Duct Tape Marketing

DECEMBER 28, 2012

Some of my favorite tools and services have gone through some pretty big changes recently – enough so that felt it warranted a post just to point the changes out. This also allows SEO services, social media marketers and business owners to see data on businesses with numerous locations with improved analytics. More here.

Social Media 70

Social Media Warrant Search Technical Review 70

Up and Running

NOVEMBER 20, 2014

Not to mention, sharing information only related to your individual key performance indicators and successes, segments the content to a very narrow audience, thus decreasing SEO value, engagement and exposure. – Tolga Tanriseven , GirlsAskGuys. First, let me state that I do recommend the use of press releases when they are warranted.

PR 145

PR Small Business SEO Warrant 145

Up and Running

APRIL 30, 2014

These days a startup or entrepreneur can use any number of web-based techniques to spread the word of their business, and these include such strategies as using SEO (search engine optimization), social media marketing, and ‘PPC campaigns’ (which consist of advertisements that are paid for on a ‘per click’ basis).

Small Business 113

Small Business Marketing Advertising SEO 113

ConversionXL

JULY 7, 2020

Google requires on-page SEO, technical SEO , outreach, link building , and a months- (or years-) long wait—just to discover if it works or not. On Pinterest, organic opportunities are available from Day 1—without any need for technical SEO, link building, or lengthy wait times compared to search. Conclusion.

Marketing 114

Marketing Viral Campaign Search 114

ConversionXL

APRIL 27, 2017

How well you handle these pages impacts: user experience, SEO, and sales. The list goes on and we’ll go into more detail about SEO later on, but the point is that your plan for out of stock product pages definitely impacts your search performance. More than enough to warrant optimizing your out of stock product pages.

Stock 90

Stock Product eCommerce SEO 90

Up and Running

MARCH 21, 2017

Websites would rather deal with more face-to-face problems such as SEO, sales, advertising—all channels that could be directly monitored for returns. A channel that didn’t point to specific returns didn’t garner enough priority to warrant paid customers. But I never had a solid strategy in place for SEO, content marketing, and sales.

Campaign 80

Campaign Startup Cloud Channel 80

Duct Tape Marketing

JULY 10, 2014

For me, I get the message that USAA insurance isn’t just bought, it has to be warranted. Having worked with companies including Gorton’s Seafood, American Boating Association and others, Karon builds success through copywriting, SEO copywriting and conversion techniques for businesses of all sizes.

Warrant 71

Warrant Video Audience Social Media 71

Women Entrepreneurs Can

MARCH 15, 2019

– Jeremy Noronha, Head of SEO at Founder, Six Figure Freelancer Audio Course. Just as a General Practitioner doesn’t make as much as a Cardiac Surgeon, so too will a highly specialised freelance skillset warrant a higher rate. Putting in that time to get better at what you do should be your first objective.”. Narrow your niche.

Audio 56

Audio Warrant Cofounder Finance 56

The Startup Magazine

JANUARY 24, 2024

Implement Energy-Efficient Practices As startups navigate the intricate maze of operational expenses, energy costs emerge as a significant line item that warrants careful consideration. Steering away from the traditional and often costly avenues of advertising, startups can strategically allocate resources to digital marketing channels.

Cost 134

Cost Startup Open Source Warrant 134

ConversionXL

JANUARY 16, 2019

In contrast to “distribution-first content,” movement-first content is a conscious sacrifice of reach: “it isn’t beholden to any SEO tactics like word count and keyword density.” Animalz’s Jimmy Daly, when describing content that could support a brand-owned term, uses the phrase “ movement-first content.”.

Naming 119

Naming Conversion Flash Cofounder 119

ConversionXL

NOVEMBER 22, 2022

For example, if a high number of visitors comes from organic search and very little come from paid search, you can look at shifting ad budget over to SEO. Based on your answers, make necessary changes to your marketing, SEO, or user experience and continue to track bounces closely. Successful terms warrant more budget.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

NOVEMBER 17, 2022

For SEO analysis: Ahrefs 8. For example, if you’re driving traffic to a landing page , multichannel integration will help you quickly see how click-throughs from email marketing and SEO are contributing. A high bounce rate warrants further investigation. For SEO analysis: Ahrefs. For content analysis: Parse.ly

Analytics 106

Analytics Metrics Channel Campaign 106

Occam's Razor

JULY 1, 2013

An obsession with SEO and PPC is pretty much warranted in most companies, across platforms (desktop, mobile – it is particularly heartbreaking how poor most companies do on mobile platforms). Yet your magnificent search strategy (SEO + PPC) resulted in you capturing such a small percentage of the demand! SiteCatalyst.

