10 Essential PR Tips for Startups

mashable.com

10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. While pitching individual writers sounds more promising to many PR folk, you should always determine the official pitching method for your preferred publication. This gives them time to interview sources at your company, for example, while still getting the story out right when everyone else does.

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Untangle Goes Open Source (GPL)

Entrepreneurship Blog

Earlier this morning we formally announced that we are open sourcing Untangle's network gateway platform. In building the Untangle Platform and applications, we used more than 30 open source projects like SpamAssassin, Snort and OpenVPN, and now we're proud to be joining the GPL club ourselves. Untangle isn't about kinda-sorta-PR-splash open source either.

Trending Sources

Twitter Link Roundup #286 – Ideas for Small Business, Startups, and Designers!

crowdSPRING Blog

Open source typeface “Hack” brings design to source code crowdspring.co/1JPW7C3. A bicycle-riding robot? What other wonders could the world yet hold?

Framework Benchmarks Round 10

TechEmpower

Since Round 9, 675 issues were opened and 511 issues were closed. Of those issues, 441 pull requests were created, and 321 pull requests were merged , which is roughly one PR merged per day. Round 10 of the Framework Benchmarks project is now available!

Twitter Link Roundup #272 – Picture-perfect Resources for Small Business, Startups, and Design!

crowdSPRING Blog

Buckle Up: Google’s Self-Driving Cars to Hit the Open Road crowdspring.co/1JPf4pp. How Open-Source Software Will Speed Up Rebuilding Nepal’s Historic Sites crowdspring.co/1KSJWFW. We get some cool projects on crowdSPRING. But what could be cooler than a HoverBoard?

Twitter Link Roundup #82 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

This analysis on Facebook open sourcing data center/hardware seems to miss the point – [link]. Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing.

Twitter Link Roundup #173 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

4 Reasons People Subscribe to — and Open — Email – [link]. 8 Steps to Mastering Time Management | OPEN Forum – [link]. 4 Reasons People Subscribe to — and Open — Email – [link]. 10 Rules for the Open Brand – [link].

Twitter Link Roundup #92 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Google Web Fonts: hundreds free, open-source fonts optimized for Web – [link]. Google Web Fonts: hundreds free, open-source fonts optimized for Web – [link]. Google Web Fonts: hundreds free, open-source fonts optimized for Web – [link].

5 Reasons Why Lack of Budget is not an Obstacle for Starting a Business Anymore

Blogtrepreneur | Entrepreneur Blog

The fact that hard times have come doesn’t mean you have any chance to open your own business and become an entrepreneur. Developed system of open source software and tools are for our service today, as well as cloud drives.

Twitter Link Roundup #139 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Global Warming Has Opened A Huge Mining Opportunity In Greenland – [link]. Good of Netflix to open source its cloud failure testing tool, Chaos Monkey – [link].

How to Raise Micro-Capital Online

Market by Numbers

In this case, if you pledge $10, you get a CD (with the source code), a note from the Diaspora team and a bunch of stickers. Market By Numbers on Twitter | Entries RSS | Comments RSS Market By Numbers High-Tech Marketing and Customer Development Home What is Customer Development?

30 Money Saving Tips For Your Business

Up and Running

Use Open Source and Cloud Computing. Sourceforge.net has an index of open source options. For most things you need to do, you can find an open source and/or cloud version of it. DIY Marketing and PR. You’re going to need a bigger bank.

Twitter Link Roundup #140 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Source Sans Pro: Adobe’s first open source font family – [link]. Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing.

Why Launching a Startup Is More Expensive Than You Think

mashable.com

After all, high-quality open source software is free, the cloud makes computer power far less expensive, and anyone with an Internet connection can learn Ruby and CSS. And no matter what the latest trends indicate, you will eventually have to spend money on PR and marketing.

New Rules for the New Internet Bubble

Steve Blank

Over time, open source software the rise of the next wave of web startups and the embrace of Agile Engineering meant that startups no longer needed millions of dollars to buy specialized computers and license expensive software – they could start a company on their credit cards.

LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

mashable.com

Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Sign in with Facebook or Twitter to get started!

Startup Tools

steveblank.com

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. Are your lectures (in b-schools) open to public?

If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

I have published many of these PR Tips before. Frankly, many of their views are shaped by unconscious biases, word-of-mouth feedback, stereotypes and how they perceive your communication style in the world of open, social communication fora.

Startup founders can have their cake and eat it too

Don Dodge on The Next Big Thing

In the NYT story , Andrew Mason, founder of Groupon says; “By taking money off the table, you’re expunging a big source of risk, allowing you to focus on the interests of the company you’re building instead of your own,” said Andrew Mason, the 30-year-old founder and chief executive of Groupon. Still Not Easy - Plentiful capital, and low cost of startup resources like Open Source software, cheap hosting, and pay as you go services, has made it fast and cheap to start a company.

Startup founders can have their cake and eat it too

Don Dodge on The Next Big Thing

In the NYT story , Andrew Mason, founder of Groupon says; “By taking money off the table, you’re expunging a big source of risk, allowing you to focus on the interests of the company you’re building instead of your own,” said Andrew Mason, the 30-year-old founder and chief executive of Groupon. Still Not Easy - Plentiful capital, and low cost of startup resources like Open Source software, cheap hosting, and pay as you go services, has made it fast and cheap to start a company.

