Scaling is Hard, Case Study: TripAdvisor
Seeing Both Sides
AUGUST 16, 2012
Founded in 2000 by Stephen Kaufer and Langley Steinert, Boston-based TripAdvisor is a travel website that provides reviews and other information for consumers about travel destinations around the world. Big Data meets travel…in 2000. Kaufer originally hired writers to product professional reviews and allowed user reviews on a whim.
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