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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

Mobile advertising became more targeted and user friendly by adapting to the small screen — but advertisers are slow to adopt , with much upside still to come. Disruption in the Education Space: When I first started looking at education technology investments in 1999, very few VCs would go near the sector.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

At the same time, the company contained its operating costs and came out of the recession stronger, bigger, and more profitable than it had been in 1999. can introduce a ‘fighter brand,’ a lower-priced version of the premium offering sold under a different name and backed by minimal advertising.” Premium-brand market leaders [.]

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