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The Silent Benefits of PR

Both Sides of the Table

I’ve been having this PR discussion with three separate portfolio companies at once so I thought I’d just publish my thoughts more broadly.

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What’s The Difference Between Content Marketing And PR?

Brandanew

Today’s post talks about two very related but still different fields of work and shares the difference between content marketing and PR.

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?5 PR Myths Small Business Owners Should Ignore

YFS Magazine

Have you ever heard someone say, "PR is the same thing as advertising.

5 Hacks To Pitching A PR Story That Actually Works!

Brandanew

Today, I’m going to share hacks to pitching a PR story that actually works! What’s your tip for creating a compelling PR story?

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Million Dollar PR On A Dime

YoungUpstarts

Professionalisms marketing PR public relations startup advice Ann Noderby Ann Noder, CEO of Pitch Public Relations. And you should!

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PR Expert Reveals Why Entrepreneurs Should Manage Their Own Brand Visibility

YFS Magazine

Grow Marketing & Sales marketing PR public relations publicity

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PR Lessons From Santa Claus

YFS Magazine

An obvious solution to making PR more cost-effective is to do it yourself, also known as DIY, initially. So, what's the best way to start? Like

Here’s How to Do PR on a Budget

Both Sides of the Table

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). The reality is you must be great at HR, PR, finance AND product.

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Startup PR: A Journalist’s Advice for Seed-Stage Companies Seeking Press Coverage

View from Seed

The post Startup PR: A Journalist’s Advice for Seed-Stage Companies Seeking Press Coverage appeared first on The View From Seed. Experts

How Most Businesses Get PR Wrong

Fresh Inc.: The Staff Blog

Kim Kaupe, co-founder of ZinePak, explains why her company doesn't hire PR personnel

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5 Ways Content Marketing Can Benefit PR

Duct Tape Marketing

5 Ways Content Marketing Can Benefit PR written by Guest Post read more at Duct Tape Marketing. photo credit PicJumbo. So what’s the trick?

How To Do Your Own PR — 3 Tips For Startup Founders

YFS Magazine

Grow Marketing & Sales media coverage media pitch PR public relations

Media 39

This Marketing Tactic Is Making Traditional PR Obsolete

Fresh Inc.: The Staff Blog

Here's why content marketing is replacing the press release

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5 PR Mistakes To Avoid When Pitching Your Business To Media Outlets

YFS Magazine

Grow Marketing & Sales marketing media outreach media pitch PR public relationsMaybe you’ve just started your business or you’re about to.

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5 Brilliant PR Tips To Get Quality Media Coverage

YFS Magazine

Grow Marketing & Sales marketing media pitch PR public relations

Sales 27

Top 10 Ways To Leverage LinkedIn For PR

Fresh Inc.: The Staff Blog

They immediately put me in touch with Senior Director of Corporate Communications, Catherine Fisher, so we could sit down and talk "PR shop."

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Is Social Media Advertising or PR?

Fresh Inc.: The Staff Blog

PR excels at messaging, but advertising focuses on results. The PR argument is simple. If so, your efforts may be more PR oriented.

Marketing and PR Shouldn't Fight

Fresh Inc.: The Staff Blog

People often confuse marketing and public relations, but they''re very distinct functions. Here''s how to make sure the two complement each other well at your company

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How to Do Your Own PR If You Can’t Afford to Hire an Agency

Up and Running

Whatever the case, there are tools and strategies you can use as an SMB owner to build your social and PR game plan. Best of all? Crazy, right?

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5 common mistakes guaranteed to screw up your PR strategy

The Next Web

Here are some of the most common PR blunders that you can learn to avoid in the first place. 1. Conrad Egusa is the CEO of Publicize.

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4 Tips For Entrepreneurs Who Want To Do Their Own PR

YFS Magazine

Grow Marketing & Sales marketing media pitch PR pr strategies press release public relations

Sales 24

How to use PR Firms at Startups

Both Sides of the Table

PR is a process, not an event - For starters let me say that you shouldn’t do PR around milestones.  It’s a continual process.

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What Starbucks' Red Cup Controversy Teaches Us About Negative PR

Fresh Inc.: The Staff Blog

The Starbucks red cup decision is one of the best marketing shortcuts of the year

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Perfect PR and SEO Relationship: 3 Tips

Fresh Inc.: The Staff Blog

Collaboration between PR and SEO teams can lead to new content, better publicity, and even new business. Here's how to make it work.

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6 ways content marketing has changed the way we do PR

The Next Web

Shannon Byrne is the Content and PR Manager at Mention where she crafts words, creates strategies, and recruits loyal advocates.

Media 62

The 7 Most Spectacular PR Fails of 2015

Fresh Inc.: The Staff Blog

There's more to business than appearances, but these companies won't be living down their public belly flops anytime soon

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PR 40

Do Your Own PR

Mike Michalowicz

Let’s get this straight right now: PR stands for Public Relations. This is how you can do your own PR: Know Thy Journalist. It’s not.

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7 Tips for Using PR to Grow Your Business

Fresh Inc.: The Staff Blog

A great public relations strategy can positively influence your brand awareness

3 Ways To Optimize PR For Your Startup

Fresh Inc.: The Staff Blog

If done right, the momentum from PR will help propel you to new customers, more funding, and better opportunities

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Startup PR Tip: To Get Press, Don't Pitch Your Product

OnStartups

Entrepreneurs that are looking to get attention from bloggers and journalists will often pitch their businesses themselves or though a PR agency.

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You Don't Know Jack About PR

Fresh Inc.: The Staff Blog

As a result of these two fundamental differences, advertising is used to create awareness, while PR is used to enhance credibility. Think again.

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3 P’s to PR Success

Rembrandt Communications

While many new entrepreneurs still think “PR” means “press release” instead of “public relations,” or that public relations is all about sending out press releases, this is only a small part of the big picture. Business Increase Sales PR Reaching Goals Small Business Public Relations public relations publicity SEO small business

SEO 28

Want Positive PR? Try Breaking the Rules

Fresh Inc.: The Staff Blog

Every business wants positive PR, but how likely are you to get noticed if you follow the rules like everyone else? Instead, try breaking the rules -- you just might get noticed more easily

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PR 23

7 Phrases Your PR Team Doesn't Want To Hear

Fresh Inc.: The Staff Blog

Your PR team can do some very good things for you--but it can''t work magic. "So, you can get us in the New York Times, right?" Wrong.

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What This Guy Learned From Doing Martin Shkreli's PR

Fresh Inc.: The Staff Blog

exclusively how he intentionally fanned the flames to keep the world's eyes on his "pharma bro" client Welcome to the weird new era of crisis PR

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PR 20

Do Your Own PR--Like a Pro

Fresh Inc.: The Staff Blog

Why pay big money to a PR firm when it''s so easy to get media coverage? As you can see, there''s no big mystery to doing PR work. Maybe.

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What Startups Can Learn About PR and Crisis Management

Both Sides of the Table

And any great PR firm will have a media training department. Have a PR Strategy. PR doesn’t happen by accident. 10/10. 4.

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The 3 Critical Steps to Achieving PR Success For Your Business

Fresh Inc.: The Staff Blog

Whether you're a startup or well-established business, mastering the art of PR is needed to gain exposure

Startup PR 20

10 Essential PR Tips for Startups

mashable.com

10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. While pitching individual writers sounds more promising to many PR folk, you should always determine the official pitching method for your preferred publication.

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10 tips for setting up an international PR strategy

The Next Web

His work is to help people get the most out of their PR efforts online. But what’s your call on PR? This story continues at The Next Web.

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