How and When to Use Sex to Sell More
ConversionXL
APRIL 12, 2012
According to the book Sex in Advertising: Perspectives on the Erotic Appeal around 20% of all ads use sex ( a good collection here ). Most big companies have used sex to advertise. So, you’re their advertising agency and you’re pitching these ideas to these men. Of course you already knew this. People rarely know.
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