Her)
    His penchant to censor extends to revoking press credentials and threatening to punish media platforms that criticize him. Kim Keenan, President/CEO, Multicultural Media, Telecom & Internet Council. Alex Nogales, President/CEO, National Hispanic Media Coalition. Katie Stanton, CMO, Color Genomics; Former VP of Global Media, Twitter. I’ve cosigned a letter elaborating why a Trump Presidency would be devastating for America’s innovation.
  • UP AND RUNNING  |  MONDAY, MAY 15, 2017
    [Media] 8 Apps to Help Grow Your Small Business
    It’s one of the more popular social media management tools for a reason: there’s just so much you can do with it to grow your social media presence—and, by proxy, your business. Features like scheduling posts and managing followers get the tedious admin jobs done with minimal hassle—creating one post for multiple platforms should be enough to convince any social media manager to give Hootsuite a try.
  • HUNTER WALKER  |  TUESDAY, AUGUST 2, 2016
    [Media] Why Your CEO Should Give You An Election Day Vacation
    It wasn’t my first experience using simple tech tools to help people spread a message across social media. So, for this 2016 election I decided to get out of people’s social media and into their startups. I woke on Election Day 2012 with control of Barack Obama’s Twitter account. And Rihanna’s. And Ashley Judd, Eva Longoria, Donna Brazile plus several hundred other celebrities and Democratic Party influencers (not to mention hundreds of thousands of everyday citizens).
  • YOUNGUPSTARTS  |  TUESDAY, JANUARY 2, 2018
    [Media] How Amazon Partners With Brands
    While large brands have budget to pay for SAMs (Strategic Account Managers) or AMG ( Amazon Media Group ) campaigns, those brands do not enjoy greater visibility on the site through a personal relationship.
  • HUNTER WALKER  |  SATURDAY, JUNE 7, 2014
    [Media] Money Doesn’t Talk. Why Most Startups Aren’t Announcing Their Seed Financings
    While I’m sure TechCrunch and other publications are at or near record traffic levels, the influence is more diffuse these days due to wide number of tech blogs and reach of personal/social media. Most of the startups we’ve backed at Homebrew don’t rush to announce their funding. Not because they’re all operating in stealth or pre-product – in fact some already are earning $1m+ in revenue per annum.
  • YOUNGUPSTARTS  |  SUNDAY, JANUARY 10, 2016
    [Media] Welcome To The Year Of The Customer
    At the same time, enterprises today can leverage the cloud to make faster, more efficient software changes; use social media to connect with customers; deploy predictive analytics to determine what their customers will want and connect and control devices via a central point with the Internet of Things (IoT). by Simon Tate, Area Vice President for Commercial Business – Asia, Salesforce.
  • INC STARTUPS  |  FRIDAY, JANUARY 11, 2013
    [Media] Best Advice I Ever Got: Jeff Berger
    Jeff Berger--who is now president of Digital Media at the Universum Group and CEO of Doostang.com--learned the value of experience early in his entrepreneurial career. Jeff Berger is the President of Digital Media at the Universum Group, the global leader in employer branding, and CEO of Doostang.com , a subsidiary of the Universum Group and a leading employment network for young professionals. Jeff Berger, CEO of Doostang.com, didn't care much for school.
  • ENTREPRENEURS-JOURNEY.COM BY YARO STARAK  |  SUNDAY, MAY 8, 2011
    [Media] The Irresistible Attraction Of Online Entrepreneurship
    Last week I wrote about my social media adventures and the results I’ve had even though I’m not a social media guru. I expressed similar ideas to Kerry in my previous article about the importance of creating connections for business through social media.
  • INC STARTUPS  |  WEDNESDAY, OCTOBER 16, 2013
    [Media] Not Just Good for Business--Networking Can Make You Smarter
    Perhaps the most surprising among her suggestions is networking: "By networking with other people--either through social media such as Facebook or Twitter, or in face-to-face interactions--you are… exposing yourself to new people, ideas, and environments, you are opening yourself up to new opportunities for cognitive growth. Meeting new people isn''t just good for your career, it''s good for your brain as well.
