Guerrilla Marketing: Growth Hacking Your Startup
ReadWriteStart
JULY 6, 2020
Another really great example of this tactic was in 2002 when Sony hired actors to walk around cities and ask strangers to take selfies with them. Once we started looking around for advertisement opportunities we quickly realized the timeliness of a show, airing in Canada for the first time (remember Zepeel is launched in Toronto).
Let's personalize your content