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Preventing Stupid: 3 Questions Every Business Owner Must Ask

YoungUpstarts

In western Oklahoma there are many companies depending on oil production for their livelihood. Catastrophes are the natural and man-made disasters that originate outside your business and hinder your goals. They may be forces of nature, such as a fire or hurricane, or market fluctuations.

Oklahoma 202
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Building Bridges in Oklahoma

Gregg Fraley, Author of Jack's Notebook

It’s in Oklahoma City - - but make no mistake — this is now an international event. The theme this year is Building Bridges, and it is an apt one for a diverse state like Oklahoma. Also apt in that it’s always a challenge to bridge the gap between creative people and productive innovation.

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Brand Strategy vs. Marketing Strategy (And How they Work Together)

ConversionXL

Indeed’s CMO Paul D’Arcy says their priority is brand awareness and reducing friction: “The number one thing we’re doing is making sure that that product is everywhere and a click away when people are looking for a job or looking to hire.” [ via The Drum ]. Deciding on this starts with your “why,” which we’ll cover in a moment.

Marketing 128
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Everything changes from concept to release.

Berkonomics

A product at the concept stage contains feature-functionality that customers may not want or be willing to pay for, or which just might not work well enough for release to the public. Allow for the cost and extra time for tweaks to the product or service. Surprises when the market meets your product. Rush to market?

Tulsa 62
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[Video] The Inner Net

YoungUpstarts

Here’s one of them – it’s a spoken word poem video production and performance by Oklahoma City-based poet David Bowden, whose style is in the tradition of Beat Poets of the 1950’s and Slam Poets of the 1980’s. This video is presented by Scott Klososky and Future Point of View consulting based in Oklahoma City, OK.

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How Early-Stage Startups Can Utilize the SVB Collapse as a Wake-Up Call

The Startup Magazine

Be honest with yourself VCs are now going to be looking closer at margins, cost structures and true sales, and product market fit. If the best client success person is in Oklahoma instead of LA, we’re going to hire her, (in fact, we did). As a founder, ask yourself – does your business actually warrant VC funding?

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Everything changes from concept to release.

Berkonomics

A product at the concept stage contains feature-functionality that customers may not want or be willing to pay for, or which just might not work well enough for release to the public. Allow for the cost and extra time for tweaks to the product or service. Our variant of the “battle plan” truism is important to internalize.

Tulsa 102