Steve Blank
SEPTEMBER 7, 2009
Isso sem mencionar que, dependendo do problema, em alguns casos fica bastante difícil “voltar atrás&#. Steve ainda brinca que, nesses casos sem volta, a Startup em pouco tempo entra na Espiral da Morte) [.]
ConversionXL
JUNE 30, 2019
What I’m looking for are common trends within that vertical. Here’s Tony DeYoung explaining his process to do just that: Tony DeYoung: I always do competitive analysis for SEO and SEM. Then, I perform my own search, going through at least two pages of PPC ads and organic results. reviews, trust).
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
VC Cafe
FEBRUARY 7, 2011
For example, some companies may choose to outsource their SEM activities, some may decide that their R&D can be outsourced, while others may eventually outsource customer support. Outsourcing, for example, is a common thread among many eCommerce companies and supports capital efficiency by enabling dedicated focus.
ConversionXL
MAY 11, 2017
What I am looking for is common trends within that vertical. Here’s Tony DeYoung explaining his process: Tony DeYoung: “I always do competitive analysis for SEO and SEM. Then I perform my own search, going through at least 2 pages of PPC ads and organic results.
Up and Running
JULY 26, 2016
Google AdWords or SEM (expensive). Still, it’s become one of our most profitable acquisition channels, and more importantly an excellent way to test new customer verticals and target markets. Get used to monitoring Twitter conversations around your vertical and try to engage with as many as you can. Display ads (cheap).
Steve Blank
APRIL 30, 2009
Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) Or by a VP of Marketing who talks “branding&# , SEO/SEM, PR agency, etc. Initially your job is to understand each of the parts of your business model before you hire someone to do it.
This is going to be BIG.
JULY 26, 2011
People have gotten so specialized, that we have people doing nothing but community management, SEO/SEM, PR, etc. This basically makes them completely unusable as the first marketing employee of a startup--which would be a terrific job for an up and coming marketer.
Expert insights. Personalized for you.
224 
Let's personalize your content