Cracking the Code

MARCH 24, 2015

The objective of the conference was to understand how APIs will power the next great web and mobile companies and share some best practises in understanding when to use APIs or not and how can API company best market to developers.

API 48

API Fractional CTO CTO Hire San Francisco 48

thebarefootvc

AUGUST 13, 2013

These vertical solutions would focus on specific pain pain points in the enterprise, such as logistics or customer relationship management. Client-server has moved to the cloud (dramatically decreasing the cost of software development and deployment), and mobile apps are everywhere. Fast forward to 2013.

Advisory Board 70

Advisory Board Cloud Venture Capital Vertical 70

The Startup Magazine

NOVEMBER 25, 2019

When your digitally native vertical business selects its ecommerce platform, it’s essential to get the best analytics and security: data is what enables you to plan smartly, and security is what lets you proceed safely. Make sure your digitally native vertical business is smart and secure, by getting the right ecommerce platform.

eCommerce 107

eCommerce Analytics Security Churn Rate 107

Occam's Razor

OCTOBER 14, 2014

Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. A couple more tips on benchmarking using your own web analytics data, this time the performance of your content on your site – mobile or desktop, site or app. None of the four other methods are advisable.

Analytics 133

Analytics Vertical Metrics Web 133

Seeing Both Sides

DECEMBER 5, 2011

Yet, in my own work with various incubators, I am often struck by the lack of vertical focus. But if you believe software is eating the world, vertical industry by vertical industry, business process by business process, then we should start seeing more entrepreneurs pursuing vertically-centric strategies.

Vertical 41

Vertical Incubator Software Acquisition 41

Growthink Blog

FEBRUARY 27, 2010

Or will the convergence of content, internet, mobile applications, games and social media be the onrushing asteroids that will soon destroy the movie dinosaurs? movie box office - traditionally the holy grail of movie industry metrics -- become increasingly irrelevant? Nothing is more important to U.S. Has the U.S.

Los Angeles 85

Los Angeles Silicon Valley Technical Review Distribution 85

ConversionXL

JULY 8, 2020

This is a subheading for your ad, separated from the first title by a vertical bar. Mobile URL. This should be the same as your final URL unless you have a different URL for mobile users. People usually notice your title first to decide if your ad is relevant. It’s a good idea to include keywords in your title. Title part 2.

PPC 100

PPC Matching Software Review Campaign 100

Lightspeed Venture Partners

JANUARY 6, 2011

Shawn Gupta of OhLife , a personal journaling tool over email, has similar sentiments in using metrics to drive product innovation: Make metrics a core part of our product development. Joe Greenstein of Flixster , the leading movies app on all social and mobile platforms, wants to take big risks with small dollars.

Stealth 60

Stealth Startup Lean Cofounder 60

A Smart Bear: Startups and Marketing for Geeks

MARCH 21, 2017

Revenue multiples, profit multiples, premium over the previous financing — these are metrics used by sellers to help determine a minimum acceptable price. Facebook asserted publicly that their future was in mobile. Yet mobile advertising revenues were paltry. This had to be remedied.

Balance Sheet 242

Balance Sheet Vertical Acquisition Revenue 242

Austin Startup

APRIL 25, 2017

In order to achieve 20x growth, Snap needs grow both of those metrics 4–5x. The smartphone is for everyone, we don’t have to think the iPhone is about a certain demographic, or country or vertical market: it’s for everyone. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x.

Valuation 48

Valuation Technical Review Forecast Social Network 48

YoungUpstarts

JANUARY 7, 2013

With their lives perpetually tethered to the mobile web, the rise of these generations of tomorrow’s customers, managers and workers will change how we develop and consume technology. There are nearly 941 million smartphones/tablets manufactured in Asia, with over US$203 billion spent on voice and mobile data services.

Technology 174

Technology Singapore Malaysia Indonesia 174

ConversionXL

JANUARY 14, 2020

A big part of that is speed and mobile friendliness. Test new features with Google’s rendering tool in Search Console, PageSpeed Insights, and their Mobile-Friendly Test: Google Search Console. Google Mobile-Friendly Test. Google PageSpeed Insights. Make sure new pages are not orphaned or anchored too low in crawl depth.

SEO 159

SEO Framework SCRUM Search 159

ConversionXL

JUNE 5, 2014

Improving each of these areas might boost your customer retention – BUT it’s only by scrutinizing your customer facing metrics & direct customer feedback that will provide you with your top priorities. Retention, along with many of our usage metrics, have improved as a result of some of these changes. image source.

