Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?
ConversionXL
MAY 22, 2017
His name was Mark Benioff (another former Oracle Executive) and in 1999 he had the pleasure to introduce the business world the first CRM in Cloud. It was 2003. They are cost effective and really powerful when combined together but sometimes completely disconnected and hard to integrated without extra work done by engineering teams.
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