Both Sides of the Table

APRIL 21, 2020

We spent time talking about why “pay-to-play” deals are back on the table and why these deals happen. How Do I Encourage Dissent Between Amongst the Partners? We are willing to underwrite deals where a partner has conviction (usually with at least a second supporting it) even if some others disagree.

Marketing 263

Marketing Valuation Churn Rate Balance Sheet 263

Hearpreneur

SEPTEMBER 9, 2015

Also, I had the opportunity to present my “Organic Reach is Dead: Learn to Pay to Play Like a Pro” Masterclass to a standing room only (or sold out) crowd on the main stage at the Social Media Week Los Angeles conference. We even had one partner come and start working inside our office. Image Credit: Desmond Lim.

Los Angeles 48

Los Angeles Las Vegas Entrepreneur Phoenix 48

The Equity Kicker

MARCH 18, 2014

The free-to-play model is far more effective for monetization than a pay-to-play model. The macro way of building looks at characteristics and trends in the broader market. The private messaging space is blowing up. Anonymous and/or ephemeral content is huge.

Pay to Play 91

Pay to Play eCommerce Framework Partner 91

Berkonomics

APRIL 28, 2012

Something like a marriage (and often lasting just as long statistically), your investment partner can be a great cheerleader, coach and resource. But the moment things turn sour, including missed plans, some investors on company boards go into a predictable mode of dictating terms for emergency loans or additional investment.

Angel Investor 69

Angel Investor Dilution Early Stage Pay to Play 69

Feld Thoughts

SEPTEMBER 8, 2010

In many cases, the consequences for not participating are significant and you can get a taste for this from the post on the term Pay-to-Play that my partner Jason and I wrote in 2005.

Entrepreneur 133

Entrepreneur Angel Investor Early Stage Pay to Play 133

OnlyOnce

SEPTEMBER 6, 2010

Spend time with customers and channel partners. Recruiting and retaining top talent are pay-to-play…but you have to go well beyond the standards and basics here. Get to know competitors well. Actively work industry associations. Walk the floor at conferences.

Pay to Play 134

Pay to Play Salary Leadership Metrics 134

This is going to be BIG.

NOVEMBER 16, 2023

That’s how it feels when your hot deal from two years ago winds up running low on cash and gets into a pay-to-play round that wipes out the cap table. Chetan Puttangunta from Benchmark responded by highlighting the sheer effort of one of one of his colleagues: “My partner Peter Fenton is the best board director I’ve ever worked with.

Non-Compete 97

Non-Compete Cofounder Cap Table Reputation 97

Duct Tape Marketing

DECEMBER 23, 2019

Those are all things that I think you should have an internal resource to do, but the secret ingredient is to marry that with a strategic marketing partner. Remember how back in the day, every deal was done with a handshake with a trusted partner you could look in the eye? So, pay to play is definitely here.

Small Business 70

Small Business Marketing Audio Technical Review 70

ConversionXL

NOVEMBER 28, 2022

TikTok Ads are TikTok’s pay-to-play offering for businesses. For example, to drive awareness and increase engagement around its sustainability efforts, HP partnered with creators to run a branded hashtag challenge where users were invited to create and share content. What are TikTok Ads?

Customer 102

Customer Viral Audience Campaign 102

Up and Running

AUGUST 11, 2020

Nonprofits have to make tough decisions regarding demon donors, and they can face public backlash if they partner with the wrong people. Figure out whether donors view you as a vendor or a partner. These “pay to play” donors can be tempting, but they might take you away from working toward your nonprofit’s vision.

Pay to Play 82

Pay to Play Partner Operations Community 82

Duct Tape Marketing

FEBRUARY 16, 2022

One of the things I do in this might sound a little, uh, craft, but I, I think it does help if somebody refers business to me, whether it be a client or good joint venture partner or something, I sounds bad. I'll pay them. I'll pay for the referral. So you could do it any number of ways. So a true story.

Reputation 96

Reputation Advertising Networking Programming 96

A Crowded Space

MAY 31, 2016

We expect there to be an increase in down rounds, flat rounds, inside rounds and various pay-to-play scenarios. However, if the portion of insiders who are willing to write additional checks are less optimistic, they may push for a pay-to-play scenario. 2) Some insiders are supportive. They have no more money.

Cram Down 60

Cram Down Pay to Play Angel Investor Warrant 60

blog.simeonov.com

FEBRUARY 22, 2010

Most partners, be they lawyers or VCs, tend to tweak the standard with their own language. In this case you have to consider whether they are common or preferred holders and, in the latter case, their anti-dilution protection, pay-to-play provisions and willingness to participate in the recap financing.

Founder 44

Founder Vesting Agile Startup 44

Both Sides of the Table

FEBRUARY 14, 2016

Many experienced partners are funds have 7-10 boards and most of these will need more capital. So inside rounds get delayed and when there are non-participants you often find “recaps” or “structure” or “pay-to-play” provisions. This is how VCs feel. Call it high-stakes chicken.

Valuation 150

Valuation Down Round Startup Later Stage 150

Duct Tape Marketing

JANUARY 8, 2020

Now it’s wrapped around the pay-to-play side of it. I think for agencies that want, especially today, the way people find their agency or their marketing partner, the way they find them is they’re finding us. John Jantsch: Yeah, I think you see that in a resurgence of LinkedIn. The agency did not find them.

Marketing 30

Marketing Management Hiring Community 30

Duct Tape Marketing

FEBRUARY 19, 2019

This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order. John Jantsch: At what point does this all become pay to play? Do I ever think it will be a pure pay to play scenario? Back to Podcast. Transcript. John Jantsch: It’s networking, it is all it is, right?

SEO 54

SEO Vertical Non-Compete Search 54