Retention 115

Retention Customer Developer Programming 115

ConversionXL

JUNE 5, 2014

Improving each of these areas might boost your customer retention – BUT it’s only by scrutinizing your customer facing metrics & direct customer feedback that will provide you with your top priorities. Retention, along with many of our usage metrics, have improved as a result of some of these changes. image source.

Retention 112

Retention Developer Customer Programming 112

Seeing Both Sides

FEBRUARY 9, 2015

Conventional wisdom suggests that the most important metrics for a startup - such as unit economics, cost of acquisition, lifetime value, churn rates - typically get better with time. I hear this asserted frequently by entrepreneurs who confidently project their businesses with increasingly improving metrics as they scale into the future.

Metrics 20

Metrics Churn Rate Acquisition SEM 20

ConversionXL

JUNE 5, 2014

Improving each of these areas might boost your customer retention – BUT it’s only by scrutinizing your customer facing metrics & direct customer feedback that will provide you with your top priorities. Retention, along with many of our usage metrics, have improved as a result of some of these changes. image source.

Retention 105

Retention Customer Developer Programming 105

The Equity Kicker

MARCH 7, 2017

Full stack vertical AI startups actually work – main reason: low level task based AI gets commoditised quickly whereas vertical AI plays solve full-stack industry problems with subject matter expertise and unique data which make them defensible. This reached the point where $m per PhD was talked about as an acquisition metric.

Artificial Inteligence 80

Artificial Inteligence API Vertical Algorithm 80

ConversionXL

JUNE 5, 2014

Improving each of these areas might boost your customer retention – BUT it’s only by scrutinizing your customer facing metrics & direct customer feedback that will provide you with your top priorities. Retention, along with many of our usage metrics, have improved as a result of some of these changes. image source.

Retention 98

Retention Customer Developer Programming 98

Cracking the Code

JANUARY 19, 2016

Mobile will drive new use cases. The SaaS infrastructure will become increasingly more driven by APIs: developers will use more API driven services like Algolia or Segment to reduce time to market and focus their dev resources on the part of their product which differentiate them.

API 48

API Silicon Valley Europe Differentiation 48

Occam's Razor

APRIL 25, 2011

That means I get to spend loads and loads of time across many industry verticals, see many many campaigns, translate many many foreign websites (thanks Google Chrome for auto-translate!) Not having a fast, functional, incredible mobile-friendly website. billion mobile phones. There are 6.9 billion of them actively use 4.3

Marketing 126

Marketing Flash Analytics Web 126

crowdSPRING Blog

DECEMBER 13, 2018

There are three parts to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. You’re going to need some brand health metrics to track. Start by defining what metrics are important. 3) Develop personas for your target customers.

Marketing 162

Marketing Charlotte Naming Design 162

ConversionXL

JUNE 20, 2019

The average mobile viewing rates are 40 minutes per session.) In comparison, Facebook Live shows overview metrics like minutes viewed, average percentage completion, and unique viewers.). Adjust sizes to be mobile friendly or accommodate those with poor eyesight. All that said—YouTube has its downsides. Overlay text.

Hosting 127

Hosting Video Technical Review Software Review 127

ConversionXL

OCTOBER 25, 2018

Just because we’ve got that mobilizer fired up to fight for a point-of-view about a problem or solution in their organization (that will lead uniquely back to you as a supplier),” Spenner notes, “Doesn’t mean they know how to go win that fight.”. Each quarter is an opportunity to test and refine campaign tactics for other verticals. “I

Demand 132

Demand Vertical Campaign Channel 132

ConversionXL

JULY 19, 2016

Dead leads drag down the deliverability, and interfere with your metrics and analysis. The most obvious metrics influenced are the open and click rates: It seems that in just a year the unique open rate has decreased around 25%. Would it make sense to further segment by vertical, geography, product, title etc.? Improve metrics.

Email 48

Email Campaign Metrics SEM 48

ConversionXL

AUGUST 21, 2014

That’s why you need to be simultaneously feeding your growth engine , while monitoring churn and your other startup metrics. They refer to these differences as “ Red Flag” Metrics (or RFMs). Total number of logins also proved to be an important metric, though not as much so as the former two. times per day on average.

Retention 106

Retention Churn Rate Metrics Software Review 106

ConversionXL

OCTOBER 19, 2021

For every goal you set, choose the most relevant metrics to track. . Here you can delve into metrics, trends, and visual reports. Interestingly, vertical videos have a higher engagement rate than landscape and square videos. This makes sense when you consider that almost four in five people access the platform via mobile.

