How to Adapt to the Changing, Small Business Public Relations Arena

Rembrandt Communications

Disrupt the System with DIY Small Business Public Relations (This article was originally published in B2B News Network) Promoting your business via television, radio, print, and online is essential to your business reputation and growth.

Boost Positive Word-of-Mouth with Small Business Public Relations

Rembrandt Communications

Que the angelic music…) Start public relations (PR) activities. Public relations is all about getting your message out to the right media so that your targeted audience-members learn about the benefits of your products and services. Small Business Public Relations

Boost Positive Word-of-Mouth with Small Business Public Relations

Rembrandt Communications

Que the angelic music…) Start public relations (PR) activities. How to Generate Fast Growth with PR Public relations is all about getting your message out to the right media so that your targeted audience-members learn about the benefits of your products and services.

How to Adapt to the Changing, Small Business Public Relations Arena

Rembrandt Communications

Disrupt the System with DIY Small Business Public Relations. After all, when potential customers read about you in their favorite media venues, you receive third-party credibility you can’t obtain any other way. However, the days of simply posting a general press release and getting media attention are over. Now, it’s all about providing a unique story to a specific media member… at just the right time.

Boost Positive Word-of-Mouth with Small Business Public Relations

Rembrandt Communications

Que the angelic music…) Start public relations (PR) activities. Public relations is all about getting your message out to the right media so that your targeted audience-members learn about the benefits of your products and services. Remember, media members care about personal stories and successes. Look up local media members online, and write down their contact information. Get the Media to Help You Grow Your B2B. No Money for Growth?

Small Business Public Relations is Not So Small

Rembrandt Communications

If you are an entrepreneur, you may be looking for “small business public relations.” But the truth is, public relations strategies and tactics are the same for large corporations as they are for small business owners. You both have specific business goals, targeted media members to pursue and the need […]. Content Marketing Reaching Goals Sales Small Business Public Relations Copywriting PR public relations small business

Public Relations Results Not Possible? Phooey!

Rembrandt Communications

By Melanie Rembrandt For many years, it was very difficult to show the results of a public relations, or PR, campaign. After all, you could spend hours on the phone pitching media members and not see any results. Plus, due to the nature of public [.]. Marketing PR Reaching Goals SEO Small Business Public Relations public relations sales search engine optimization Are You Getting the PR Reports You Need for Success?

It’s Spring! Is Your Small Business Public Relations Blooming?

Rembrandt Communications

Why not start this season by renewing your relationships with the media and telling targeted producers, editors and journalists about your company’s latest news? PR Reaching Goals public relations SEO small business Small Business PR Small Business Public RelationsTime to refresh your PR activities and take action Woo Hoo! It’s the first day of spring and a time for fresh beginnings – for you and your business.

Four Common Public Relations Myths Not To Believe

Austin Startup

Public relations is an art of strategy, creativity, relationships and experience; and less about writing a press release and calling it a day. Below are four common PR myths that I frequently (as in daily) address when the subject of public relations comes up.

Lean Marketing: Public Relations strategies for small businesses and startups

crowdSPRING Blog

One of the least expensive and most effective ways that small businesses can grow is through the strategic application of public relations. Inclusion in 15 local media stories? Create and make available case studies to provide valuable information to the media and your customers.

Public Relations Tips for Small Business – What Not to Do

Rembrandt Communications

Small Business Public Relations to the Rescue! It’s time to build buzz by contacting the media, posting SEO press releases, using [.]. Business Copywriting Increase Sales PR Reaching Goals SEO SEO Copywriting Small Business Public Relations public relations for small business Small Business PR small business public relations tipsFinally! Your new small business is up and running, and you put up the “Open” sign.

Small Business Public Relations – Why Do You Need It?

Rembrandt Communications

Small Business Public Relations – What Is It? When many entrepreneurs think of public relations (PR), they think about sending out a press release. But PR is so much more… It entails all of the communications you have with the media, customers, employees, partners, etc. Business Copywriting Increase Sales Marketing PR Reaching Goals SEO SEO Copywriting Small Business Public Relations public relations

Use Local, Small Business Public Relations to Boost Buzz

Rembrandt Communications

If you are a new entrepreneur, one of the best ways to start building buzz is with small business public relations and contacting local media-members. This way, you can practice your pitching skills with a smaller venue and begin creating media relationships to help your business grow. Business Copywriting Increase Sales PR Reaching Goals Small Business Public Relations public relations SEO SEO Copywriting small biz PR

5 Steps to Small Business Public Relations Success

Duct Tape Marketing

5 Steps to Small Business Public Relations Success This content from: Duct Tape Marketing. The credibility that comes with media coverage is something you simply can’t buy and obtaining this coverage is something that you simply must make a part of your overall marketing system.