Plans are nothing, but planning is indispensable

Chris Dixon

will notify the user of summarized business-practice information about the site (using information from sources such as BizRate). Input data sources will include: Static analysis of web-crawled HTML and JavaScript. Information mined from publicly available sources (e.g.,

You Need to Win the Battle for Share of Mind

Both Sides of the Table

The era of cheap cloud computing plus open-source software plus digital natives unleashed upon society is creating some truly amazing products that will challenge the way we do business and the way we live our lives. This article first appeared on TechCrunch.

Twitter Link Roundup #96 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

The top 10 open source web fonts - [link]. The top 10 open source web fonts - [link]. Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing.

PR 3

Let It Burn: For Apple, An Age-Old Analog Practice May Know Best

YoungUpstarts

Apple put muscle into reinvigorating their PR. Google Glass and Google’s integrative, open-sourced and out-of-the-box risks are ones that Apple, with its perfected boxes of silver-shiny goodness, should watch closely. By Melissa Thompson, CEO of Talk Session.

PR 14

New Start-ups: Here's Your Digital To-Do List

Inc Startups

Kelsey McBride, a PR representative, says you should think about SEO before you pick your company name. And, if you choose an open source tool like SugarCRM , you might need to hire a programmer to help. You already know you need a robust Web presence for your business.

SEO 43

Some Things Great Software Companies Do That You Don’t Have To | Rob Castaneda, ServiceRocket | BoS USA 2016

Business of Software Blog

Little bit about me, I founded ServiceRocket, actually it was called CustomWare, back in 2001 and was the founder and CEO and the most popular open-source rock opera of 2016 I was a part of. And then one day mysteriously the CD arrived the US with a thing on it called Latte and none of the Delphi or C++ people wanted it, it landed in my lap and it was a beta version of J Builder in Java and my world was totally opened from there. When we opened in Malaysia, we got on TV.

Malta 14

Changes in Software & Venture Capital – Part 2 of 3

Both Sides of the Table

If you don’t want to read that post, the summary is: Open source computing drove computing costs down 90%, which spurred innovation in technology. Open cloud led by Amazon with their AWS services drove total operating costs down by 90%.

HOW TO: Hire the Perfect CTO

mashable.com

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started!

CTO 37

CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

Indeed, for all the outrage and fury, this is actually common knowledge amongst startups, and I was going to support that with a bit more data to win over the skeptics (at least, those who were open to listening). It’s an *freaking open source*.net Expensify Blog.

Java 62

Does Crowdfunding Work for Early Stage Growth Companies?

VC Deal Lawyer

Cofundos – primarily focused on the creation of open source software. Open source project pioneering “community powered reporting.&#.

14 Reasons Why You Need To Start A Startup

OnStartups

The blueprint to go from zero to paying customers and all the knowledge in between to guide you is out there in the open. Now we have mature open source frameworks/databases and cloud apps. This post has been ruminating with me for a while.

EC2 37

Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Make sure you test to see if they are truly open minded, because otherwise you risk them banging their head against a wall, trying to use the tactics that worked so well in their previous company. Lessons Learned by Eric Ries Monday, September 22, 2008 The three drivers of growth for your business model. Choose one.

Lean 43

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc.

My year without pants ??? Scott Berkun at BoS 2013

Business of Software Blog

So, WordPress, the open source project, was started in 2003. It’s an open source project. They don’t do PR; they don’t do marketing. They have an open vacation policy. I’m not an open source guy.

“We don’t have a women in technology problem at Business of Software Conference”

Business of Software Blog

Friday night press releases are the ones the PR department has to put out but doesn’t want seen). ” At least they went in with an open mind! There is an interesting open source one that a lot of conferences have adopted – here.

@altgate » Blog Archive » Outsourcing For Startups

Altgate

The answer, as mentioned earlier, is that you should out source everything that isn’t core to your long term sustainable competitive advantage. it’s also a good example of hybrid sourcing…you can draft and get outsourced review. PR/Marketing.

In response to probing eyes ViPole focuses on secure messaging

ArcticStartup

There’s also a technology called OTR (Off-The-Record Messaging), an open source end-to-end encryption protocol used by variety of other popular messengers like Pidgin, Adium and IM+.

How to Flip Your Startup in 5 Steps

ReadWriteStart

You may have existing code lying around from earlier projects, or be able to use open-source components or libraries to make your life easier. Every startup needs PR, but this is even more true of flips.

Lean 15

90 Things I've Learned From Founding 4 Technology Companies

betashop.com

I’m not saying don’t leverage open-source or established platforms. Rely on them to open doors to future investors. My rule is that conferences are to be avoided unless it’s purely for PR purposes or if you’re in sales. . Fab.com Fab Feed Bradfords Blog. Archive. 90 Things I’ve Learned From Founding 4 Technology Companies. On October 27, 2010 I wrote a blog post about the “ 57 Things I Learned Founding 3 Tech Companies.”.

Protect the Brand. Destroy the Enemy.

Inc Startups

He explained the contrarian way he thinks about the CrossFit business (he shuns most new sources of revenue) and how he goes about protecting its brand (viciously). So, although Glassman keeps the CrossFit business model radically loose and open, he protects the brand name with an iron fist.