  • DUCT TAPE MARKETING  |  WEDNESDAY, SEPTEMBER 27, 2017
    [Media] How to Cut Through the Noise and Clutter in Marketing Today
    Scott has been named one of the Top 5 Social Media Influencers in the world by Forbes.com. Scott has been named one of the Top 5 Social Media Influencers in the world by Forbes.com. How to Cut Through the Noise and Clutter in Marketing Today written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Alison Stratten. Podcast Transcript. My guest for this week’s episode of the Duct Tape Marketing Podcast is Alison Stratten.
  • YOUNGUPSTARTS  |  THURSDAY, MARCH 14, 2013
    [Media] Three Ways To Prevent Data Loss And Strengthen Cyber Security
    Cybercrime is a growing problem worldwide, and although media coverage generally focuses on data breaches that occur at large corporations or government agencies, small businesses and entrepreneurial ventures are also vulnerable. Passwords are compromised on the job in the same way they are for employees’ personal accounts – often through the use of weak passwords that contain information that is easily available on social media sites, such as birthdays, children’s names, etc.
  • UP AND RUNNING  |  WEDNESDAY, JANUARY 8, 2014
    [Media] Your Business Lives and Dies by Its Differentiator
    In this brave new world we’re in today, with social media growing in importance every day, what you want your differentiator to be is just the first step. And then you hope that your customers get it, so it shows up in online reviews and comments and commentary in social media. I wish there were a better term, but differentiator is the best I’ve got. It’s what makes you different. It’s also called your secret sauce, and sometimes your competitive edge.
  • INC STARTUPS  |  WEDNESDAY, AUGUST 1, 2012
    [Media] 6 Business Lessons From the London Olympics
    Despite what you may have been hearing in the media, we've watched an entire country of volunteers and organizers enthusiastically come together to pull off an amazing feat: host the world, cheer for Team Great Britain, have a good time, and put on a fantastic show. As a visitor here in London I watched organizers absorb the media abuse, make adjustments, and move on. Beckham, pounds, crisps, carry on. The British have taught me a few things this week at the Olympics.
  • BRANDANEW  |  FRIDAY, JUNE 3, 2016
    [Media] Top 5 Reasons Why Your Content Marketing Campaign Failed
    Broadcasting your content across all social media channels. Content Marketing ’s true worth was emphasized by Bill Gates when he said, “Content is king.” Since 1996 when this statement was made by one of the world’s most successful entrepreneurs, the three words have gone really, really viral. Whether the true essence was understood or not, the sentence spread like wildfire.
  • INC STARTUPS  |  WEDNESDAY, JULY 17, 2013
    [Media] How to Make the Most of a Second Chance
    Listen or Lose The triumphant return of Twinkies is also a triumph for social media. The lessons for you are clear: Use social media to listen to your customers and prospects, and find out what products they want and need. And also stop screaming at people through social media and start listening. What can you learn from the Twinkie comeback? Here, Inc. columnists give you actionable takeaways from the second coming of Hostess.
  • AUSTIN STARTUP  |  WEDNESDAY, DECEMBER 6, 2017
    [Media] PR + Inbound Marketing Go Together Like Peanut Butter and Jelly
    In other words, it’s about the customer finding you through a mixture of engaging and educational content across multiple platforms such as your blog, social media channels and search engines, to connect with buyers (aka target audiences) at each stage of the buying cycle. It’s always been about getting the public to pay attention to a brand that is earned, authentic, credible, with a thought-leadership voice to gain influencer buy-in whether that be media, customers, or the public.
  • ARCTICSTARTUP  |  WEDNESDAY, NOVEMBER 27, 2013
    [Media] Smarp Rounds up €225k in Seed Round
    According to their researches, more than half of employees feel like they could publish company related content into their personal social media, such as LinkendIn, if only they were encouraged to do so from the highs of the chain-of-command. The more your employee includes your company in their own social media, the more points they will get. We are expecting fast growth from the Singapore and Dubai markets as both of them have a high professional social media penetration.
  • DUCT TAPE MARKETING  |  SATURDAY, SEPTEMBER 10, 2011
    [Media] Weekend Favs September Ten
    Roost – Nice tool for businesses wanting to easily create social media campaigns across Facebook and Twitter. Weekend Favs September Ten This content from: Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr.