Marketing 134

Marketing Audience Social Media Algorithm 134

David Teten

DECEMBER 3, 2019

Point Nine Capital uses Qwilr to create modern, mobile-native collateral. Lean Case provides standard business models & metrics, so you can apply a standard approach to business planning, modeling, and profitability tracking. the Untouched Vertical. I used Ipreo heavily at one of my prior VC funds. The VC Software Stack?—?the

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Hearpreneur

MAY 22, 2020

Eight years ago, I founded STERLINGS Mobile Salon & Barber Co, a mobile full-service salon for busy professional men and women that parks right at their places of business. We have already pivoted to manufacturing trailers for other verticals. Thanks to Kush Kapila, STERLINGS Mobile Salon & Barber Co. ! #6-

Entrepreneur 113

Entrepreneur LLC Cofounder Mexico 113

Reid Hoffman

MARCH 2, 2021

Khosrowshahi, who previously served as CEO of Expedia before taking the reins at Uber in 2017, sat down with Greylock general partner Reid Hoffman to discuss the past, present and future of the mobility and delivery business that now operates in 71 countries around the world and employs around 20,000 people globally. It’s like, no, no, no.

Iran 39

Iran Technical Review Non-Compete Lean 39

ConversionXL

JUNE 9, 2019

look at mobile and desktop separately). In 2010, Dr. Anne Aula, a Senior User Experience Researcher at Google, presented some disappointing findings about mouse tracking: Only 6% of people showed some vertical correlation between mouse movement and eye tracking. If the heat map is based on, say, 50 users, don’t trust the data.

Algorithm 111

Algorithm Analytics Conversion Stock 111

ConversionXL

JANUARY 14, 2016

Conversion optimization for mobile apps is getting more sophisticated. Don’t get me wrong, an install is still an important milestone in the mobile consumer journey, but it should only be a step en route to your final destination – that is, creating an app with sustainable commercial value. The Real Metric: Install-to-[Value].

Mobile 48

Mobile Conversion Retention Campaign 48

ConversionXL

SEPTEMBER 17, 2021

We created Lemonade as a purpose-built, technology-first, vertically integrated and legacy-free insurance carrier. We also bought a bunch of swag from DT and T-Mobile, and Team Lemonade got decked out in “their” pink, emblazoned with their mission statement: “Life Is For Sharing.” Who can argue with that?”.

Campaign 109

Campaign Social Media Audience Channel 109

ConversionXL

MARCH 22, 2013

Mashable named 2013 “The Year of Responsive Design” But is responsive web design actually the answer to boosting mobile conversions? mobile subscribers own smartphones and 2 out of 3 Americans opt for a smartphone instead of a feature phone when purchasing a new mobile. Shopping on mobile devices can be a pain.

Mobile 115

Mobile Conversion Design Dividend 115

ConversionXL

NOVEMBER 5, 2018

You can also drill down to specific metrics or pages. The navigation menu was too small and tucked away; it didn’t showcase the products and product categories we had to offer, especially on mobile. As the name suggests, funnel steps are visualized horizontally instead of vertically. Goal 2 Abandonment Rate. Goal 2 Completions.

Analytics 130

Analytics eCommerce Conversion Metrics 130

YoungUpstarts

FEBRUARY 11, 2019

Today’s best SMB-focused CRMs capture metrics more effectively than ever before. Marketing automation technology designed specifically for SMBs has gone a long way toward leveling the playing field between small and enterprise level competitors across a variety of industries and market verticals. Reach For Cloud-Based Solutions.

Artificial Inteligence 127

Artificial Inteligence Sales Cycle Colorado Retention 127

ConversionXL

DECEMBER 16, 2015

look at mobile and desktop separately). In 2010, Dr Anne Aula, Senior User Experience Researcher at Google, gave a presentation where she presented some disappointing findings about mouse tracking : Only 6% of people showed some vertical correlation between mouse movement and eye tracking. Attention maps.

Algorithm 48

Algorithm Analytics Aggregator Vertical 48

Brandanew

JULY 10, 2015

However, there are still some key engagement metrics that you need to map to learn how to measure your content or social engagement. Choose the right engagement metrics to measure using the right tools! all have different key engagement metrics. all have different key engagement metrics.

Retention 100

Retention Metrics Social Media Analytics 100