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What eCommerce Startups Need to Know About Online Sales Tax

Up and Running

Estimated taxes are separate from sales tax and employment taxes. Unlike estimated taxes and employment taxes, sales tax for online business does not work the same way as brick-and-mortar stores. You need to be familiar with rules for sales tax on internet sales and penalties for not collecting it. What is sales tax?

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Why Your Customers Buy More When Value Outweighs Cost

ConversionXL

We needed to think of value proposition as the center of everything we do,” – Peter Doucette, Executive Director of Circulation, Sales & Marketing for The Boston Globe. This is called process value – giving prospects reason to keep moving forward within the sales cycle. Who was their target market?