Trending Sources

Is Influencer Marketing the Future of Marketing?

Brandanew

But does this mean that influencer marketing is taking the place of traditional advertising? Not sure how to start with digital marketing?

Content Marketing for Startups

47 Hats

market. The thought of marketing their software baby is so painful, uncomfortable, and unpleasant that time and time again developers will rationalize that since their software is so much better than everything else in the same space, they can just wait for customers to show up. Content MarketingAnd then they finish.

7 Digital Marketing Trends For Your Brand Success in 2016

Brandanew

Digital marketing has gone under some major makeovers over the last few years. digital marketing predictions in 2015. 1.

Global Access To Your Content Marketing eCourse!

Brandanew

The course would have 10 video modules, free eBooks, and a creativity manifesto that you can use to build your content marketing skills.

Invite: Digital Marketing And Brand Storytelling Trends 2016 Workshop

Brandanew

Theme: Global Digital marketing and Brand Storytelling trends 2016. This will be a good way to start 2016 on a creative and fun note!

11 Unusual Ways To Market Your Startup Brand in 2016

Brandanew

Except the question: what are the new digital trends , how do you market your Startup brand in 2016? The Internet has democratized our world.

3 SlideShares That Define The Future Of Marketing

Brandanew

As marketers we are always up-to-date with what’s trending in the industry – or at least try to be! The Future of Marketing from HubSpot.

Push Marketing Has Been Replaced By Pull Marketing

Startup Professionals Musings

The days are gone when marketing was all “pushing product.” content marketing digital marketing pull marketing push marketing

LinkedIn Marketing: A Small Business Guide

Up and Running

But, LinkedIn isn’t just a social networking site for job seekers—it’s also a great marketing platform for businesses. Create a company page.

5 Common Mistakes Made By Content Marketing Beginners

Brandanew

Look around and you’ll notice that almost every other company – rather, all of them, are trying their hand at content marketing.

The European Startup Market

A VC : Venture Capital and Technology

Third, European entrepreneurs have, for the most part, abandoned the approach of building domestic businesses in their home markets and are now targeting global customer bases from day one. At USV, we’ve been investing in European startups since 2008. Currently 22% of our active portfolio is in Europe. So what’s happening here?

Why Small Businesses Can Take Up the Content Marketing Opportunity

Brandanew

The Content marketing opportunity is here. It is going to be an inherently strong marketing trend in the 2016 and beyond. via GIPHY.

Does Content Marketing Actually Work?

Brandanew

While Google and Facebook have made content marketing fashionable, we do see a lot of people wondering if it is really worth the time.

Why Your Sales Team Should Spend More Time On Content Marketing

Brandanew

In many previous organizations that I’ve worked with Sales was always a team somehow disconnected with marketing or product.

Sales 76

Current Startup Market Emotional Biases

Feld Thoughts

This happens in every market transition, and can create quite a bit of tension between the different constituents in each company. Unlike the endless flurry of short term prognostications that resulted from the public market decline and subsequent rise in Q1, the separation of thinking between a short term view (e.g. But why? Period.

How to Create Marketing Hype For Your New Launch

Brandanew

To create marketing hype for your new launch isn’t something you can do it in a day. How to Create Marketing Hype For Your New Launch. 1.

Instagram Marketing: A Small Business Guide

Up and Running

See Also: Facebook Marketing: A Small Business Guide. 1. See Also: Twitter Marketing: A Small Business Guide. 3. No, they don’t.

7 Social Media Marketing Habits That Lead To Failure

Brandanew

Social media marketing (SMM) not working is simply a sign that you need to identify what's going wrong and try again. Sign me up.  .

Target Marketing 101 [Infographic]

Up and Running

Consider the infographic below your introductory lesson—Target Marketing 101.

This Is How Email Marketing Contributes To Startup Growth

YFS Magazine

Many people might think email marketing as an out-dated marketing tool, but looking at stats, the benefits of email marketing are clear.

Email 55

25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

2015 was a great year for Content marketers and brand owners. Keep this list printed out next to your marketing plans! Tool 4: Buffer. 5.

Why Capital Markets Matter

A VC : Venture Capital and Technology

If your business consumes capital and needs more of it, then changes in capital markets can affect you. entrepreneurship VC & Technology

How to Supercharge your Content Marketing with Paid Advertising

Brandanew

Here are eight advertising platforms that can help a Content Marketer extend the reach of a content piece and supercharge their distribution efforts.

Digital Marketing Made Human

YoungUpstarts

Buyers have become savvy to marketing. They’re more empowered and they know how to reject or even avoid traditional marketing. Opine.

The Illusion of Product/Market Fit for SaaS Companies

Feld Thoughts

“We have product/market fit.” ” “We are searching for product/market fit.” ” “We are raising this financing to find product/market fit.” ” “Our customer traction demonstrates product/market fit.” ” Product/market fit. But first, some history.

Lean Market Research for Startups

VC Cafe

Visit my website for full links, other content, and more! ]].

Lean 61

Twitter Marketing: A Small Business Guide

Up and Running

Nowadays, having a presence on social media is a marketing necessity. See Also: Facebook Marketing: A Small Business Guide. 1. Videos.

Revenue = Product Market Fit

Agile VC

Most consumer web/mobile companies focus on user growth and usage early in the company’s lifecycle before shifting to monetization.

Every Startup Employee is a Marketer

Instigator Blog

One of the more important hats for everyone to wear, which doesn’t always come naturally to people, is that of marketer. Marketing

What’s The Difference Between Content Marketing And PR?

Brandanew

Today’s post talks about two very related but still different fields of work and shares the difference between content marketing and PR.

PR 58

Smaller Brands Have An Extreme Competitive Advantage in Content Marketing

Brandanew

Ken believes that small businesses and startups can have an extreme competitive advantage in content marketing. Ken Herron : Yes, absolutely.

Second and Third Tier Markets And Beyond

A VC : Venture Capital and Technology

Entrepreneurs in the third tier can access the talent and capital they need to be successful in these third tier markets but it is a bit harder to do both. And the investors in the first and second tier markets won’t come down and do that without a strong local lead. Every third tier market needs a few VC firms like that.

7 Content Marketing Goals For 2016 That You Can Set For Your Brand

Brandanew

Content marketing has received a lot of attention in recent times but the fact is that not many were using the term till even five years ago.

Why Your Startup Needs An Email Marketing Strategy

Brandanew

However, experts will tell you, why Email marketing is so important and remains the most profitable channel of them all. Use tools.

Email 63

Facebook Marketing: A Small Business Guide

Up and Running

When used correctly, Facebook has the potential to be a huge marketing asset for small businesses. 10 Successful Facebook Marketing Examples.

5 Business Blogs That Are Kicking Ass in Content Marketing

Brandanew

When it comes to content , it is either the social media or content marketing agencies that fill in the top slots for being awesome. With

I Don’t Hate Marketing

Feld Thoughts

One of the jokes in my little universe is that “every time I hear the word ‘marketing’ I throw up a little in my mouth.” ” I’ve been joking about this long enough that it’s become conventional wisdom that I hate marketing. The topic is marketing. You nailed it.

5 Reasons Why Content Marketing Is Getting Harder And Why You Need Experts

Brandanew

Tim Berry recently wrote a great post on why content marketing is getting harder from a very personal and a business focused perspective.

5 Ways Content Marketing Can Transform Your Business

YFS Magazine

Here are five benefits any business can get from a strong content marketing program.

Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014.