YoungUpstarts
AUGUST 4, 2014
Spanning halfway round the globe – from Turkey to the United Arab Emirates to India, South East Asia and China – the book brings one on a fascinating tour of the complex business characteristics governing our neck of the woods. Most Muslim consumers are also younger than those belonging to other religious groups.
Up and Running
AUGUST 11, 2016
In Cohn & Wolfe’s study (12,000 people participated from Brazil, China, France, Germany, Hong Kong, India, Indonesia, Italy, Singapore, Spain, Sweden, United Arab Emirates, the United Kingdom and the United States), 69 percent of the participants claim customer relations is more important than the brand’s beliefs and environmental footprint.
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