  • GRADE A ENTREPRENEURS  |  WEDNESDAY, JULY 13, 2011
    [Media] Go for it! The democratization of the video game industry
    Jeremy Rossmann is a rising junior at MIT joint-majoring in comparative media studies and mathematics with computer science. Guest Writer: Jeremy Rossmann*. Nothing’s stopping you: Five years ago, you needed thousands of dollars and an established company to get your hands on a development kit from Nintendo, Sony, or Microsoft. To make things worse, there were no successful distribution channels for anything but the $20+ category of games.
  • INC STARTUPS  |  FRIDAY, FEBRUARY 14, 2014
    [Media] Is Collaboration Still a Key to Success?
    By collaborating internally via social media tools, wikis, videoconferencing and more, you increase productivity. It''s no surprise that teams that use social media tools for internal communication find common ground on which to work. Collaboration, crowdsourcing, crowdfunding: hype, or essential business values? Collaboration is a big-time word. Everyone uses it. It''s a part of mainstream business jargon.
  • INC STARTUPS  |  WEDNESDAY, AUGUST 1, 2012
    [Media] Apple Has Loads of Cash. Which Start-ups Might it Snatch Up?
    Though speculation about Apple acquisition targets has been rampant for at least a year, on Monday the Dealbook section of The New York Times culled an Apple shopping list that includes shiny technology ventures Square, the mobile payments company; Path, an app-based social media play; and, of course, Twitter. Apple could make a huge acquisition. But entrepreneurs have an exit opportunity there, too. Here are some start-ups that may be on Apple's radar.
  • UP AND RUNNING  |  TUESDAY, JUNE 23, 2015
    [Media] Maternova and the Business of Saving Lives: A Secret to Success Story
    Allyson attributes part of their large reach to Maternova’s strong social media presence, which she says is essential to their marketing strategy. Social media. Social media is our primary marketing channel,” Cote says. Meg Wirth and Allyson Cote, founders of Maternova. Maternal health is a concern the world over, especially in developing nations. Childbirth can be a precarious process; for some women and their infants it can be life-threatening.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  MONDAY, JUNE 10, 2013
    [Media] The Walter White Guide to Entrepreneurship
    You can’t run an ad for them, social media is a no-go, and Walter’s marketing department is a guy named Badger. Breaking Bad is a show about its main character’s blackening soul, the vast abyss of the human condition, and the cost of power. Without the meth thing, though, it’s really a story about a teacher who decides to start his own small business.
  • CONVERSIONXL  |  THURSDAY, MAY 22, 2014
    [Media] Adopting A Data Driven Approach To Increase Website Traffic
    This could cover a range of methods, but for the sake of this article, we’re going to focus on PPC, Social Media & Search. Using A Data Driven Approach To Social Media Marketing. When it comes to social media, the first things you need to figure out is where your ideal customer is most likely to be “hanging out” & who they’re already connected to. 10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategies.
  • INC STARTUPS  |  WEDNESDAY, FEBRUARY 22, 2012
    [Media] It’s Time to Shutter Your Facebook Shop
    Gap's explanation was similar, while Nordstrom decided on a broader social media strategy. Wade Gerten, CEO of social media development firm 8thBridge, which opened a number of Facebook stores for its clients, said that companies are bailing out and that so-called F-commerce deserves a grade of F. So much for so-called f-commerce. Four reasons why Facebook users aren't buying. You'd think that Facebook would be a natural place for companies to sell their products and services.
  • INC STARTUPS  |  SATURDAY, MARCH 3, 2012
    [Media] Entrepreneurs Are the Cool Kids on Campus
    “Technology today has been transformative—completely changing the way people did business 10 years ago,” says Schrupp, who experienced first hand the ease and accessibility of new technology in launching her company University Parent Media. Regardless, however, awareness of entrepreneurship through the media and success stories has helped to change the way it is viewed, says Sowa.
  • INC STARTUPS  |  THURSDAY, AUGUST 2, 2012
    [Media] 5 Tips for Getting and Handling Press
    Harness the power of the media to market your business using these five tips. My first introduction to dealing with the media came while playing college athletics. Once a year the director of the sports information office would come to our team meeting with tips for dealing with the media. So here are some tips to help you better use and build your brand through traditional media interviews.
  • THE EQUITY KICKER  |  FRIDAY, FEBRUARY 5, 2016
    [Media] The mother of all Turing tests
    Over six million of those conversations were posted on social media by the human on the other side. Microsoft have had an artificially intelligent chatbot running on WeChat for the last eighteen months. The bot is called Xiavoice and she’s had over ten billion conversations, most of them about private matters. Those are huge numbers, and yes, you read them right. Lots of detail here , including a few of those conversations. They are full of feeling and will make you laugh.