How to Keep Up with B2B Media

Rembrandt Communications

As seen on B2B News Network) The world of B2B media moves fast. In fact, a media member may be preparing to call you right now for your […]. The post How to Keep Up with B2B Media appeared first on Small business PR and content strategy that boost sales, awareness and credibility fast! Blogs Small Business Public Relations B2B mediaAre you ready for your next interview? (As

B2B 142

Does the Media Know About You?

Rembrandt Communications

Public relations can help you boost sales and create a positive reputation When you have a big event, new product or service or news to share, does the media know about it? The post Does the Media Know About You?

Media 158

How To Generate Your Own PR And Media Coverage

YFS Magazine

Grow Marketing & Sales marketing media coverage PR public relations publicityWhen it comes to PR, I have only ever been my own publicist. I see no reason to go backwards and use outdated PR tactics.

PR 156

5 PR Mistakes To Avoid When Pitching Your Business To Media Outlets

YFS Magazine

Grow Marketing & Sales marketing media outreach media pitch PR public relationsMaybe you’ve just started your business or you’re about to.

PR 171

How to Keep Up with B2B Media

Rembrandt Communications

The world of B2B media moves fast. In fact, a media member may be preparing to call you right now for your insights on the latest buzz. When you are mentioned in a media venue, it provides third-party credibility you simply cannot obtain in any other way. How to Always Be Prepared for B2B Media Interviews. If you want to give great interviews and take advantage of these media opportunities, there are a few things you need to do: Know what’s going on.

B2B 100

Tempted To Buy Social Media Followers? Why Less Is More.

YoungUpstarts

By Marsha Friedman, CEO of EMSI Public Relations and author of “ Celebritize Yourself ”. Boosting your following on social media for just a few bucks can be tempting. If you get spam emails, you’ve probably seen subject lines like this: “Buy followers for cheap!”.

4 Ways To Make The Most Out Of Media Coverage

YFS Magazine

As solopreneurs, we all dream about the big hit, the media coverage "home run" that will open all the right doors once and for all. This article 4 Ways To Make The Most Out Of Media Coverage appeared first in YFS Magazine.

Media 134

3 Ways To Get Free Press Coverage For Your Business

YFS Magazine

Grow Marketing & Sales media outreach PR public relations publicityInvest some time in these free PR tools and you’ll realize you don’t have to shell out thousands of dollars each month in PR agency retainers.

5 Brilliant PR Tips To Get Quality Media Coverage

YFS Magazine

Grow Marketing & Sales marketing media pitch PR public relationsRather than wishing you had a larger marketing budget, use these five tips to generate press exposure.

PR 149

PR Blockchain Matters: Media Relations Services In Blockchain Have Never Been So Important

YoungUpstarts

Public relations agencies in the blockchain industry can help blockchain startups break down the tech speak and jargon for ‘ordinary’ people’s consumption if they are to gain traction, popularity and establish themselves as thought leaders in the niche. Picture this.

PR 130

Serious Entrepreneurs Master Media Training Early

Startup Professionals Musings

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay.

Media 249

How To Build A Better Mousetrap With Social Media

YoungUpstarts

By Marsha Friedman, CEO of EMSI Public Relations and author of “ Celebritize Yourself ”. Seeing how media has evolved reminds me of Mouse Trap. Connecting these different platforms integrates your publicity with social media.

Every Small Business And Entrepreneur Needs The Media

YoungUpstarts

By Bruce Serbin, owner of Serbin Media, Inc. Some people like traditional advertising while others turn to Facebook and Twitter, attempting to reach their audience through social media campaigns. The benefits of being seen in the media are many: Credibility.

Media 250

Want To Boost Yourself On Media? Avoid These 11 Fatal Mistakes

YoungUpstarts

by Paul Blanchard, author of founder and principal consultant of Right Angles and author of “ Fast PR: Give Yourself a Huge Media Boost “ Here’s the surprise about PR: getting great media coverage is as much about knowing what not to do than it is about knowing what to do.

