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Selling to the enterprise: “Sell to few” vs. “sell to many”?

Version One Ventures

Selling into this market requires the traditional enterprise sales approach, comprised of a large ‘boots on the ground’ field sales team that works with key decision makers (e.g. These are long sales cycles, often with multiple departments and stakeholders involved. CTO, VP of HR) in the customer organization.

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The SMB Guide To CRM In 2019

YoungUpstarts

Easy does it: The right CRM can work magic, serving as a single platform that can span across the entire breadth of an organization — sharing information and providing value for customer service, sales, product development, management, operations and more. Time to Act With Analytics.

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The #1 thing successful founders think about for their next startups

Hippoland

As a result, second time founders very often shy away from ad-based consumer ideas, but when they do, they think about what viral mechanisms you can implement *first* and engineer the product around that mechanism. Product second. Sales cycles matter though. Sales cycle, as a consideration, also works the opposite way.

Founder 48
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The #1 thing successful founders think about for their next startups

Hippoland

As a result, second time founders very often shy away from ad-based consumer ideas, but when they do, they think about what viral mechanisms you can implement *first* and engineer the product around that mechanism. Product second. Sales cycles matter though. Sales cycle, as a consideration, also works the opposite way.

Founder 48