crowdSPRING Blog

JULY 13, 2016

In her book “ Positioning ,” Arielle Jackson offers a positioning statement formula she learned from former Google Head of Marketing and Communications Christopher Escher when she was an Associate Product Marketing Manager at Google: For (target customer). Who (statement of need or opportunity) , (Product name) is a (product category).

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YoungUpstarts

MAY 11, 2019

When customers come across products that they like, they immediately pick up their smartphone or laptop to visit your online store. As a matter of fact, catalogs have proven to be more effective than social media. In professional catalog printing, the product name, number, description, price and all must be apt.

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Duct Tape Marketing

DECEMBER 15, 2014

With this feature, you can create a list of things such as brand names, product names, competitors, journalists and even key employees and receive daily digests for any mentions. 20 Free and Low Cost Tools for Everyday Productivity Every so often I sit back and take inventory of. Social Media BuzzSumo'

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Social Media Product Name Metrics Naming 67

Hunter Walker

JUNE 28, 2013

“ Commercial Intent almost never exists on Social Media.” The fact these conversations aren’t directly attributable to sales conversion aren’t fundamental statements about social traffic, but rather continued product gaps in the underlying platforms. ” What a crock. What could they be doing?

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Hearpreneur

APRIL 3, 2016

The name of our company came from the name of our flagship product. Since we’re a mobile app company we wanted a product name that was short, easily remembered, non-controversial and at least somewhat descriptive of the service. After throwing around some names we rejected we settled on making it an acronym.

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Up and Running

MARCH 1, 2016

What product doesn’t function like people wish it would? To find out what people are complaining about, read forums, turn to your social media accounts, and read reviews. Here’s an example of a great sell sheet for a product called Well Well Wow! Your sell sheet should include: Your product name.

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Duct Tape Marketing

SEPTEMBER 8, 2017

They forget about users on the other side of the screen, willing to communicate to people rather than brands and products names. Time after time, social media come up with new tools to help marketers, but the latter often use them wrong. You wrongly use SMM tools. About the Author.

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ConversionXL

JUNE 14, 2021

We’re in the process of improving our product and are interested in how you use it and what you think we could do better. It could help us shape the future of [COMPANY/PRODUCT NAME]. Thanks, [YOUR NAME]. Focus on landing pages and product pages for this exercise. Would you be open to a 15-minute phone or Zoom chat?

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crowdSPRING Blog

JANUARY 26, 2010

A Brand Should Have A Good Name and Logo. A strong company (or product) name is easily recognizable and is important to good branding. Especially in the age of social media – this is a very important realization.

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Duct Tape Marketing

NOVEMBER 3, 2017

Well, let me tell you: Searching just for the company name isn’t enough. Imagine someone searching for [your-company-name scam ] or [your-product-name alternative ]. Monitor Social Media to Develop More Content. I assume you think your Google search reputation is pretty OK? HubSpot , 2016).

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Up and Running

NOVEMBER 8, 2016

A headline can be as obvious as the word “sale” or simply your product name. ” See Also: 4 Social Media Mistakes Your Business Should Avoid. Giving life to your promotion. Your headline is a critical part of your promotion. It is the heartbeat that gives it life and meaning. It is all about context. Train for it.”

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www.rocketwatcher.com

DECEMBER 5, 2011

Rocket Watcher: Product Marketing for Startups. Product Marketing. Social Media. You are here: Home » Messaging » How to Name Your Startup. How to Name Your Startup. Naming sucks. But name your startup John Smith and Associates and you’ve got yourself a problem. Commentary.

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Naming Startup Product Name Framework 41

Hearpreneur

AUGUST 12, 2018

Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1-Conveyed an idea based on a product. We came up with our product name before our company name. Our product is Sgt. Photo Credit: Justin Baum. Then it hit m.

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Spencer Fry

MAY 7, 2014

In a great interview of Jason Fried , where he covers everything having to do with the founding of Basecamp and 37signals, he’s asked by the interviewer how he comes up with names for his products — names like Basecamp, Campfire, etc. — I’d only save names to the list if they were available for registration or for sale.

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Hearpreneur

MAY 9, 2018

I flew down the path of inventing the product, with a new patented holder for the chalk, so parents, kids, grandparents and even special needs folks can draw with sidewalk chalk without having to be on the ground. But people either didn’t get the meaning of those initial names or their eyes didn’t light up.

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Occam's Razor

JULY 22, 2013

Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. Why is it that SEO is only focused on our brand terms and product names, when there are 9 million additional intent-identified queries in the Do stage and 14.6 So what is all that solving for?

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Duct Tape Marketing

MAY 19, 2017

In terms of off-site SEO, images and infographics can play a vital role in maximizing your business reach through social media platforms that are famous for visuals. For example, Pinterest is a prominent platform to exhibit your products where people search for images. The visual search has no such criteria.

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Duct Tape Marketing

SEPTEMBER 5, 2014

First, a couple of quick definitions: Social selling is about building your personal and business brand through social media. But that won’t work (and may even backfire) in social selling. If you keep posting comments like, “This (product name) is the best thing ever,” you’ll be ignored – or worse.

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Marketing Social Media Curation Boston 71

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket Watcher provides a practical look at product marketing for start-ups.

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Occam's Razor

SEPTEMBER 7, 2010

On one end there are is a dimensional value (keywords, countries, referring urls, product names etc) with zero visits and "a lot" of visits at the other end. The quest is to figure out the estimated true value (ETV) for any metric for a given dimensional value (keyword, referrer, campaign, display ad, social media strategy).

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ConversionXL

MARCH 24, 2021

Branded search happens whenever someone types a search query that contains your brand or product name. Those searching your brand name directly are more likely to convert into customers compared to those who randomly find you in search. They have their home page and official social media accounts rank on top of everything else.

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