article thumbnail

A checklist for your funding announcement

Version One Ventures

If you’re somewhat familiar with the PR process, none of these tips will be new – but put together, we hope they serve as a handy checklist! . Your investors are impactful and powerful PR allies. Fortune Term Sheet. Founder’s announcement. Leverage your investors. If they blog frequently (like we do!), Axios Pro Rata.

article thumbnail

Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. To make PR big you need to find a way to “make news”. To make PR big you need to find a way to “make news”. o CPM model gave him control over the information in the acquisition cycle so he focused on that. -

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Many Investors Should You Talk to in a VC Fund Raise? And How Do You Prioritize?

Both Sides of the Table

If an investor isn’t engaging then they’re not suddenly going to get a term sheet. If we feel a mutual connection then my goal is to make your life easier by offering you a term sheet before you’re even raising and I’ll spend the time and effort trying to prove that it isn’t worth running a process.

article thumbnail

Twitter Link Roundup #182 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

A founder-friendly term sheet – [link]. But sadly, just many puppies – [link]. Four Things To Consider If You Want To Scale Your Startup | Forbes – [link]. Sales Leads On A Small Budget – [link]. The People You Need Working for Your Start-Up | by Michael Fertik – [link].

article thumbnail

SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.), competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. The same was true for PR. I couldn’t care less about those.

article thumbnail

How to Negotiate with Prospective Investors

Up and Running

Finally you need to be very clear on the terms of the investment i.e. above and beyond the headline rates. You may receive a term sheet which outlines the terms of the investment, and this will need to be reviewed by someone qualified to do so.

article thumbnail

Don’t Cede Control: Why You Need to Cut out Middle Men in Negotiations

Both Sides of the Table

Lawyers : So you got your big term sheet signed and you’re now in the drafting. You thought it was going to be as easy as just having term sheet transferred to a longer form document. Bankers & PR : I think you get the point so I’ll make the last two brief. PR firms are the same. Recruiters.