Social Networks Implode Quickly

Diego Basch

Do social networking sites tend do die faster than other types? A social network increases its value faster than linearly as the number of users grow. On the other hand, your Google searches may take you to content sites that nobody updates anymore.

How to Maintain a Consistent Brand Identity Across Social Networks

Duct Tape Marketing

How to Maintain a Consistent Brand Identity Across Social Networks written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. When social media marketing first began it was rather easy to maintain a consistent brand identity.

Social Networks Will Become Marketplaces

Duct Tape Marketing

Social Networks Will Become Marketplaces This content from: Duct Tape Marketing. For the last few years I’ve been promoting the idea that social networks are like outposts, in many respects, best suited to point the way to your hub or main content site.

Social network usage is starting to drop

The Equity Kicker

2014 has been a great year for social media marketing. We’ve seen the same trend play out on Google over the last few years where paid search in many categories is now too expensive for startups.

Will A Different Approach to Search Work?

Feld Thoughts

Google dominates search. They hypothesize that by injecting social and real-time data, along with interactions with real people, your search results become much better. you will immediately notice that they completely do away with search lists.

Search 117

8 Reasons To Initiate A Startup While Job Searching

Startup Professionals Musings

It’s more fun tackling the challenges of a startup in between job search activities, than sitting around feeling sorry for yourself and waiting for status callbacks on interviews (which seem to have gone out of style). Use social networking and blogging to get your message out.

BarkHappy Launches a Social Networking App for Dogs in Austin


A social networking app for dog owners made its debut in Austin this week. It’s BarkHappy, a location based meet up and search app, for dog owners. The app lets dog owners arrange meetings […] The post BarkHappy Launches a Social Networking App for Dogs in Austin appeared first on SiliconHills. The app, which is available on Android and IOS devices, lets dog owners discover other dogs in their area through geolocation.

Don’t be too proud to copy

VC Cafe

It would be hard to compete with Google on search, Facebook on social networking and Amazon on ecommerce. Houseparty Israel amazon apple Facebook Google houseparty M&A microsoft social networking videoContinue Reading → This is a content summary only. Click on the post title to continue reading this post, share your comments, browse the website and more!

Christine: Do Women Care More About Social Networks?

« Mission Research Raises Series B Financing | Main | Goodbye Google Reader, Hello NetVibes » Do Women Care More About Social Networks? To boil it down, the most popular social networking sites - Facebook , MySpace, Friendster, Plaxo, and Hi5 - are roughly 60:40 female:male.

What Entrepreneurs Need to Know About Google+


First of all, Google is the queen mother of all search engines. Secondly, Google has some really outstanding products that are attached to its search engine. Google+ is more than just a “wannabe” social media outlet. by Alicia Lawrence, WebpageFX .

HTML 57 Unifies Your Social Networking Profiles And Contacts


Feeling overburdened by trying to handle multiple social networking services at the same time? Confused and frustrated by the need to manage all your social contact lists? We empathize. And apparently so do the folks at EverConnect Corporation, who has launched their

Why Your Business Needs a Google+ Page Too

Duct Tape Marketing

When your business profile clearly lists your business address, your physical location will automatically show up when people search for your area of expertise using Google Maps. As we all know, there’s no secret formula for getting to the top of the Google search charts.

Why Your LinkedIn Profile Can Make The Difference in Your Job Search


Not only is the market overflowing with highly qualified individuals, but to complicate matters, the job search and application functions of yesteryear are no longer valid. To avoid falling into either of these traps, search for keywords that you’re thinking of using in your own profile.

Want A LinkedIn Profile Makeover? Here Are 9 Easy Steps!


LinkedIn is a social platform where professionals gather together to grow their careers and benefit from any potential opportunities available. My Network: List of all professionals that you are connected to. Search Bar: You can customize your search considerably through LinkedIn.

The New Job Search


by Maureen Francisco, author of “ It Takes Moxie “ The job search landscape continues to change every year. Use Social Media. You never know who’s searching. So make sure you are always networking, whether in person or through social-networking sites.

Idaho 22

Business Models for Social Networks: Monetizing Social Capital.

500 Hats

Home Best of 500 Hats About Dave Startup Metrics Dave on Twitter Archive Pages About 500 Hats & 500 Startups About Dave McClure About Dave follow me on Twitter Top Hat Posts Google Open Social vs. Facebook Platform (aka: Open Standards are for Losers. Q: Social Networks still Sexy?

A Place To Call Your Own: Building Your Brand’s Vertical Social Network


Social networks have gained genuine power as a marketing tool for businesses looking to increase their reach, traffic and leads. But there’s no guarantee that the places where most social networking happens now will be the same places hosting it in the future.

The 21-Day Job Search: 5 Tips To Ensure Success


It is possible, however, if you diligently apply the following tips: Make Your Job Search Your Job. Use the hours you would normally spend at the office for your job search and approach it with a professional, goal-oriented attitude. Network. by Teddy Hunt.

Social Discovery Is Pushing Search and Social Closer

The Social Layer. Social Discovery Is Pushing Search and Social Closer. Social discovery will remake the Internet, or at least how we plumb it. This is Part 2 in a series of articles about social discovery. Social Search Is the Web’s New Disruptor.

Optimizing Your Tweets for Search

Duct Tape Marketing

Optimizing Your Tweets for Search written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Twitter’s among the most powerful social networks in the world for brand awareness – which is why it’s of the utmost importance that you know how to tap into it. In the right hands, Twitter may well be among the most powerful social networks in the world. I suspect this is tied to the nature of the social network.

