article thumbnail

5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization. Social media is not rocket science. The timing of cash flow is everything.

Burn Rate 258
article thumbnail

Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept. Great post!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Cases When Quick-To-Market Should Be Your Priority

Startup Professionals Musings

It was Tom Peters and Bob Waterman (“ In Search of Excellence ”) who first came up with the “ready-fire-aim” go-to-market strategy. I like it in many cases, since it is action-oriented, helps streamline and decrease product development time and costs, and focuses the product and the firm on customer needs rather than technology.

Marketing 302
article thumbnail

5 Ways To Conserve Investor Cash And Ensure Survival

Startup Professionals Musings

Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization. Social media is not rocket science. The timing of cash flow is everything.

Burn Rate 310
article thumbnail

Realistic Strategies For Funding Product Development

Startup Professionals Musings

In this context, there are at least six stages often included in the scope of R&D to narrow your focus: Search for new technologies. This early stage is often called basic research , well before any specific commercially viable products might be envisioned. Expanding the product line. Business commercialization.

article thumbnail

How To Launch A Profitable Custom Software Development Startup

The Startup Magazine

Throughout recruitment, look to hire knowledgeable software developers with adequate experience and technical skills. Then, you can prepare job descriptions that define the role you are hiring for, and begin searching for candidates. Install Productive Development Tools. work eligibility. Build Your First Project.

article thumbnail

6 Funding Resources For Ideas Needing More Validation

Startup Professionals Musings

In this context, there are at least six stages often included in the scope of R&D to narrow your focus: Search for new technologies. This early stage is often called basic research , well before any specific commercially viable products might be envisioned. Expanding the product line. Business commercialization.