Search 135

Search Analytics PPC Green 135

ConversionXL

JANUARY 21, 2019

When Moz’s SEO tool wasn’t working as expected, they penned a public apology on their blog to say sorry for the failures, why they happened, and what they did to fix it: 2. An apology for shipping incorrect products to a single customer, for example, doesn’t warrant a public apology. Still, there are clear-cut cases: 1.

Software Review 125

Software Review Social Media Demand Advertising 125

Software By Rob

MARCH 26, 2015

In my case, that meant getting good at SEO with my first project, instead of trying to learn SEO, Adwords, Facebook ads, etc. When I first started moving out of consulting in 2005, I acquired a product called DotNetInvoice , a straightforward piece of invoicing software that I promoted almost exclusively through SEO.

Bootstrapping 41

Bootstrapping Technical Review SEO Revenue 41

Software By Rob

MARCH 26, 2015

In my case, that meant getting good at SEO with my first project, instead of trying to learn SEO, Adwords, Facebook ads, etc. When I first started moving out of consulting in 2005, I acquired a product called DotNetInvoice , a straightforward piece of invoicing software that I promoted almost exclusively through SEO.

Bootstrapping 36

Bootstrapping Technical Review SEO Revenue 36

Software By Rob

MARCH 26, 2015

In my case, that meant getting good at SEO with my first project, instead of trying to learn SEO, Adwords, Facebook ads, etc. When I first started moving out of consulting in 2005, I acquired a product called DotNetInvoice , a straightforward piece of invoicing software that I promoted almost exclusively through SEO.

Bootstrapping 27

Bootstrapping Technical Review SEO Revenue 27

ConversionXL

MAY 20, 2020

The SEO game is changing. A new concept is replacing the traditional SEO approach. Instead of monitoring and improving organic rankings alone, you need to embrace a more integrated strategy: on-SERP SEO. What is on-SERP SEO? Why is on-SERP SEO such a hot topic? How to optimize for on-SERP SEO.

SEO 148

SEO Search Video Mobile 148

Duct Tape Marketing

SEPTEMBER 8, 2016

Every site has an arsenal of tools for design and SEO that they use regularly for their content. This seems like such an obvious point but trust me, I’ve seen enough style guides with typos and surface errors to know this warrants repeating. You may also want to include examples of visuals they should avoid. Proofread your style guide!

Warrant 28

Warrant Stock SEO Design 28

Reid Hoffman

JULY 20, 2022

When I graduated from college in 1990, jobs like “web designer,” “SEO strategist,” and “data scientist” didn’t exist. In fact, even licensing stock photos probably wouldn’t warrant the fees and effort. But with DALL-E, Newton can add a graphic component to his work almost instantly.

Artificial Inteligence 44

Artificial Inteligence Warrant Social Media Early Stage 44

ConversionXL

JULY 12, 2017

In the pursuit of sustainable and consistent ecommerce growth , we look to many places: content, SEO, Facebook, Instagram, paid acquisition, new channels, growth hacking. It’s obviously an operational thing, and not just an on-page element, so it warrants some number crunching. Clarity trumps persuasion. No hype needed. Mobile Popups.

eCommerce 100

eCommerce Mobile Conversion Design 100

ConversionXL

JULY 12, 2017

In the pursuit of sustainable and consistent ecommerce growth , we look to many places: content, SEO, Facebook, Instagram, paid acquisition, new channels, growth hacking. It’s obviously an operational thing, and not just an on-page element, so it warrants some number crunching. Clarity trumps persuasion. No hype needed. Mobile Popups.

eCommerce 95

eCommerce Mobile Conversion Design 95

blog.expensify.com

APRIL 24, 2012

I run / wrote a site that serves approx 500,000 page requests a day, 5-10 complex SQL queries a page, god knows how much SEO related intelligence, 100,000s of users, external network comms. Just not a good fit for you. March 26, 2011 at 6:03 pm. the list is long. I’ve been programming for 29 years, since I was 6.

Java 107

Java PHP Software Review Coder 107