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53 Questions Developers Should Ask Innovators

TechEmpower

Social Integration/Viral Outreach Is your application tied into any social networks? Is it limited to login and Like buttons, or are you building a presence within the social networks themselves? Video and Audio Are you hosting your own video, or can we use a third-party host like YouTube or Vimeo?

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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

Make your company visible, reachable and responsive through social networks. Use video and audio, rather than jargon, abbreviations, and computer lingo on your site. Market your solution and user benefits, not the mysterious technology behind it.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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3 Business Trends for Small Business

ReadWriteStart

Sales and Social Media. Social networks are a real breakthrough of the 21st century. According to Smart Insights, the number of social media users globally grew from 4.2 In 2022, it has become necessary for both a startup and a large enterprise to increase their visibility on social networks.

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Quickly Unpacking Spotify’s Acquisition Of Gimlet Media

Haystack

As I was scrolling through Twitter today and saw the rumors around Gimlet, the podcast media company, being acquired by Spotify for $200M in cash, I knew I had to stop, write this post, and share some thoughts on what’s going on. Spotify will also get into commerce like its social network peers, but that’s a subject for another post.]

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[Review] Likeable Social Media

YoungUpstarts

With close to 900 million users and an upcoming IPO , Facebook is ruling the web as the social network of choice. Collectively, these social technologies and platforms rule a disproportionate part of our lives as consumers. Share Stories (They’re Your Social Currency!). Use Social Network Ads for Greater Impact.