  • INC STARTUPS  |  THURSDAY, SEPTEMBER 27, 2012
    [Media] Need a Better Newsletter? Think Like a Drug Dealer
    If the Quality Is Poor, They Won’t Come Back The beauty of social media lies in how easy it is for anyone to create content. The downfall of social media lies in how easy it is for anyone to create content. Email newsletters aren't that different from drugs--if they're any good, that is. Sure, it sounds crazy to draw parallels between drug dealing and email newsletters, but let’s face it - drug dealers are pretty entrepreneurial.
  • CONVERSIONXL  |  MONDAY, OCTOBER 12, 2015
    [Media] Retention Optimization: How to Increase the Value of a Conversion
    In 2014, a Huzzah Media survey found that referrals were the most successful marketing tool (52%). How to Use Social Media to Increase Revenue)? Most social media sites do this quite well, but LinkedIn comes to mind first. You’ll see this type of retention optimization on most social media sites. Are you familiar with the expression, “The most valuable customer is the one you never lose”?
  • INC STARTUPS  |  FRIDAY, APRIL 27, 2012
    [Media] What Works—and Doesn't—on Facebook
    On social media, sometimes a launch can feel like you've thrown a party.and no one is showing up. It was last fall, and we were so excited about Altruette's first big social media push. Here are 4 tips for filling the room with adoring fans. You know that dream where you throw a party and nobody shows up? Well, that happened to us—only it wasn't a party, it was a Facebook contest.
  • UP AND RUNNING  |  MONDAY, NOVEMBER 2, 2015
    [Media] How and Why to Collect Customer Email Addresses
    If you have a little social media savvy, you can try Twitter’s lead generation cards. Are you collecting customer contact information? Being able to connect with your customers can be extremely beneficial to your new business, especially if you’re keeping a master email list. We asked Janine Popick, the CEO and founder of email service provider VerticalResponse, to explain the top reasons you should collect customer email addresses, and the best ways to get that information.
  • DUCT TAPE MARKETING  |  FRIDAY, FEBRUARY 12, 2016
    [Media] Important Reasons to Leverage Case Studies for Your SEO in 2016
    In fact, you need to remember that SEO is not: Social media: Most consultants will help you gain numbers on social media but if these followers are not acquired naturally, they will fall off the radar and you will be left fighting once more to gain visibility. Social media integration is just one technique for optimizing your website for search engines. Important Reasons to Leverage Case Studies for Your SEO in 2016 written by Guest Post read more at Duct Tape Marketing.
  • DAVID SILVERMAN  |  FRIDAY, JUNE 6, 2008
    [Media] Where to Invest First: Website or Facebook App?
    Decision making Entrepreneurship Social media This blog chronicles the trials and tribulations of three longtime friends who are trying to start an Internet music company called Jamseed. All three have day jobs, all have failed in the past with new ventures, and all hope that this company will bring them entrepreneurial redemption. *. For Jamseed we want both a website and a Facebook application. But which first?
  • CROWDSPRING BLOG  |  MONDAY, SEPTEMBER 27, 2010
    [Media] Community creative – how we work
    But more on that in another posting… Tags: Awesomeness business community crowdsourcing design social media creative designers inforgraphic Early this summer we surveyed over 500 Creatives on crowdSPRING to help us gain a better understanding of our community – who we are, how we work, and what drives us creatively. The results were fascinating and, although we are still sorting through the data, some really interesting information had come into focus.
  • JEFF HILIMIRE  |  WEDNESDAY, AUGUST 11, 2010
    [Media] I have seen the future of location-based apps, thanks to Tungle
    Tags: Mobile Social Marketing/Media Start-ups check-in foursquare lbs location-based marc gingras tungle
  • JEFF HILIMIRE  |  WEDNESDAY, APRIL 28, 2010
    [Media] Visiting Twitter HQ
    Tags: Social Marketing/Media Start-ups conan ev headquarters twitter
  • THE EQUITY KICKER  |  TUESDAY, OCTOBER 14, 2014
    [Media] What investors look for in a startup
    The best way to to get a relationship started is with an introduction, but interacting on social media, networking at cocktail parties and attending office hours or other drop in sessions also works. The post below first appeared as a guest post by me on the Web Summit Blog. ———————————– If you ask most VCs what they look for in a startup they will say great team, great product and great market.