Leveraging Social Media and Search Marketing to Skyrocket Your Local Business’s Sales

Duct Tape Marketing

Leveraging Social Media and Search Marketing to Skyrocket Your Local Business’s Sales written by Guest Post read more at Duct Tape Marketing. And social media and search marketing, used properly, helps you skyrocket your local sales. Studies indicate that there has been a tremendous growth in the local, mobile search volumes over the past few years. Social Media Platforms to Leverage. Publish your content to your network directly.

Companybook Brings Companies Into Their Own Social Network


You can google ambiguous search terms, try to dig through LinkedIn, or you can search through business directories with limited success. Gard Jenssen explains, "For our search we’re partly based on our company data and partly on crawling and indexing all the world’s companies’ websites.

People Who Search Convert

Duct Tape Marketing

People who conduct searches on a website convert at a higher rate than people who don’t. So it makes sense to find ways to improve the search on your e-commerce site. Also, avoid using images that look like a search box, such as text inside a small rectangular box.

Foursquare Turns Into Powerful Local Search Engine

Duct Tape Marketing

Foursquare Turns Into Powerful Local Search Engine This content from: Duct Tape Marketing. The way Explore works is that it allows you to search for businesses that your friends and the other hundreds of millions of Foursquare users have found and commented on.

Beyond the search box - is search innovation dead?

Don Dodge on The Next Big Thing

We all use web search engines every day. There are about 3 Billion search queries every day around the world. We hear pundits say that search hasn't advanced much beyond the search box and 10 blue links. Pundits would have you believe search innovation is dead.

How to Track Your Social Media Efforts

Duct Tape Marketing

How to Track Your Social Media Efforts written by Guest Post read more at Duct Tape Marketing. If your small business is taking advantage of social media to engage with customers in hopes of growing your business, how do you know if your efforts are paying off?

Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

Social Networks: Past, Present & Future. I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). Social Networking in Web 1.0.

EC2 9

9 Tips for Building A Powerful LinkedIn Profile

Up and Running

Amidst all the hype and media coverage of Facebook’s recent IPO and the rise of Pinterest, there is one powerful social network that you are probably a member of and not even using it to its full extent – LinkedIn. Social network image courtesy of Shutterstock.

IPO 49

10 Ways That Entrepreneurs Need to be More Open

Startup Professionals Musings

The emergence of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “Open Leadership.” Employees can share best practices with customers on social network platforms and customers can help each other.

What Social Media Needs To Do To Better Pique Your Interest


Whether you are conscious of it or not, these behaviors tell social media algorithms that this is the content you really want to see. As such, leading platforms continue to promote the most viral content dictated by your digital social circle.

What Most Small Businesses Are Doing Wrong on Social Media (And 5 Tips For Success)

Duct Tape Marketing

Dave Kerpen is the CEO of Likeable , a social media agency that has worked with more than 200 leading brands, including Verizon and Neutrogena. He is author of The New York Times best seller Likeable Social Media. Search using words that your prospective customers would say as well.

[Infographic] Online Marketing In 2012: What You Need To Know


For example: - Mobile searches increased by a massive 400-percent in 2011. 70-percent of people on social networks are also online shoppers. 68-percent of businesses plan to integrate social media marketing with their e-mail marketing.

What Klout Really Means and the Future of Social Media Influence

Blogtrepreneur | Entrepreneur Blog

Essentially, Klout is a program that measures your web presence and its influence on other people based on social media networks. Many leading authorities, from editors to social media masters, claim that focusing on Klout scores is unnecessary at this point in time.

5 Ways to Stand Out in Google Search

Inc Startups

Does your brand stand out in search results? These five reasons may account for why your brand is not showing up at the top of search queries. Fresh and relevant content attracts users as well as search engines. If a search engine can't read your content, you are irrelevant.

SEO 34

Top 23 Social Media Power Influencers

Blogtrepreneur | Entrepreneur Blog

Forbes Social Power Influencer. If you’re looking for cutting edge tips for social media, check out the tweets of a “new media star.”. Global head of social media at Ford Motor Company, husband, dad, podcaster, proprietor of [link] , and a generally nice guy. Social Influencer ?

The New Networking: Ultimate LinkedIn Guide For 2012 Grads


(We’ve looked) at how social media sites can be used as powerful networking tools for new college graduates, sharing our best picks for tips, tools, and more for Facebook , Twitter , and now, LinkedIn. Search to find the right one for you, and dive in to become an active member.

Search is amazing compared to 10 years ago at AltaVista

Don Dodge on The Next Big Thing

We all use web search engines a lot.about 3 Billion times a day around the world. We hear pundits say that search sucks , or hasn't advanced much beyond 10 blue links. Eleven years ago I was director of engineering at AltaVista, the best search engine in the world at the time.

Optimize for Facebook's Graph Search

Inc Startups

Bring your business to the front of the pack in Facebook Graph Search using a few optimization techniques. Because Facebook is perhaps the largest public-use big data application, Graph Search has the potential to be incredibly informative.

Not Having a Blog Is Not An Option

Duct Tape Marketing

Search engines love fresh, new content. Search-engine spiders-those little robots that are scouring the web, 24/7, get energized when they locate something new…especially if it’s closely related to the words that are being searched by your customers/clients.

6 Smart Ways To Use Social Media In Your Job Search


Along with the traditional resume, a well-written cover letter, and an impressive handshake , social media is an absolutely crucial component to a productive and successful job search. So what are some ways you can effectively use social media in your job search?