article thumbnail

PPC Basics Explained — PPC Management for Small Businesses

Up and Running

Because pay-per-click advertising (PPC) needs to be an option you consider in order to reach your customers and stay competitive online. In this article, we will cover what exactly PPC marketing entails, why PPC marketing is a beneficial tool for small businesses, and some PPC basics and best practices to get you started.

PPC 81
article thumbnail

10 Tips To Promote Your eCommerce Website On Social Media That Increase Traffic And Revenue To Your Store

YoungUpstarts

There are dozens of channels on which you can promote your eCommerce website, but few compare to the performance of social media. Statistics show three in four consumers use social media during their purchasing journey. Use Your Social Media Strategy To Boost Other Marketing Channels. Publish Product Videos.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” SEO – Search Engine Optimization for Online Marketing Concept. This includes creating content like blog posts, videos, social media posts, and more.

article thumbnail

How To Build An SEO Strategy To Dominate Search Results

YoungUpstarts

Think about what people search for. Publishing content on social media channels, blogging and through influencer marketing will make you appear more trustworthy and authorative in the eyes of your audience. Social media advertising, PPC and email marketing have allowed me to reach out to business owners in specific industries.

SEO 160
article thumbnail

What Are The Advantages Of Digital Marketing?

The Startup Magazine

Email marketing, online advertising campaigns and social media cost a fraction of the traditional methods. Search Engine Optimization (SEO). This refers to the process of ensuring that your website is visible in the search engine results (SERPs) pages; preferably within the top 3 spots. Pay Per Click (PPC).

Marketing 179
article thumbnail

Top 7 Marketing Strategies For Automotive Industry 2021

The Startup Magazine

According to Google, twice as many car buyers search online than the ones visiting a dealer. They often search the Internet for details like fuel efficiency and mileage. Additionally, make sure your content is enriched with specific keywords that’ll help you rank higher in the search engine’s rankings. Social Media Management.

PPC 147
article thumbnail

Working In Marketing As A Second Job

YoungUpstarts

This ranges from pay-per-click (PPC), to search engine optimisation (SEO) to social media marketing. For example, if you want to work as a PPC campaign manager, you will need to know how PPC works, how to optimise campaigns and what is needed to maximise your client’s profits. SEO as a Second Job.