  • THE NEXT WEB  |  SUNDAY, JANUARY 27, 2013
    [Media] 10 lessons I learned by taking the entrepreneurial Red Pill
    Treat the media as your friend. Of course the media has their own reasons for doing so, but still, it surprised me how much the media helped us to create social proof for our business. Around this time of year I get sentimental and think about my life for once. It’s been slightly over two years since I attended Startup Weekend in September 2010, which literally changed my world for the better. At the time, I was an insecure lad who just came out of university.
  • HEARPRENEUR  |  SUNDAY, JANUARY 31, 2016
    [Media] 15 Entrepreneurs Discuss Why they Started Their Businesses
    Thanks to Ashley Cisneros-Mejia, Chatter Buzz Media. #8 So now I’m the owner of Perfect Pitch Media Group, a media consulting and public relations firm. Thanks to Tenisha Taylor Bell, Perfect Pitch Media Group. #9 Starting my own social media and content marketing agency allowed me to ditch the commute, see more of my son, and design my life around our family’s desire to travel frequently. Being in love is great.
  • INC STARTUPS  |  MONDAY, APRIL 29, 2013
    [Media] 4 Risks When Employees Bring Their Own Devices to Work
    Social media content. Sure, your company may block social media sites from the company network, but that won''t stop employees from logging on with their personal devices. When employees use their own phones, it''s not your problem, right? Wrong. You might be on the hook if they misbehave. What your employees do with their smartphones on--or off--the clock is their own business, right? Not quite.
  • INC STARTUPS  |  WEDNESDAY, JULY 24, 2013
    [Media] Why Warren Buffett Bought a Newspaper
    BH Media, a division of Berkshire, now owns about 30 daily newspapers. So why, in the face of all this negative opinion about print media, would one of the world''s most well-known and admired investors invest money in print media? There''s money to be made everywhere. Even in a shrinking industry. Just ask Warren Buffett. Last week Warren Buffett bought a newspaper. Really. He did.
  • BOTH SIDES OF THE TABLE  |  TUESDAY, JULY 10, 2012
    [Media] Why Technology is Driving More Urban Renewal
    It’s becoming harder to distinguish tech companies from media companies. Like many I read the headlines about Pinterest moving from Palo Alto to San Francisco and thought about the trend it portends. For those not familiar with the local geography, Palo Alto is the north end of what most consider “Silicon Valley” although nobody local calls it that. Palo Also is about 35 miles south of San Francisco. Palo Alto is home to Stanford. It is the birthplace of Hewlett Packard.
  • MIKE MICHALOWICZ  |  THURSDAY, JULY 4, 2013
    [Media] Don’t Be The “The”
    You know the type: the social media expert, the small business guru, the corporate culture coach. There is an interesting phenomena that happens when you do a lot of speaking – you see a lot of other people speak. They can teach you a lot. Over the years, it has become my preference to sit in the middle of the room – in the middle of the crowd – when someone else is presenting. Firstly, I learn a lot about their subject.
  • HUNTER WALKER  |  SUNDAY, JANUARY 22, 2017
    [Media] Why I’ve Had Trouble Writing About Politics Since The Election And How I’m Solving It
    I’ve continued being outspoken on social media about my political beliefs and will remain vocal. There’ve been dozens of blog posts I’ve wanted to write since November 9th. Election Week I was working from New York City and had already blocked out Wednesday morning for “recovery.” ” I fully expected this was going to be a severe hangover from revelry celebrating our nation’s first female President.
  • INC STARTUPS  |  THURSDAY, MARCH 6, 2014
    [Media] Every Startup Should Focus on These 4 Things
    Targeting the $133 billion local media ad spend market -- 20 percent of which is being spent on digital/online, MSH raised $14 million in January from investors led by Bessemer Venture Partners to tap that market’s expected 27 percent annual growth over the next four years. MSH did just that - discovering that local restaurants and other small businesses did not want to become experts in Internet marketing and managing their social media presence.
