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[Review] Twitter Is Not A Strategy

YoungUpstarts

Rather, effective marketing begins with deep customer insights that translate into a great brand idea that is media-agnostic. I love how it cuts through the fluff of “go digital or die” marketing while proposing a measured way to weave brand marketing into both mass and new media channels. The best engagement ideas are media neutral.

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The Ultimate CEO Twitter List

YoungUpstarts

Most tech CEOs tend to understand the power of Twitter, and as such, this is the most popular category. Legendary tech entrepreneurs, startup celebrities, and even the creators of Twitter itself are on the service. timoreilly : Founder and CEO of O’Reilly Media Tim O’Reilly shares the stories of the alpha geeks on Twitter.

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It’s Morning in Venture Capital

Both Sides of the Table

I have been close to the tech & startup sectors for more than 20 years and I can’t think of a period in which I felt more optimistic about the innovation and value creation I see in front of us. In 1997, the year the Kauffman Report begins its analysis; there were 70 million users online globally.

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30 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story

Hearpreneur

Netflix was founded in 1997 by Reed Hastings and Marc Randolph to combat late fees for video rentals. Eventually, Reddit became wildly popular and was bought by Condé Nast, the owner of 20 other brands and media like Vanity Fair, Vogue, and The New Yorker. Thanks to Will Yang, Instrumentl ! #4- 4- Netflix. Photo Credit: Jen Wan.

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10 Reasons For Joining The New Startup Wave Now

Startup Professionals Musings

Social media is a boon for entrepreneurs and startups. With the key social media platforms today, an entrepreneur can tune a product, build a brand, and grow the business with very low cost and a high interactivity never before possible. Most now routinely buy startups for new technology and new products.

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March 11: SXSW Innovation Awards

Austin Startup

The SXSW Interactive Innovation Awards recognize some of the most exciting tech developments in the connected world. The annual Interactive Festival awards program began in 1997 as the Texas Interactive Media Achievement Awards, and was re-named the SXSW Web Awards the following year. How long has this event been going on?

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Monday night: HBS Angels of NY Investor Meeting and Company Presentations

David Teten

" Since 1997, Corporate University Xchange (CorpU) has armed senior executives with cutting edge talent improvement research and benchmarking. All high quality applicants to IvyDate are reviewed by a Membership Committee. Founder Ian Shea has 8 years of internet/tech experience with ReplayTV. Click here to buy tickets.