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What is Sweat Equity Worth?

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Answers Ask Entrepreneur Home Business Operations Business Opportunities Sales & Marketing Advertising & PR Finance & Accounting Franchises Home Business Human Resources Internet/E-Commerce Legal Issues Starting Up Technology Most Recent Answers How Can I Streamline My E-Commerce Operation? What is Sweat Equity Worth?

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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. To make PR big you need to find a way to “make news”. To make PR big you need to find a way to “make news”. o CPM model gave him control over the information in the acquisition cycle so he focused on that. -

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Marketing Sweat Equity: Getting Your Startup’s First Sales—Without Spending Money on Consultants and PR

Up and Running

After all, sweat equity can make up for a trim marketing budget, but it would be hard to make up for cuts in product development and customer service without sacrificing customer experience. Instead, I had to scrape and claw my way through the pre-launch, startup process, and scale of my business.

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How To Find A Programmer To Build Your Startup Idea

socialmatchbox.com

These days sales, marketing and PR people seem to grow on trees. Another option is sweat equity. It is important to realize that most people who are willing to work for sweat equity are not a) the best, b) in demand, and c) going to put their heart and soul into your project.

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Target market advisory boards

Austin Startup

You might consider starting with an offer to invest at a low valuation before discussing sweat equity. certain number of customer intros, quotes for PR) and meetings on a pre-specified, regular basis. It is up to you as the founder to keep your advisors accountable.

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Beware The Consultant

infochachkie.com

For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage. Such positions include: PR, Sales, Product Development, Lead Generation, Strategic Planning, Fund Raising, etc. Consultant.

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Transcript of How to Turn Your Product Idea Into a Business

Duct Tape Marketing

All the important SEO tools that you need for paid traffic, social media, PR, and of course SEO. But assuming without a big budget it’s going to be more about sweat equity and putting in the time to create great content. Check it out at semrush.com/partner/ducttapemarketing , and we’ll have that in the show notes.

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