  • INC STARTUPS  |  FRIDAY, FEBRUARY 15, 2013
    [Media] Gary Vaynerchuk: How to Create a "Legendary Story" for Your Company
    The wine and social media entrepreneur describes how personal branding worked for him and his companies
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  THURSDAY, MAY 31, 2012
    [Media] 7 Article Marketing Secrets Revealed
    Many small business owners engage is time-wasting activities — uploading content to their webpages, blogs and other media, sharing sites, while reaping little or no benefit from their hard work. Once you get the hang of internet media alternatives, you will understand how these various sites will help establish yourself as a feature contributor. A strong online presence is necessary for any small business. A strong presence translates to plenty of content.
  • INC STARTUPS  |  WEDNESDAY, AUGUST 29, 2012
    [Media] 5 Tricks to Drive Traffic to Your Website
    Just be sure your site is set up to cater to Web viewers: Offer other videos and media as well as an engaging call to action. Your new site is slick--but what if it's a digital ghost town? Try a few of these tricks to flag down more visitors. It doesn't matter how slick your website looks: If no one comes to it, good luck building that Web business. Some entrepreneurs use the time-tested technique of paying for ads to get traffic.
  • READWRITESTART  |  THURSDAY, JULY 19, 2012
    [Media] How to Get Bloggers to Write About Your Startup: Insider Advice
    As a journalist and blogger myself, I know a thing or two about what captures the attention of the media, about what makes a founder or company interesting. It’s every startup’s dream - to get the attention of the people who matter. You might think that refers to customers or clients, or even venture capitalists or angel investors. We’re talking about bloggers.
  • READWRITESTART  |  THURSDAY, JULY 19, 2012
    [Media] How to Get Bloggers to Write About Your Startup: Insider Advice
    As a journalist and blogger myself, I know a thing or two about what captures the attention of the media, about what makes a founder or company interesting. It’s every startup’s dream - to get the attention of the people who matter. You might think that refers to customers or clients, or even venture capitalists or angel investors. We’re talking about bloggers.
  • YOUNGUPSTARTS  |  MONDAY, DECEMBER 12, 2011
    [Media] [Singapore] [Event] Startup Asia Singapore 2012
    And while like some others that aim to showcase emerging product-ready technology startups from Singapore and the Asia region, Startup Asia Singapore is unique in that it’s put together by our buddies over at Singapore-based media startup Penn Olson. Young Upstarts is a Startup Asia Singapore media partner.
  • READWRITESTART  |  TUESDAY, JULY 24, 2012
    [Media] Girls Who Code: Crashing the “Brogram”
    She points out that while women use the Internet 17% more than men do and create two-thirds of the content at social media sites, they earn only 14% of computer science degrees. “At The high-tech industry is largely a guy’s world made up of "brogrammers" and job ads that ask, “Want to bro down and crush code?” Small wonder that women made up just 21% of all programmers in 2010, off from 24% in 2000. Or that less than 10% of venture-backed companies have women founders.
  • INC STARTUPS  |  THURSDAY, MAY 22, 2014
    [Media] How to Get Big Success With 'Little Data'
    Apply basic pattern recognition to your customers'' use of social media. Vince Golla, director of digital media and syndication for health-care provider Kaiser Permanente, brilliantly used Twitter to gather data about customer frustrations a few years ago. The executive wondered whether social media could validate his theory. The point is, the Kaiser team used social media to quantify the impact of online conversations about their brand, specific to parking.
  • DUCT TAPE MARKETING  |  TUESDAY, MAY 14, 2013
    [Media] How to Turn Your Best Customers Into a Growth Engine
    While this may sound like some social media laced feel good sentiment it’s actually quite practical. I’ve said repeatedly that building a vibrant community is the most important objective of any business these days. photo credit: Mourner via photopin cc. Making your business customers, prospects, suppliers and partners feel like important members of a bigger community simply makes long-term business sense and is the key to long-term growth in ways that you not have even considered.
  • INC STARTUPS  |  TUESDAY, NOVEMBER 5, 2013
    [Media] Cracking the PR Code of the Google Mystery Barge
    Google’s use of a barge to upstage Apple''s stylish stores and heighten media and consumer awareness of the company’s new Google Glass product was brilliantly executed. Major media such as CNN published reports citing unnamed sources, San Francisco’s mayor and even the Coast Guard to speculate whether three barges located in three separate ports across the U.S. The media, automotive influencers and car enthusiasts alike shook their heads at the pathetic outcome.
