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The Lean Entrepreneur is here

Startup Lessons Learned

Last May, I shared the news that long-time Lean Startup advocates Brant Cooper and Patrick Vlaskovits were working on a new book called The Lean Entrepreneur featuring illustrations by FAKEGRIMLOCK. LitMotors approach to using Lean Startup to create a new vehicle category. That new book is about to hit bookstores everywhere.

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Marketing 101: Branding your offering in a competitive environment

crowdSPRING Blog

In 1998, Google was the new kid in an established (if not quite mature) market for Internet search, and by 2004, it was by far the leading Internet search engine, handling almost 85% of the search requests on the web. Lean Marketing 101: Giving good interview, or how to get a reporter to eat from your hand. Photo: Katie Weilbacher.

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Finding Technical Cofounders Is Hard

rob.by

Certainly using techniques such as customer development (www.custdev.com) and lean startup (minimum viable product) can help go a long way to giving the tech co-founder some early payback in terms of whether there will be any traction in the idea and reduce their inital involvment to get to prototype stage.

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Busted or Confirmed? 3 Common Myths About Starting A Business

crowdSPRING Blog

It was only in 1998 when Andy Bechtolsheim invested $100,000 in Google, Inc. Lean Business: The Very Model of a Modern Spreadsheet. When Larry and Sergey first began BackRub (which would eventually become Google), they didn’t run to a venture capital firm or angel investor. image credit: Paul Cross.