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How To Develop Your Customer Retention Strategy

ConversionXL

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 112
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 115
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article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 105
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

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The Biggest Barriers Keeping Your Startup From Seeing Its Full Potential

ReadWriteStart

While there’s nothing inherently wrong with this approach, and you do need customer acquisition to help your company grow, it often neglects an important counterpoint: customer retention. . Customer retention is the practice of ensuring that your current customers stay with your brand and/or continue buying from you in the future.

Startup 127
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Millennial Retention Is all About Purpose; So What Is Purpose?

YoungUpstarts

Common wisdom around millennial retention almost always leans towards keeping them busy with direction. Busy learning, improving, moving vertically — not laterally. Challenge, for challenge’s sake, does not equal purpose.

Retention 185
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7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

It’s critical to nurture the brand-buyer relationship to increase customer retention. Brands that focus on retention and nurturing customer relationships win in the long term. Every improvement that you make to retention also improves all of these other things — virality, LTV, payback period. Brian Balfour , Reforge.

eCommerce 129