  • SEEING BOTH SIDES  |  FRIDAY, AUGUST 3, 2012
    [Media] Scaling is Hard, Case Study: Akamai
    Incorporated in 1998 in Cambridge, Massachusetts, the company’s network of over 100,000 globally distributed servers provides an infrastructure layer that accelerates the distribution and delivery of content, media and applications. I have been thinking lately about how hard it is to scale start-ups.
  • YOUNGUPSTARTS  |  WEDNESDAY, AUGUST 13, 2014
    [Media] 3 Reasons To Seek Only What You Need During The Funding Process
    Consider headline making app Yo, which has garnered significant media attention and raised $1 million in funding recently. By Paul Jackson, founder of Worthworm. For new or young entrepreneurs, understanding the realities of the startup world often comes as a shock. Long-term success requires more than just a great idea and there is no secret formula for navigating such a competitive landscape.
  • STARTUP PROFESSIONALS MUSINGS  |  FRIDAY, FEBRUARY 5, 2016
    [Media] 7 Steps to Master the Art of Persuasion
    Social media is a powerful tool for testing your idea with minimal cost and risk with a huge potential for spreading and amplifying your message to the right people. Many entrepreneurs are so passionate about their new startup idea that they can’t believe any intelligent being, investor or customer wouldn’t react just as excitedly after a quick introduction.
  • FELD THOUGHTS  |  MONDAY, DECEMBER 18, 2017
    [Media] Feld.com Automagically Upgraded To HTTPS By Pantheon
    With major media sites such as NYTimes.com joining the movement, now over half of all web requests are served securely to the browser. Use of HTTPS (which stands for HTTP Secure) has grown from 13% of the top one million websites to 19% in the past year. Two years after the launch of Let’s Encrypt , this is fantastic progress.
  • DUCT TAPE MARKETING  |  TUESDAY, FEBRUARY 16, 2016
    [Media] Getting More Sales with the Buyer’s Journey
    Authority can be inferred when you are quoted in industrial journals, influential blogs, and media interviews. The content you send are not salesy but educational, in multi-media formats: article, infographics, videos, images. Getting More Sales with the Buyer’s Journey written by Guest Post read more at Duct Tape Marketing. How does someone decide to buy a product or service? This is answered by the customer life cycle or sometimes called the Buyer’s Journey.
  • UP AND RUNNING  |  MONDAY, MAY 9, 2011
    [Media] 5 (Sarcastic) Truths About Entrepreneurship That No One Will Tell You
    A chronic entreprenuer, Mr. Nielsen has 16 years of experience consulting thousands of businesses in Marketing, Management and Social Media optimization. Tweet My cousin Brian recently shared an article titled 5 Ways To Test An Entrepreneurial Idea. It was full of cute and inspiring ideas on how to succeed in the world of small business ownership. Research an analogy,” “Contact your prospective clients,” and my personal favorite, “Visualize it.”
  • UP AND RUNNING  |  WEDNESDAY, DECEMBER 10, 2014
    [Media] What New Payment Options Can You Offer Customers?
    Despite the media coverage, Apple Pay hasn’t been released to the public. Whether consumers will pay by credit or debit card, check and cash are no longer the only payment consideration for merchants—particularly as payment technology has evolved to include EMV credit cards, contactless payment, and mobile wallets.
  • STARTUPENGINEERING  |  FRIDAY, APRIL 19, 2013
    [Media] Bombs in Boston and Ideas that Bomb
    A very perceptive, connected, media savvy, friend just wrote some nonsense to me about the terrible events in Boston over the last few days. off, I heard media speculation that it was tax day, so it must be a. He wrote “ who would have thought that the blow-back from Chechnya would come to America in the form of an attack on the Boston Marathon?” ” Chechnya? I’d be extremely surprised. There’s a well studied.
