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Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

I was on the way back to LA from a ski vacation in Switzerland where I decided while sliding down a glacier that if I survived I would start my own advertising agency. More general resources are: Tracy Williams at Olmstead Williams for PR. That's when phone calls were a dime, so you get an idea how long ago that was.

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How To Suck At Social Media: An Indispensable Guide For Businesses

Occam's Razor

Toyota's SM team / agency / PR entity continues to use Facebook to primarily pimp. Check out Cisco Switzerland.). B2B companies treat YouTube (and Facebook above, and three other Social Networks below) as their PR channel. Here's the ironic thing: If you search on Facebook, tons of people love their Toyotas.