ConversionXL

JANUARY 8, 2021

Published in early 2001, Positioning remains as relevant and actionable now as it was then. You’ll get an inside look into some of the most successful marketing campaigns of all time. Why do so many companies fail to differentiate ? Ways to differentiate: reverse brand. Mauborgne (2004). – Al Ries.

PPC 134

PPC Marketing Lean Differentiation 134

ReadWriteStart

NOVEMBER 5, 2019

The data says otherwise) it was indicated that, according to global investment firm Cambridge Associates, the failure rate for startups has not exceeded 60 % since 2001, based on the monitoring of venture capital investments of 27,259 startups between 1990 and 2010. Data Says Otherwise. Why do so many companies fail?

Venture Capital 77

Venture Capital Cofounder Finance United States 77

Both Sides of the Table

FEBRUARY 12, 2017

Around 2001 Jonah was studying at MIT Media Lab and began running experiments in viral stories in an era before smart phones (2007) and before social networks took off (2004–2007) and before YouTube (2005). I asked Jonah in my interview how he became this viral guru. Back then there were “email forwards.”

Media 210

Media Los Angeles Russia Viral 210