  • STARTUP PROFESSIONALS MUSINGS  |  MONDAY, AUGUST 29, 2016
    [Media] The Right Way To Get Funding From Family And Friends
    Warm introductions from friends and family to existing investors is far more productive in fund-raising than email blasts, social media connections, or cold-calls to famous investors. Most entrepreneurs I know are so passionate about their new idea that they are surprised when family and friends don’t line up to invest in their new venture. Yet they tend to ignore this problem, and move on quickly to professional investors.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  FRIDAY, MAY 5, 2017
    [Media] Top 10 to Ask When Choosing a Web Designer for Your Business Website
    Do you have experience with social media marketing? Many marketing Firms do know the first thing about social media marketing. How to Choose a Web Design Firm You do your homework on them. Then, you start asking questions and taking notes. There are plenty of web designers available. You want to go with the best because, in fact, your web designer is, in essence, your Partner. You want to share a designer that takes YOUR business seriously. What Questions Do You Ask?
  • YOUNGUPSTARTS  |  TUESDAY, MAY 24, 2011
    [Media] Giving Back While Using Email With GiveBackMail
    Launched earlier this week, the free service allows you to keep your current email address and still take advantage of features including sharing large files – up to 100MB, managing multiple accounts, previewing attachments and viewing all your social media feeds within your email platform. We’ve seen how we can make a socially responsible enterprise out of a web hosting business , but what about email?
  • THE PRODUCT GUY  |  SUNDAY, MAY 3, 2015
    [Media] Financial Modeling for Product Managers
    I have 20 years experience developing and growing products and services for companies of all sizes in the mobile, enterprise, e-commerce, media and education sectors. My nearly 15 years in mobile provide me a unique perspective and experience where I now build media and monetization solutions scaling businesses from concept to widespread adoption.
  • UP AND RUNNING  |  MONDAY, NOVEMBER 9, 2015
    [Media] How to Hire Your First Employee
    If you only focus solely on experience, you are going to be disappointed,” says Jonathan Long of Market Domination Media. In the initial stages, you’ll need someone ready to hold on during the wild ride of building a company,” adds Shalyn Dever of Chatter Buzz Media. “If It’s easy to picture the journey to entrepreneurship as a solitary adventure.
  • INC STARTUPS  |  FRIDAY, MARCH 21, 2014
    [Media] 6 Best Hotels for High-Tech Entrepreneurs
    Tech perk: Make reservations via Twitter and chat Most entrepreneurs know you better have a good social media strategy in place. Your startup has the latest tech, so why doesn''t your hotel? Here''s a round-up of the best places to stay when you''re traveling for work and need some extra IT amenities. Your startup is high tech, so why isn''t your hotel? Here''s a round-up of the best places to stay when you''re traveling for work and need some extra IT amenities.--John
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  MONDAY, NOVEMBER 30, 2015
    [Media] 8 Ways To Quick Start Your Career As A Graduate
    You can network on social media; many have found jobs through this route or you can look about for graduate career events that are becoming increasingly more popular across the UK. The days when you could simply walk into a wonderful job with your shiny new degree seem to have gone. Today’s employers want experience as well as qualifications.
  • YOUNGUPSTARTS  |  WEDNESDAY, JANUARY 20, 2016
    [Media] Why Success Shouldn’t Be Defined By Revenue, Shareholders, Or Even You
    Over time, our society’s notion of success has been reduced to money and power,” said Arianna Huffington , editor-in-chief of the Huffington Post Media Group. by Allison Conkright Engel, Global Marketing Strategy, Sr. Manager – Dell for Entrepreneurs. For all the bad press Uber seems to garner, it sure knows how to appeal to its constituents and harvest unrelenting support. When Uber launched in Washington, D.C. ,
  • UP AND RUNNING  |  FRIDAY, AUGUST 8, 2014
    [Media] If I Gave You a $100,000 Marketing Budget, What Would You Do With It?
    Social Media. Let’s face it: developing a marketing budget for a small business is usually not a very big priority. Typically, we just don’t have enough money to warrant having a formal marketing budget. Sometimes we just ignore doing one because it’s depressing. After all, if you don’t have any money to put towards a marketing budget, what’s the point of creating one? Why bother? The answer is quite simple.
  • STARTUP PROFESSIONALS MUSINGS  |  MONDAY, FEBRUARY 20, 2017
    [Media] 7 Lessons On How To Avoid A Quick Business Failure
    Plan and budget for all the channels of marketing, including social media, digital content, video, and traditional. Most budding entrepreneurs don’t realize that nine out of ten startups fail within 24 months. They only see and remember the recent new entrants in the billion dollar valuation club, including Uber, Airbnb, and Snapchat.
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