article thumbnail

Skills Development in Africa: How Wide is the Skills Gap?

Transformify

About 2% of the participants have SEO and Google Analytics skills, about 3% have stated that they possess digital marketing skills. Java EE, Java SE, Javascript, PHP, Software, Development, Software Testing, SQL. MySQL, PHP, Software Architecture, Software Development, Software Testing, SQL, Web Hosting, AngularJS.

Africa 75
article thumbnail

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

SEO, email marketing, Facebook advertising). Analytical capability: Possessing Excel or SQL skills to extract data and gather insights on experiments to make better decisions. Channel-level expertise: An understanding of how the channels work (e.g.,

Retention 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

On top of that throw in a bunch of web servers and SQL databases, cross-platform 3D graphics code and a highly scalable physics engine and you get the idea. Thousands of our users create interesting content every day. We have a deep technology stack. Our team dabbles in everything from S3 and EC2 cloud services to SIMD and assembly code.

article thumbnail

The Inside Story of a Small Startup Acquisition (Part 1)

Software By Rob

My apps range from an SEO keyword tool , an ASP.NET invoicing system , a web application for creating wedding websites , and a few handful of others. The bottom line is that many successful startups (far more than you hear about) are masters at SEO. The big issue is that the server hardware was sketchy at best. For years.

article thumbnail

Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

So marketing is the worst where you have website analytics like Google Analytics, maybe HubSpot, you have SEO data from SEMrush, hres Search Console. And then once you do that, learn how to write SQL or use this thing and look at all your data and then extract the right metric. You have social data ads, data, et cetera, and everywhere.

Metrics 75
article thumbnail

JavaScript vs. Python: Which Should Marketers Learn?

ConversionXL

Several languages come up : Python, SQL, Bash, JavaScript. JavaScript for SEO, PPC, CRO, and analytics. Specialists in PPC, SEO, CRO, and product marketing benefit heavily from learning JavaScript. In addition to using it for CRO, PPC, SEO, etc., But before you get there, you need to decide which language to learn.

Marketing 117
article thumbnail

A Quick Primer on B2B Conversion Optimization

ConversionXL

So the process in B2B looks a bit like this (simplified): Visitor → MQL → SQL → customer. Depending on your personas and sales process, your content could be a few different things: Long form content has plenty of benefits, like thought leadership, SEO traffic, and authority building pieces. Account-Based Marketing. Image Source.

B2B 48