Media 184

How To Plan An Effective Annual PR Schedule

YFS Magazine

No matter the time of year, there are always opportunities to keep public relations a priority. Grow Marketing & Sales media outreach PR public relations publicitySummer is not the time to sit on the sidelines.

PR 99

How Do You Get the Full Value of PR From Your B2B Team?

Rembrandt Communications

This can be challenging, especially if you are working with a communications team who provides public relations (PR) for your organization. What messages do they want to get across relative to your organization’s overall sales goals? 5 Questions CROs Need to Ask Now.

B2B 130

Social Media – A Marketing Tool To Be Taken Seriously

YoungUpstarts

By Marsha Friedman, CEO of EMSI Public Relations and author of Celebritize Yourself. While those days have passed for Web sites, I’m afraid I am seeing the same thing happen with regard to social media. At the end of the day, social media is serious business.

5 Questions To Ask Before You Launch A PR Campaign

YFS Magazine

Grow Marketing & Sales media coverage PR public relations publicityThe Snuggie, Airbnb, Soylent and even Donald Trump arguably have something in common: epic timing. When it comes to PR, here's how to ace yours.

PR 139

Did You Forget Your News Room?

Rembrandt Communications

It’s a great way to give media-members the information they need at any time and place in the world so they can write about your […]. Business Increase Sales Marketing Repuation Management Sales Small Business Public Relations media kit PR public relations

8 Media-Pitching-Tips for Fast and Free Publicity

Rembrandt Communications

Here are eight quick-tips to help you through the media process: 1. Know Your Targeted Media-Members. Business Copywriting Increase Sales Marketing PR Reaching Goals SEO SEO Copywriting Small Business Public Relations free publicity media relations public relations search engine optimization

Media 142

[Singapore][Conference] 2nd Annual Strategic Online PR & Media Relations Forum 2011

YoungUpstarts

The 2nd Annual Strategic Online PR & Media Relations Forum 2011 , organized by T.U.N. To find out more, visit the 2nd Annual Strategic Online PR & Media Relations Forum 2011 page.

3 Free Tips to Get Noticed by the Media and Search Engines

Rembrandt Communications

Are you a new business owner struggling to increase sales, handle public relations and get new customers to come to your site? Well, here are three, free tips to help you get noticed by the media and the search engines… fast. Marketing PR SEO SEO Copywriting public relations sales search engine optimization Small Business Public Relations

Search 136

Small Business PR Help For Free

Rembrandt Communications

Are you overwhelmed with all the publicity data out there? You get bombarded with emails and marketing messages about getting your name to the top of the search engines, distributed to hundreds of media sites, and […].

PR 153

Stand Out with Small Business PR

Rembrandt Communications

Media buzz can help you build credibility and get noticed by your entire buying audience Several years ago, you could make a phone call to one person at an organization, make your pitch and finalize a sale. Blogs Small Business Public Relations publicity Small Business PR

PR 153

It’s No Secret: Social Media is Going Corporate

Up and Running

If you’re on Facebook, Twitter, or Pinterest (or any other social media platforms), you’ve no doubt noticed the flux of businesses with an online presence over the past few years. According to this infographic, 94% of businesses use social media.

5 Small Business PR Ideas to Skyrocket Sales

Rembrandt Communications

While online and print advertising, email campaigns, and more may be at the top of your list, don’t forget about all of the public relations tools that can give you a competitive edge. Media members and customers love to hear about the people behind your business. Plus, you’ll likely get more publicity for an event if you have two businesses involved as opposed to one. Blogs Increase Sales Small Business Public Relations public relations small biz PR Small Business P

PR 100

6 Reasons You Need PR For Your Startup

YoungUpstarts

For most of my 20+ year-career, I have worked with small businesses, startups, entrepreneurs and inventors, and I have seen the power public relations can have on these businesses. And, growth snowballed as additional media stories came in. Also, scratch media’s backs.

PR 200

BtoB Owners, Not Ready for Holiday Marketing?

Rembrandt Communications

BtoC, BtoB Content Strategy Business Content Marketing Strategy Content Strategy eMail Marketing Increase Sales Marketing PR Reaching Goals Sales SEO Small Business Public Relations Social Media Strategy BtoB holiday marketingNo Problem. 3 Quick Tips to Make Sales Soar!

4 Tips For Entrepreneurs Who Want To Do Their Own PR

YFS Magazine

Grow Marketing & Sales marketing media pitch PR pr strategies press release public relationsWhen you work for yourself and you're just starting out, it is often up to you to market your business and get it "out there".

PR 170