Lessons Learned: Inc Magazine on Minimum Viable Product (and a.
Startup Lessons Learned
OCTOBER 19, 2009
It isnt until a customer actually clicks or calls to place an order that TPGTEXs developers will build the software. "We We do not develop a product until we get a paying customer," says Orit Pennington , who co-founded the six-employee company with her husband in 2002.
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